NAB 2017: Panasonic Establishes New North America Division

Just before NAB 2017, Panasonic opened a new company, Panasonic Media Entertainment Company, to specialize in the sports and entertainment sectors in North America. The company will be based in Newark, New Jersey, in Panasonic North America’s headquarters, with facilities in Denver, Los Angeles, Orlando and the greater Dallas area. The new company will also work closely with Panasonic Corporation’s new Connected Solutions Company, which will serve six industries, one of them media and entertainment. Continue reading NAB 2017: Panasonic Establishes New North America Division

AMC, Discovery, Viacom Mull a Sports-Free Streaming Bundle

Cable programmers such as AMC Networks, Discovery Communications and Viacom find themselves in competition with streaming Internet TV services. Consumers are cutting off expensive pay TV bundles in favor of skinny ones, and streaming services such as YouTube TV and Hulu are among those that pare down the offerings, leaving cable programmers in the lurch. In response, four to six pay TV providers are now in negotiations to create a new online service devoid of sports programming that would cost less than $20 per month.

Continue reading AMC, Discovery, Viacom Mull a Sports-Free Streaming Bundle

Sony PlayStation Vue and ESL Ink Deal for E-Sports Channel

Sony’s PlayStation Vue TV service is adding a channel devoted to e-sports, becoming the first such 24-hour linear TV network in the U.S. The channel, esportsTV, comes from competitive-gaming event producer ESL. PlayStation Vue’s Elite ($55 per month) and Ultra ($75 per month) levels will have access to esportsTV. It’s got plenty of competition, with free gaming on Twitch, YouTube and other platforms. Last month, ESL also signed a non-exclusive deal with Twitter to livestream about 1,500 hours of e-sports programming in 2017. Continue reading Sony PlayStation Vue and ESL Ink Deal for E-Sports Channel

NFL and Amazon Sign Deal to Stream Thursday Night Games

The National Football League has signed a one-year agreement to stream 10 Thursday night games via Amazon in a deal insiders say is valued in the $50 million range (about five times the value of last season’s deal with Twitter). The games streamed for free on Twitter, but the Amazon deal will stream only to Prime members. Globally, more than 60 million consumers pay the annual $99 fee for Amazon Prime with perks including two-day shipping and access to movies, TV shows and music. The NFL deal is not exclusive; Thursday night games are split between CBS and NBC for television broadcasts, and are also made available on the NFL Network. Continue reading NFL and Amazon Sign Deal to Stream Thursday Night Games

Discovery’s Snapchat, Amazon Channels to Extend Franchises

As the annual upfront ad sales season begins, Discovery Communications has made it clear it plans on a path to growth through international expansion and digital content for Snapchat and similar platforms. The company recently inked a deal to develop shows for Snapchat’s Discover platform and will also add a Snapchat channel to its sport network Eurosport. It plans Winter Olympics content for the latter outlet. Discovery also is starting a wedding-oriented Amazon channel that takes off from the “Say Yes” franchise. Continue reading Discovery’s Snapchat, Amazon Channels to Extend Franchises

Intel Introduces Virtual Reality to March Madness with TrueVR

March Madness is now a virtual reality event, thanks to Intel’s TrueVR platform. Moving the games to VR has been a major effort for the company, which has been live-streaming the NCAA Basketball tournament that way since the start of the Sweet 16 round and was just named the official VR provider of college sports for NCAA, Turner Sports and CBS Sports. For the Final Four, Intel will place seven VR rigs, each of which is outfitted with 12 cameras, in the stadium, enabling it to broadcast a spherical view of the action. Continue reading Intel Introduces Virtual Reality to March Madness with TrueVR

NBC to Air – and Stream – 2018 Olympics Live Coast-to-Coast

Ratings for the Olympics, once a bulwark of mass audience viewing, have been slipping. Now, NBC has a plan to reverse the slump, by airing live coverage of the 2018 Winter Olympics in South Korea from coast-to-coast in the U.S. The move acknowledges that viewers have immediate access to information via online platforms. That’s responsible for at least some of the 18 percent dip in viewership from the 2012 Games in London to the Summer Games in Rio last summer, which averaged 25.4 million viewers over 17 nights. Continue reading NBC to Air – and Stream – 2018 Olympics Live Coast-to-Coast

Comcast’s Upcoming Streaming Option to Target Cord-Cutters

Comcast is planning a third quarter launch for its expanded streaming video service called Xfinity Instant TV. The $15-$40 per month service, targeting broadband subscribers looking to opt out of traditional cable bundles, “will include major broadcast networks as well as add-on options for sports channels like ESPN and Spanish language channels such as Telemundo and Univision,” reports Reuters. The company hopes customers will later upgrade to the X1 platform. Xfinity Instant TV is a new version of its Stream service that was tested earlier in Boston and Chicago. Dish and AT&T are already targeting cord cutters, but “Comcast’s service is different in that it is limited to its territories and to its own broadband subscribers.” Continue reading Comcast’s Upcoming Streaming Option to Target Cord-Cutters

