In a new first, social media platforms have surpassed traditional print newspapers as the preferred news source for adults in the United States. According to a new Pew Research Center report, American adults turn to social media more than newspapers, but not more than they prefer other news sources such as television and radio. While the percentages of those who preferred social media were about equal to those who opted for newspapers last year, Pew found that 20 percent of U.S. adults now get their news from social platforms, compared to 16 percent who prefer newspapers. Continue reading Social Media Tops Newspapers as Preferred Source of News

Media companies continue to adopt a variety of digital technologies, but have proven to be more reluctant than other industry sectors to embrace artificial intelligence. That’s the finding of PwC, which surveyed 1,000 U.S. executives for its “2019 AI Predictions” report. Covering many industry sectors, the research revealed that 20 percent of these companies plan to deploy AI next year. But media companies are still in the very early stages of enabling AI, and only a few with an AI business case. Continue reading PwC Research Reveals Media Execs’ Reluctance to Adopt AI

Research firm Gartner published a Q3 report indicating that global smartphone shipments are continuing a slow but steady growth pattern. Handset sales only increased 1.4 percent to 389 million units overall. However, Chinese brands Huawei and Xiaomi are doing much better (Huawei recorded a 43 percent jump). Meanwhile, IDC reports a more dramatic uptick in the international wearables market. Xiaomi experienced a 90.9 percent year-over-year increase in shipments for Q3, overtaking Apple for the world’s top spot. According to IDC, Fitbit is holding strong in third place. Continue reading Smartphones and Wearables Experience Growth in Q3 2018

Digital viewing is growing across age groups as traditional TV viewing declines, according to eMarketer. The researcher estimates that 64.8 million millennials will watch digital video this year at least once a month, a projection expected to reach 66.8 million by 2022. Meanwhile, 59 million millennials are expected to watch traditional TV in 2018, a figure projected to decline in coming years. The trend is growing with Gen X in the U.S. as well; eMarketer projects that 51.8 million (representing more than three-quarters of the Gen X population) will watch digital video at least once a month. And kids 11 and younger? Not surprisingly, 24.2 million with turn to digital viewing this year. Continue reading Digital Viewing Steadily Increases Across Multiple Age Groups

The Amazon Echo lineup continues to dominate the smart speaker market with a 63 percent share in the U.S., according to an online consumer survey conducted during July and August by Strategy Analytics. While Amazon models represent the majority of smart speakers currently in use, Google follows at 17 percent and Apple trails at 4 percent. The survey found that 88 percent of U.S. homes with smart speakers currently have at least one Amazon speaker, and 31 percent indicate they have at least one Google speaker. Additionally, 58 percent of households with smart speakers are already using two or more devices. Continue reading Amazon Maintains its Lead in Growing Smart Speaker Market

Stanford University released the findings of a study on the comments received by the FCC on its plan to end net neutrality. The FCC received millions of comments from bots that used real identities, making it difficult to determine authenticity. The research analyzed 800,000+ unique comments that were not obviously produced by bots to conclude they were overwhelmingly in favor of net neutrality. The New York attorney general is seeking to determine if false comments swayed legislators in their decision to end net neutrality. Continue reading Millions of Net Neutrality Comments to FCC Judged for Fraud

According to an annual report released by the International Federation of the Phonographic Industry (IFPI), music streaming is continuing to rise, with 86 percent of respondents ages 16-64 in 20 top global markets opting for streaming. The report notes that 57 percent of 16- to 24-year-olds use a paid audio service. While nearly half of the time consuming on-demand music is via YouTube, the report finds that terrestrial radio is still relevant. And even though popular streaming services such as Spotify and Apple Music have brought growth to the industry, piracy still remains a problem. Continue reading IFPI: Music Streaming Continues its Growth, As Does Piracy

A recent Pew Research Center study revealed that the number of Americans who go online, use social media or own a smartphone/tablet has been stable since 2016. This plateau comes after many years of rapid growth. Pew Research also found significant numbers of non-users of these technologies, who are stymied by financial hardship, living in a rural area without services or disabilities that prevent full use of devices. An increasing number of users, however, are embracing smart TVs and wearable devices. Continue reading Pew Research Reveals Plateau in Broadband, Social Media

According to a recent survey by social video marketing agency VidMob, younger Internet users in the U.S. — especially those in the Gen Z demo (ages 16-24) — are spending more time on social apps. The study found that 59 percent of Gen Z turn to YouTube more than they did last year, 56 percent spend more time using Snapchat, and 55 percent have increased their time on Instagram. Meanwhile, millennials are also increasing their time on social apps; about 50 percent use Instagram more, 46 percent have increased YouTube viewing, and 40 percent are on Snapchat more than they were in 2017. Continue reading Gen Y and Gen Z Are Increasing Their Time on Social Apps

A new Adobe Analytics survey of 1,000 U.S. consumers has found that voice assistants and smart speakers are becoming increasingly popular. Adobe predicts that following the next holiday season, almost half of U.S. consumers will own a smart speaker. The market has grown about 15 percent in less than one year; more than 32 percent of consumers now own a smart speaker. People are most commonly using such tech to play music, check weather forecasts, set alarms/reminders as well as obtain directions, check sports scores and traffic, and ask fun questions. Continue reading Survey Finds That Smart Speakers Are Gaining in Popularity

According to the latest eMarketer projections, the number of Facebook users in the United States will increase by only 0.9 percent this year to a total of 169.5 million. While the platform’s growth has leveled in the U.S., it remains the top social network among millennials, Generation X and baby boomers. However, interest in Facebook among U.S. teens continues to decline. Snapchat surpassed Facebook among teens in 2016 — and eMarketer predicts that Snapchat will attract 1.2 million new users ages 12 to 17 by 2022, while Facebook will lose 2.2 million teens during the same time frame. Continue reading Facebook Remains Popular Among U.S. Groups Except Teens

Having turned 50 years old this year, Intel released a report on the Next 50, which highlights the thoughts of 1,000 consumers about the future of technology. The report, which was conducted with research firm PSB, revealed that though Americans are enthused about technology’s future potential, 40 percent of them believe it will also introduce as many new problems as solutions. Consumers were most excited about familiar technologies, including smartphones (87 percent), PCs (84 percent) and smart home technology (84 percent). Continue reading Intel Consumer Study on Technology Considers Next 50 Years

Facebook revealed a ratings system it has been developing over the past year, assigning users a “reputation score” that estimates their trustworthiness on a scale from zero to one. The idea behind the system is to weed out bad actors, according to Facebook product manager Tessa Lyons who is in charge of the battle against fake news. Up until now, Facebook, like other tech companies, has depended on users to report problematic content, but discovered that users began to file false reports about items they said were untrue. Continue reading Facebook, Twitter Turn to Algorithms to Weed Out Bad Actors

Imagine your entire film archive stored on small cubes of glass or as DNA? Now imagine that it could potentially last for hundreds or even thousands of years, and for the lowest cost ever achieved before. It may sound like science fiction, but, at Microsoft, it’s already a reality in one of their R&D labs. This fascinating presentation by Austin Donnelly and Karin Strauss shows you the future of long-term, cold storage. Continue reading vETC 2018: How Would You Store a Zetta-Byte of Cold Data?

What happens when you represent attributes of content together with granular audience insights about these attributes, and performance metrics? You get granular insights on what’s driving the performance of your content. In this vETC presentation, Yves Bergquist presents a case study just completed on 21 television shows. Continue reading vETC 2018: Systems Media – An AI Case Study