Microsoft to Provide White-Space Broadband in Rural Areas

Microsoft has a plan for providing inexpensive broadband access to underserved areas of the U.S., and its president/chief legal officer Brad Smith just declared the company’s support for that plan. The company has long advocated the use of so-called TV white-space technology — unused TV spectrum — to bring broadband especially to rural areas. As part of the plan, Microsoft would also urge the Trump administration and Congress to make sure that unlicensed white-space spectrum is available in every market in the U.S. Continue reading Microsoft to Provide White-Space Broadband in Rural Areas

ETC@USC Posts New vNAB Conference Videos on YouTube

More than 30 videos from the 3rd annual Entertainment Technology Center@USC vNAB Conference are going live for viewing on the ETCenterVideos YouTube channel. This year’s vNAB featured thought leaders and catalysts from the entertainment, consumer electronics, technology, and service industries presenting their insider’s perspective on emerging and disruptive technologies. The talks were recorded March 20-21 at Google’s offices in Venice, California. The vNAB Conference is a prelude to the Next Generation Media Technologies sessions scheduled for the upcoming NAB Show in Las Vegas, April 25-26. Continue reading ETC@USC Posts New vNAB Conference Videos on YouTube

ETC Seeks Project Director for Production in the Cloud Initiative

The Entertainment Technology Center @ The University of Southern California (ETC) is seeking a project director to oversee its existing Production in the Cloud initiative, as well as develop and lead new initiatives in the media & entertainment space. The project director will work with studio executives and key technology and services providers to advance production methodology for creative content and delivery. The position is a 50 percent project consultancy. The full job description is available on ETCentric. Interested candidates should contact Edie Meadows at ETC. Continue reading ETC Seeks Project Director for Production in the Cloud Initiative

ETC Seeks Project Director for Production in the Cloud Initiative

The Entertainment Technology Center @ The University of Southern California (ETC) is seeking a project director to oversee its existing Production in the Cloud initiative, as well as develop and lead new initiatives in the media & entertainment space. The project director will work with studio executives and key technology and services providers to advance production methodology for creative content and delivery. The position is a 50 percent project consultancy. The full job description is available on ETCentric. Interested candidates should contact Edie Meadows at ETC. Continue reading ETC Seeks Project Director for Production in the Cloud Initiative

Trump Promotes Net Neutrality Opponent Ajit Pai to FCC Chair

President Trump has named Ajit Pai as chairman of the Federal Communications Commission. He will replace Tom Wheeler, who stepped down on Friday. Pai, appointed as an FCC commissioner in 2012 by President Obama, has opposed many of the Commission’s recent initiatives, such as regulating cable mergers, introducing consumer privacy protection, and establishing net neutrality. In a December letter to the leaders of CTIA, NTCA, WISPA, the American Cable Association and Competitive Carriers Association, Pai and fellow commissioner Michael O’Rielly wrote of net neutrality’s “disproportionate impact … on smaller sized broadband providers,” promising to “revisit … the Title II Net Neutrality proceeding … as soon as possible.” Continue reading Trump Promotes Net Neutrality Opponent Ajit Pai to FCC Chair

Tech Startups Pitch Innovative New Drone Concepts at CES

The VR, AR and Robotics Pitch Competition at CES in Las Vegas included three drone-related entertainment tech startups. The Fotokite, from Zurich-based Perspective Robotics, is a tethered drone camera system. The $249 consumer version unfolds from an easy-carry tube and flies like a kite, but unlike a kite it works to maintain its position and camera angle relative to the handheld ‘kite’ tether. Dotterel “takes the drone out of drones” with technology that was developed to make it possible to record audio from a drone without the loud background buzz. And Boxfish Research showed a simple-to-operate submarine ROV with two universal camera mounts for capturing 360-degree video. Continue reading Tech Startups Pitch Innovative New Drone Concepts at CES

FCC Chair Pushes Compromise Plan to Open Set-Top Boxes

FCC chairman Tom Wheeler hasn’t given up on his goal to open up the TV set-top box market, thus breaking the cable industry’s dominance in this arena. Sources say he is preparing a “compromise version” of his proposal by which cable companies would be required to make their feeds available, via apps, to competitive device manufacturers. In today’s market, the set-top box, which once simply translated cable signals for TV sets, can now be used to offer access to cable TV and video-streaming services such as Hulu or Netflix. Continue reading FCC Chair Pushes Compromise Plan to Open Set-Top Boxes

Ads Are the Top Reason for Canceling Streaming Video Subs

According to a survey from IBM’s Cloud Video division, 31 percent of respondents indicated that they had canceled a streaming video subscription before, while that figure jumped to 40 percent among those who listed Amazon or Hulu as their primary service. When asked why consumers would cancel their subscription, 27 percent pointed to advertisements, 25 percent cited cost, and 20 percent blamed the amount of available content. These reasons topped tech issues (17 percent), while 73 percent of respondents indicated that buffering or start delays were the most commonly experienced problems. Continue reading Ads Are the Top Reason for Canceling Streaming Video Subs

