Facebook Tests ‘Watch Later’ Button to Increase Video Views

Facebook has developed a “Watch Later” button for videos that appear in a user’s news feed, so that video content can be saved and viewed at a later time or date. The new button includes a small overlay tab in the upper right hand corner of a video that appears when a mouse scrolls over it, and allows for a simple way to save videos. The feature goes a step beyond Facebook’s current less visible “Save” feature and puts it more on par with YouTube. Video is a growing category for Facebook; the network reported 4 billion daily video views last quarter. Continue reading Facebook Tests ‘Watch Later’ Button to Increase Video Views

Casie is a New Digital Personal Assistant That You Can Wear

OrCam Technologies has created a wearable, digital personal assistant device, called Casie, which can be clipped onto a shirt or worn as a medallion on a necklace. The USB-sized device, which will soon go through testing, contains a 5-megapixel camera and microphone, which can record a user’s surroundings and connect with the Casie app on a user’s phone. The app can then pair its recordings with data from the Internet to help the user identify and analyze places and people, such as a LinkedIn connection. Continue reading Casie is a New Digital Personal Assistant That You Can Wear

Wi-Fi Alliance Debuts Wi-Fi Aware for Quick Device Connection

After three years of research and development, the Wi-Fi Alliance released Wi-Fi Aware, which instantly connects Wi-Fi-enabled products with devices, applications or information without an Internet connection or mobile data. Wi-Fi Aware software works continuously in the background, sending out short messages that dramatically lessen power consumption. With a Wi-Fi Aware smartphone, a user could find nearby services, videogame players or anyone from a high school friend to a business colleague. Continue reading Wi-Fi Alliance Debuts Wi-Fi Aware for Quick Device Connection

Google Launches Location Tracking Tool to Compete with Apple

Google is launching Eddystone, a new format that uses electronic beacons to track users’ locations and link their smartphones with nearby objects. Its purpose is to provide useful information to users, such as electronic bus tickets when they’re detected near bus stops, or information on paintings when they are touring museums. Google is competing against Apple’s iBeacon technology, which was released in 2013. Eddystone will be open to multiple platforms and will include features that work on both Android phones and iPhones. Continue reading Google Launches Location Tracking Tool to Compete with Apple

Users Now Have More Control Over Their Facebook News Feeds

Facebook has announced a new set of features that provide users with more control over what they see in their news feeds. The new controls will include a “see first” list, comprised of the family, friends and followed pages that are important to a user and will show up at the top of his/her feed. Users can now access a single list to re-follow multiple people they’ve previously un-followed (ideal for temporarily muting spoilers of your favorite TV shows). Facebook has also added a feature to suggest pages for avid users who run out of fresh content in their feeds. Continue reading Users Now Have More Control Over Their Facebook News Feeds

Legit Creates Personalized Watchlist for Movies and TV Shows

An app called Legit is launching as a universal guide for finding movies and TV shows across streaming and other services. It is presently focusing on content available via Amazon, Hulu, iTunes, Netflix, YouTube and in theaters. Apps that track where shows can be found on various services already exist, but Legit’s distinguishing feature is that it provides more personal and relevant recommendations by comparing a user’s tastes with those of his/her Facebook friends, based on how they’ve rated different content. Continue reading Legit Creates Personalized Watchlist for Movies and TV Shows

Global PC Sales Experience Sharp Q2 Decline, Excluding Apple

Data from two research firms reveal sharp declines in worldwide PC sales in the second quarter of 2015. According to Gartner, PC shipments fell 9.5 percent, year on year, to 68.4 million units. IDC reports an 11.8 percent drop to 66.1 million shipments during the quarter. The reports do not include tablets in their tallies. The world’s top PC vendor is still Lenovo, which enjoys a 20.3 percent share, notes IDC, followed by HP at 18.5 percent and Dell at 14.55 percent. Most hard hit by the decline are smaller PC manufacturers. Continue reading Global PC Sales Experience Sharp Q2 Decline, Excluding Apple

Facebook Plans to Push More Videos and Share Ad Revenue

Videos on Facebook garner 4 billion views a day — 75 percent on smartphones — and the company is increasing its efforts to turn views into profits. Its newly unveiled strategy is to share ad revenue with video creators, both to attract better content and more ads. Facebook will keep 45 percent of the revenue, similar to YouTube’s revenue model, but the two differ in a significant way: Facebook will divide the creators’ 55 percent share of ad revenue among all the videos that appear adjacent to the ad, based on how long users watch each video. Continue reading Facebook Plans to Push More Videos and Share Ad Revenue

