Autodesk, Amazon Tweak Digital Assistants to Be More Natural

Autodesk is rolling out a new version of its Autodesk Virtual Agent (AVA) to replace its text-only chatbot in mid-May. AVA features an animated face and a New Zealand accent, with emotional responses that the company hopes will help customers engage. For example, if a customer says he’s having trouble, AVA will frown, say she’s sorry and ask how she can help, explains Autodesk manager of digital support channels Rachael Rekart. In doing so, Autodesk is following a trend of companies installing virtual assistants that are more helpful and personable. Amazon, for example, is updating Alexa to be smarter and more conversational. Continue reading Autodesk, Amazon Tweak Digital Assistants to Be More Natural