ETC Ties Suitcase Bingo Game App to NAB Cloud Conference

ETC@USC has launched “The Suitcase Bingo Game” app in conjunction with the NAB Cloud Innovation Conference to encourage NAB participants to explore the latest in cloud production solutions. The app is available for both Android and iOS devices. The technologies were used in production of “The Suitcase,” the second short film to be produced through the Entertainment Technology Center and USC’s School of Cinematic Arts to test prove next generation workflow, use of the innovative C4 Framework, metadata, high dynamic range and 360 camera capture. Continue reading ETC Ties Suitcase Bingo Game App to NAB Cloud Conference

ATSC 3.0: NAB Calls on FCC to Authorize Next Generation TV

In a 21-page petition, a group comprised of the NAB, America’s Public Television Stations, the Consumer Technology Association and the AWARN Alliance is asking the FCC to authorize use of the new ATSC 3.0 transmission standard — what the collective refers to as “Next Generation TV” — in order to improve delivery of 4K broadcasting, streaming to smartphones and tablets, personalization features and IP-based services. ATSC 3.0 “will create the bedrock for continuing innovation by the television industry for decades to come,” claims the petition. Continue reading ATSC 3.0: NAB Calls on FCC to Authorize Next Generation TV

ETC Organizes NAB Cloud Innovation and VR Conferences

NAB and the Entertainment Technology Center at USC are coproducing two major conference programs at the NAB Show next week in Las Vegas: a Virtual Reality Summit on Wednesday, April 20, from 1:00-5:00 pm and the Cloud Innovation Conference, a 2-day gathering of industry leaders on Tuesday, April 19 and Wednesday, April 20. Both events are at the Las Vegas Convention Center. The Cloud Innovation Conference (CIC) covers the current status and future direction of the media cloud, providing professionals with essential knowledge. The half-day Virtual Reality Summit features hands-on practitioners who will discuss the technical and business aspects of producing content in this emerging marketplace. For more information about this year’s conference, visit the links above or the NAB Show website. Continue reading ETC Organizes NAB Cloud Innovation and VR Conferences

NAB and ETC to Present Virtual Reality Summit in Las Vegas

NAB and the Entertainment Technology Center at USC are coproducing a Virtual Reality Summit at the annual NAB Show on Wednesday, April 20, from 1:00-5:00 pm at the Las Vegas Convention Center. The half-day summit will address key concepts and lessons learned regarding VR production. Hands-on practitioners will discuss the technical and business aspects of producing content in this emerging marketplace, which some consider to be a new media type and art form. You can register for the Virtual Reality Summit and learn more about the NAB conference at the event’s website. Continue reading NAB and ETC to Present Virtual Reality Summit in Las Vegas

ETC Presents vNAB Cloud Innovation Conference March 2-3

The Entertainment Technology Center@USC will host its second annual vNAB Cloud Innovation Conference on March 2-3, 2016 in the Venice, California offices of Google. This year, the 2-day extension of the April NAB Cloud Innovation Conference presents “Masters of the Media Cloud Lifecycle” with 32 Media & Entertainment (M&E) superstars, panelists and keynotes presenting TED-style talks focused on cloud-related topics designed to keep senior leaders up to date on an ever-changing world. For more information please visit ETC’s vNAB page. Continue reading ETC Presents vNAB Cloud Innovation Conference March 2-3

ATSC 3.0 Field Tests Move Next-Gen TV Broadcasts Forward

Cleveland’s Fox affiliate WJW-TV is engaged in new field tests for ATSC 3.0, under an experimental broadcast license from the FCC. The station, owned by Tribune Broadcasting, is providing a TV transmitter, tower and 6-MHz channel for tests that began in May and are conducted by LG Electronics, its Zenith R&D Lab and GatesAir. Dubbed Futurecast, the core technologies are being tested for the baseline Physical Layer transmission system, which will achieve ATSC Candidate Standard status this summer. Continue reading ATSC 3.0 Field Tests Move Next-Gen TV Broadcasts Forward

NAB 2015: VideoStitch Demos Solutions for Live VR Production

San Francisco-based VideoStitch is at the NAB Show in Las Vegas this week demonstrating its post-production and live streaming software for virtual reality and 360-degree video. The company has algorithms for live streaming and batch multi-camera VR rig stitching. Its software runs on Nvidia cards that work on both Macs and PCs. VideoStitch’s solution is being used by more than 1,000 production teams creating VR experiences for clients including Red Bull, Facebook, BAE Systems, ESPN, and Legendary Pictures. Continue reading NAB 2015: VideoStitch Demos Solutions for Live VR Production

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