Tech Giants Compete to Stream NFL’s Thursday Night Football

Amazon, Facebook, Google and Twitter are vying for the rights to stream the NFL’s “Thursday Night Football” games next season, say sources. Last year, Twitter won the bidding, paying $10 million to stream 10 games. The NFL will likely make its decision within the next month, and there’s a chance it may hint at its decision at its annual meeting in Phoenix this week. Live sports are a hot commodity and since the TV rights for nearly all of them are already locked up, “Thursday Night Football” streaming is even more valuable. Continue reading Tech Giants Compete to Stream NFL’s Thursday Night Football

Source Says Twitter Will Launch its New Live Video API Today

As Twitter readies its first original content presentation for the Digital NewFronts in May, the company is reportedly launching a live video API today designed to help media publishers post live video broadcasts via the social platform. Twitter’s offering is expected to be similar to the Facebook Live API launched last year. “The API will let companies hook up professional broadcasting and video editing equipment to Twitter with more powerful integrations than Twitter’s existing Periscope Producer feature,” explains TechCrunch. “Telestream, Wirecast, and Livestream Switcher are amongst the API partners that will help publishers use the API.” Continue reading Source Says Twitter Will Launch its New Live Video API Today

Twitter Live-Streaming eSports Competitions, Related Content

Twitter has added eSports to its growing list of live-streaming pursuits. The social-networking company plans to broadcast more than 1,500 hours of gaming competitions this year. Twitter is working with eSports organizer ESL (originally Electronic Sports League) and game festival organizer DreamHack, both owned by Sweden-based Modern Times Group. The live streams include coverage of globally popular games such as “StarCraft” and “League of Legends,” in addition to sponsored highlight packages and traditional advertising. Twitter is also broadcasting an exclusive weekly highlight program. Continue reading Twitter Live-Streaming eSports Competitions, Related Content

NBA Embraces Virtual Reality, Drones and New Technologies

The NBA used last month’s All-Star game in New Orleans to showcase technology initiatives designed to create new fan experiences. Orlando Magic player Aaron Gordon, the NBA Slam Dunk Contest defending champion, received a pass from an Intel-powered drone to set up his tech-assisted dunk. NextVR, the company with exclusive VR live-streaming rights for NBA games, experimented with new camera angles. The NBA also hosted its 18th annual Technology Summit before All-Star Weekend, which included companies such as Instagram, Snap, Twitter and YouTube. Continue reading NBA Embraces Virtual Reality, Drones and New Technologies

Facebook Signs Exclusive Streaming Deal with MLS, Univision

As part of Facebook’s strategy to expand its video business, the social network is looking to stream professional sporting events. Most recently, Facebook signed an agreement with Major League Soccer and Univision that will give the social platform exclusive, English-language streaming rights for a minimum of 22 regular season games in the U.S. The games will stream via Univision Deportes’ Facebook page, and the exclusive “Matchday Live” analysis shows produced by Major League Soccer will air on the MLS Facebook page. The first match-up is slated to stream this Saturday. Continue reading Facebook Signs Exclusive Streaming Deal with MLS, Univision

Exclusive Live-Streaming Deal Brings Pro Lacrosse to Twitter

Twitter and the National Lacrosse League are teaming up to introduce live-streaming via the popular social service. Through a two-year-deal, Twitter — which has rights deals with Major League Baseball and the National Hockey League, and streamed Thursday night NFL games last season — will become NLL’s exclusive live-streaming partner (NLL does not presently have a national TV broadcast deal). “Twitter will distribute a free live broadcast of one NLL game weekly (starting March 17), as well as playoff and Champion’s Cup games and highlights, on its platform for the 2017 and 2018 seasons,” reports Variety. “Games will also be simulcast on NLLTV.com, the league’s recently launched subscription-video site.” Continue reading Exclusive Live-Streaming Deal Brings Pro Lacrosse to Twitter

Native Video and Live Streaming Crucial to Facebook Strategy

Since 25 percent of U.S. Internet users adopted ad blockers in 2016, native video is becoming increasingly important to marketers and brands. Native video is also one of the primary reasons that a new wave of user-generated content and influencer marketing has become so relevant. According to a new study from social analytics firm Quintly, native videos are dominating Facebook, and doing so by design. The social network is becoming a major player in the video realm by downplaying other platforms and introducing auto plays in feeds as a default. The company is also starting its pursuit of live streaming professional broadcasts, including sports. Continue reading Native Video and Live Streaming Crucial to Facebook Strategy

Page 1 of 2612345678910...20...»