Netflix Plans to Experiment With Lower Price in Asian Markets

Netflix revealed its plan to test a lower-priced tier of its subscription streaming service in certain areas as part of a strategy to boost sales, especially in emerging markets such as Asia. While the company has not committed to specific regions or a time frame, CEO Reed Hastings explained that Netflix is looking to experiment. The move would represent a shift for the company, which has consistently maintained or raised its prices while spending more on new content and local productions to attract new customers. Netflix is not expected to reduce the cost of its lowest tier, but rather introduce an alternate fourth tier with different features. Continue reading Netflix Plans to Experiment With Lower Price in Asian Markets

Disney Readies Launch of New Subscription Streaming Service

The Walt Disney Company reported a record profit of $12.6 billion for its fiscal year, due to its hit movies, increased attendance at theme parks and a stabilized ESPN. Now the company is getting ready to introduce a new subscription streaming service that is similar to Netflix. While the rewards of the direct-to-consumer offering are potentially significant, launching such a service will entail expenses in content, technology and marketing. Disney chief executive Bob Iger recently revealed the new service’s name: Disney+. Continue reading Disney Readies Launch of New Subscription Streaming Service

Google, Microsoft Target Triple-A Games via Cloud Streaming

Microsoft and Google are engaged in efforts to enable people to play triple-A games — the most visually complex, big budget games — on devices that are not connected to the Internet, without expensive specialized hardware. The two tech behemoths join game developer Electronic Arts in this 10+year push to allow gamers to stream from the cloud, anytime and anywhere, attracting those who don’t want to buy game consoles or high-end PCs. The move might also tempt existing gamers to play more and spend more time and money. Continue reading Google, Microsoft Target Triple-A Games via Cloud Streaming

Google Ups Investment in YouTube’s Anti-Piracy Content ID

Google has updated how it is combatting piracy across its suite of digital products. In its report “How Google Fights Piracy,” the company revealed that it has spent more than $100 million on YouTube’s Content ID since its inception, representing a big bump up from $60 million two years ago. That number includes computing resources and staffing. The report further details that it has paid out more than $3 billion to rightsholders, compared to “over $2 billion” in 2016 and $1 billion in 2014. Continue reading Google Ups Investment in YouTube’s Anti-Piracy Content ID

Roku Channel Adds Entertainment and Sports to Free Lineup

Roku is adding more sports and entertainment content to its ad-supported free streaming channel that already offers free-to-stream movies and news. The Roku Channel introduced live news earlier this year from ABC News, Cheddar, Newsmax, Newsy, People TV, The Young Turks and Yahoo. New entertainment content will now come from partners including AFV, FailArmy, People Are Awesome, The Pet Collective and TMZ, while live sports will be available from Adventure Sports Network, Combat GO, EDGEsport, Stadium, WHAM Network and others. Continue reading Roku Channel Adds Entertainment and Sports to Free Lineup

Netflix Unveils Ambitious Slate of Animated Features, Series

Netflix released its four-year plan to produce a variety of animated series and feature films. The company usually withholds information about upcoming projects until just prior to release, but animation typically involves a long lead-time. As a result, Netflix is publicizing its family-oriented programming in advance, similar to Disney, Pixar and DreamWorks. Netflix also revealed that 60 percent of its users watch family-friendly fare every month and that the new content is intended to appeal to “the tastes of every member of the family.” Continue reading Netflix Unveils Ambitious Slate of Animated Features, Series

SVOD Apps and Virtual MVPDs Continue to Gain Momentum

Leading subscription video apps such as Netflix and Hulu generated a total of $781 million last year as streaming video continues its rise. According to app intelligence firm Sensor Tower, U.S. consumers spent about $329 million during Q3 2018 on the top 10 SVOD apps available via Google Play and Apple’s App Store. That figure represents a 15 percent jump over Q1. While Netflix and Hulu continue their growth, live-streaming TV services are also gaining traction. Online video analytics firm Conviva reports that virtual MVPDs including Sling TV, PlayStation Vue, and Hulu with Live TV have experienced a 212 percent increase in viewing hours over the past year in the U.S. Continue reading SVOD Apps and Virtual MVPDs Continue to Gain Momentum

