CES: Sony Focuses on Creators and the Power of Technology

Inspired by the “universal human desire to experience joy, wonder and amazement, moments that move people’s hearts and connect them to one another, what we call Kando,” Sony chairman, president and CEO Kenichiro Yoshida began Sony’s CES media briefing by celebrating creators. Evident was a more unified corporate direction and concrete examples of Sony divisions working together. Movies, television, music, games and sports, and ways for audiences to experience them, were prominent examples. Following an exhilarating clip from the upcoming feature “Gran Turismo,” based on the PlayStation game, the prototype for the first Sony Honda Mobility car rolled out. Continue reading CES: Sony Focuses on Creators and the Power of Technology

Unity, Filmmaker Neill Blomkamp Partner on Creative Project

Game engine Unity and filmmaker Neill Blomkamp (“Elysium,” “District 9”) have partnered to create a more fleshed out version of “Adam,” a short proof-of-concept film that Unity released to show off its Cinemachine movie creation tools. At the same time, Unity debuted a new version of Cinemachine, software that allows users to direct their own CG films. Blomkamp is an ideal partner, having just launched his own studio, Oats, and released three videos (“Rakka,” “Firebase,” “Zygote”) and other shorter projects. Continue reading Unity, Filmmaker Neill Blomkamp Partner on Creative Project

Ridley Scott Teams with Machinima to Produce Sci-Fi Shorts

Acclaimed film director Ridley Scott has partnered with video entertainment network Machinima to produce 12 short science fiction films. Scott will serve as executive producer, while directors will be tapped from his commercial production company RSA. Martin Scorsese, Sam Mendes, Kathryn Bigelow and Neill Blomkamp are on the list of possible directors. Gaming and streaming site Machinima reaches 262 million unique viewers. Continue reading Ridley Scott Teams with Machinima to Produce Sci-Fi Shorts