MasterCard to Test Using Facial Scans for Purchase Approvals

MasterCard plans to test a new program this fall that will experiment with using facial scans to approve online purchases. Consumers will photograph themselves with their smartphones at checkout, an approach MasterCard believes will be easier than remembering passwords. The company also believes it will help combat fraud. While SecureCode was used in 3 billion transactions last year, passwords can still be forgotten, intercepted or stolen. As a result, a number of companies have been turning to biometrics as a solution. Continue reading MasterCard to Test Using Facial Scans for Purchase Approvals

SanDisk’s 200GB microSD Card Holds 20 Hours of HD Video

SanDisk’s new high-capacity microSD card, first announced this spring, is now available from a number of retailers for $240. Touted by SanDisk as the “world’s first 200GB microSD card,” it was originally estimated to run in the $400 range. And while the current price may still surprise some consumers, the card provides transfer speeds up to 90MB per second, which is nearly double the speed of its 128GB counterpart. According to SanDisk, the read speed will allow users to transfer up to 1,200 photos between devices in a single minute. And the card can store up to 20 hours of HD video. Continue reading SanDisk’s 200GB microSD Card Holds 20 Hours of HD Video

Parrot Plans to Launch Five New MiniDrone Toys in September

Parrot is introducing five new smartphone-controlled MiniDrone toys, ranging from $99 to $189, targeting consumers who cannot afford the larger, more expensive UAVs such as Parrot’s AR and Bebop Drones. Based on the Rolling Spider quadcopter and the two-wheeled Jumping Sumo, which have sold 600,000 units combined since last year’s launches, the new models will initially be made available in the U.S. and France this September. The new models include drones that skim across water, fly at night guided by LED lights, feature live streaming cameras and more. Continue reading Parrot Plans to Launch Five New MiniDrone Toys in September

Microsoft CEO Announces Departures, Corporate Restructuring

Microsoft CEO Satya Nadella announced that a series of executive changes would take place at the company, including the departures of former Nokia CEO Stephen Elop, and senior level execs Kiril Tatarinov, Eric Rudder and Mark Penn. Meanwhile, Windows head Terry Myerson will take on added responsibility. As part of the company’s shift from devices and services to productivity and cloud computing, Nadella has appointed a team to oversee the restructuring of Microsoft’s three engineering groups — Windows and Devices, Cloud and Enterprise, and Applications and Services. Continue reading Microsoft CEO Announces Departures, Corporate Restructuring

Amazon Streams U.S. Premiere of British Comedy on Facebook

British comedy “Catastrophe” made its streaming debut in the U.S. this week exclusively on Amazon’s Facebook page. The move is a new approach to promoting Netflix competitor Amazon Prime Instant Video. Two days after Monday night’s premiere, the show will be made available for streaming only to Amazon Instant Video subscribers (the entire season will be available Friday). This is not the first time social media has been leveraged this way. Hulu has been posting select videos on Facebook, while studios have been offering movie rentals and purchases via social platforms. Continue reading Amazon Streams U.S. Premiere of British Comedy on Facebook

Nielsen: Consumers Spending More Time Engaged with Apps

Consumers typically use only a small percentage of available apps each month, but their time spent with these apps is dramatically increasing. According to Nielsen, the time spent engaged with these apps has increased 63 percent over the past two years. In Q4 2012, consumers spent a little more than 23 hours per month with apps, while that figure jumped to 37 hours and 28 minutes in Q4 2014. Meanwhile, the number of apps used has only marginally increased: 23.3 apps per month in 2011, 26.5 apps in 2012 and 26.8 apps in 2013. Continue reading Nielsen: Consumers Spending More Time Engaged with Apps

Study: More Streaming of Long-Form Video on Mobile Screens

The Interactive Advertising Bureau conducted a survey across 24 countries regarding smartphone video viewing. According to “Mobile Video Usage: A Global Perspective,” mobile screens are increasingly being used to stream longer-form video. Findings indicate that 36 percent of consumers watch videos daily that are 5 minutes or longer. Full movies and TV shows are also viewed on mobile screens, especially in China. Respondents (including 50 percent in the U.S.) indicate that their video viewing on smartphones has increased year-over-year. Continue reading Study: More Streaming of Long-Form Video on Mobile Screens