Apple Shares Dip Despite Report of Record Revenue, Profit

Apple reported record revenue and profit for the fourth consecutive quarter, due to higher iPhone prices and App Store sales, but shares fell 6.5 percent to $207.76 in after-hours trading. Investors were unhappy about the company’s announcement that it plans to stop reporting unit sales for products. Apple’s numbers reflect a trend of tech share price drops, due to investor concern about the combination of high valuations, slowing revenue growth and rising costs. Apple forecasts that December quarter revenue will be between $89 billion and $93 billion. Continue reading Apple Shares Dip Despite Report of Record Revenue, Profit

CBS Introduces Streaming Network for Entertainment News

CBS launched its latest streaming network this week, as part of its strategy to reach younger viewers who are losing interest in traditional pay TV. The free ET Live channel, developed by CBS Interactive and “Entertainment Tonight,” will offer a wide array of entertainment news and related original programming via CBS All Access and ETLive.com, in addition to its own standalone app for Android, iOS, Apple TV and Amazon Fire TV (integration with more platforms is expected in the future). CBS recently rolled out a number of streaming services as part of its CBS Local brand. Continue reading CBS Introduces Streaming Network for Entertainment News

EA Announces New AI-Powered, Cloud-Native Gaming Tech

Electronic Arts unveiled Project Atlas, its “cloud-native gaming” technology, via a Medium blog post by chief technology officer Ken Moss. Although he did not say when it would be fully deployed and functional, Moss described Project Atlas as designed to “harness the massive power of cloud computing and artificial intelligence and putting it into the hands of game makers in a powerful, easy to use, one-stop experience.” The game engine combines rendering, game logic, physics, animation, audio, and more. Continue reading EA Announces New AI-Powered, Cloud-Native Gaming Tech

5G Could Enable Interactive Video But Raise Privacy Issues

People typically associate 5G with ultra-fast high-bandwidth Internet connections, but few realize it will also impact how we watch video and could lead to a range of privacy concerns. With 5G, truly interactive television programming can become a reality, with minimal latency enabling content to respond quickly to the viewer’s emotional and physical responses. According to interactive video company Wirewax co-founder Dan Garraway, the video becomes “a two-way conversation.” In other words, while we watch 5G content, it watches back. Continue reading 5G Could Enable Interactive Video But Raise Privacy Issues

Intel Benefits From Hot PC Market, Partners With Streamlabs

Despite delays in launching its next-gen processors, Intel posted a robust 19 percent growth in revenue, with profits soaring 42 percent. The red-hot market for PCs pressured Intel’s factories, but its focus on servers and high-end PCs boosted its positive numbers. The company’s revenue in Q3 was $19.16 billion — more than the $18.1 billion predicted by analysts, and up from $16.2 billion a year earlier. Intel partnered with Streamlabs to offer stream-capable hardware and software to third-party device manufacturers. Continue reading Intel Benefits From Hot PC Market, Partners With Streamlabs

PlayStation Vue Content Now Available via the Apple TV App

Sony announced that PlayStation Vue’s on-demand programming and live sports are now accessible via the Apple TV App on iOS and tvOS. PlayStation Vue becomes the first U.S. pay TV provider added to the TV App, which already includes content from major cable channels and top streaming services (although not Netflix). While viewers will be forwarded to the PlayStation Vue service rather than streaming content directly in Apple’s TV App once content has been selected, the integration should make the process of finding available movies and TV shows easier. Continue reading PlayStation Vue Content Now Available via the Apple TV App

Unity’s AI-Enabled CineCast Allows Dynamic Game Viewing

At this week’s Unite LA event, Unity Technologies debuted CineCast, an AI-powered camera system that is intended to change how people stream, watch and interact with games and eSports. CineCast, which will enter beta in 2019, lets them create and view different camera angles. Unity introduced this technology to offer a better viewing experience for watching games such as “Overwatch.” Although the Overwatch League created similar tools, they don’t reach everyone, and Unity hopes to attract more viewers to the games. Continue reading Unity’s AI-Enabled CineCast Allows Dynamic Game Viewing

Apple Streaming TV Service to Launch Worldwide Next Year

Apple is reportedly planning to introduce its subscription streaming television service in more than 100 countries during the first half of next year. Such a global launch could help make Apple a serious competitor with established services such as Netflix and Amazon Prime Video that already have an international presence. The service is expected to offer original programming free to iOS device owners while allowing users to sign up for third party services and TV network subscriptions. It will launch in the U.S. a few months prior to the global rollout. Continue reading Apple Streaming TV Service to Launch Worldwide Next Year

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