Minute Media Secures a 10-Year Future for Sports Illustrated

Authentic Brands Group, which owns the rights to Sports Illustrated, has selected the London-based Minute Media to continue publishing the storied magazine in print and digital editions in a deal that runs for 10 years, with an option to extend for up to 20 more years. The Minute partnership will “usher in the future of the SI brand,” announced Authentic, whose portfolio includes fashion and sports, as well as IP rights to celebrities like Marilyn Monroe, who it is leveraging into a chatbot. Minute owns sports and culture resources including athlete-driven The Players’ Tribune, the FanSided network of websites and newsletters, and sports highlights platform STN Video. Continue reading Minute Media Secures a 10-Year Future for Sports Illustrated

Collectibles Come to Social Shopping via eBay Live Platform

E-commerce company eBay is launching eBay Live, a live shopping platform that lets people browse, chat and purchase items from anywhere in the world using beta technology that combines entertainment with instant purchasing. The first series will offer a curated selection of rare trading cards from top eBay seller Bleecker Trading, and will be hosted by trading card enthusiast DJ Skee. The new platform is designed for social shopping, “allowing our community to come together over shared interests and merchandise,” explained eBay vice president of collectibles, electronics and home Dawn Block. Continue reading Collectibles Come to Social Shopping via eBay Live Platform

Sports Illustrated Launches Original Video Series on Snapchat

Sports Illustrated makes its Snapchat debut with “America’s Best Sports Videos.” The Snap Original series aims to connect the 67-year-old sports franchise with younger audiences through user-generated footage debuting Fridays. According to Snap, more than 85 percent of the Gen Z population watched a Snap Originals video in the second half of 2020. Snap users can access the program by scanning SI’s unique Snapcode or searching by title on the Snapchat Discover page. The show is hosted by 28-year-old Ashley Nicole Moss, host and co-creator of SI’s “Laces Out” series about sneaker culture. Continue reading Sports Illustrated Launches Original Video Series on Snapchat

Coronavirus Transforms Facebook into Major News Hub Again

With millions of Americans stuck at home, Facebook’s usage — especially messaging and video calls — has skyrocketed, and driven traffic to purveyors of coronavirus news. So much so that, as of a week ago, more than 50 percent of the articles being read on Facebook in the U.S. were coronavirus-related, and U.S. traffic from Facebook to other sites also soared 50+ percent due “almost entirely” to the coronavirus. But the social media companies aren’t spared the economic impact of the virus: a decrease in marketing dollars. Continue reading Coronavirus Transforms Facebook into Major News Hub Again

Salesforce Chair Marc Benioff Buys Time Magazine for $190M

Meredith purchased Time Inc. only eight months ago, but now has agreed to sell Time magazine to Salesforce co-founder/chair and co-chief executive Marc Benioff and his wife Lynne Benioff, for $190 million. The couple is buying the magazine as individuals, unrelated to Salesforce, and the deal is expected to close within 30 days. The Benioffs have said they will not play a role in the magazine’s day-to-day operations or its journalistic decisions. They also have no plans to purchase any other magazine titles from Meredith. Continue reading Salesforce Chair Marc Benioff Buys Time Magazine for $190M

Meredith Expands its National Reach with Time Inc. Purchase

Over the weekend, the Meredith Corporation agreed to an acquisition of New York-based Time Inc. in an all-cash deal worth $2.8 billion. The deal includes a $650 million infusion from the private equity arm of billionaire brothers Charles and David Koch. Through its National Media division, Iowa-based Meredith owns popular magazines such as Better Homes & Gardens, Family Circle, Living and Shape. The purchase will add notable publications including People, Sports Illustrated and Time to the Meredith line-up. The company’s Local Media division owns a collection of TV stations. Continue reading Meredith Expands its National Reach with Time Inc. Purchase

Publishers Retool Strategies for Distributing Content Online

Print publishers are learning from their freshman mistakes in creating online presences. Condé Nast, for example, debuted its video hub The Scene in July 2014, but by offering content from The New Yorker, Vanity Fair, Vogue and media partners such as ABC News, ended up overwhelming viewers and diminishing traffic. The publisher successfully refocused The Scene to target 18-to-34-year old women on Facebook, and now other publishers are also focused on distributing content on Facebook, YouTube and other popular digital platforms. Continue reading Publishers Retool Strategies for Distributing Content Online

Amazon Said to Be Looking Beyond Video to Streaming Sports

According to unnamed sources, Amazon is actively pursuing the rights to numerous sports, including the French Open tennis championship and professional rugby as well as golf, soccer, auto racing and U.S. sports such as basketball and baseball. Capturing rights in the U.S. will be challenging since CBS, NBCUniversal, Fox, Turner Sports and ESPN have inked long-term contracts for most major sporting events. In talks, Amazon points to the popularity of Amazon Prime, which reaches an estimated 63 million U.S. subscribers. Continue reading Amazon Said to Be Looking Beyond Video to Streaming Sports

Time Warner Announces Spinoff of Entire Magazine Division

Time Warner, named partly after a signature magazine, is getting out of the magazine business. On Wednesday, the company said it would spin off its entire Time Inc. magazine group, creating a separate public company. Moves like this aren’t entirely surprising considering the industry’s decline in newsstand sales and ongoing ad slump, which affects all publications but particularly weekly ones. Continue reading Time Warner Announces Spinoff of Entire Magazine Division