Social Media Platforms Ramp Up Removal of Fake Accounts

On Facebook, Instagram and Twitter, millions of fake profiles take on the identities of authentic celebrities and public figures in music, movies and politics. Such profiles can be a cover for crimes, as when Australian authorities busted a 42-year old man who impersonated Justin Bieber and racked up 900 child sex offenses. Such social media imposters are so rife that Oprah Winfrey has warned her Twitter followers, and her chief marketing officer Harriet Seitler reported that, due to sheer volume, her team only reports the impostors if the miscreants are trying to scam fans. Continue reading Social Media Platforms Ramp Up Removal of Fake Accounts

Companies Experiment With Cinema Subscription Services

MoviePass may be embattled, but its subscription model has taken off. That is most evident with the new service debuted by AMC Theatres, the largest multiplex chain in the U.S. AMC Stubs A-List allows subscribers to see up to three movies a week for $20 per month. The Alamo Drafthouse Cinema chain also will begin testing a service to offer unlimited movies for a monthly fee. Meanwhile, Helios and Matheson Analytics, Movie Pass’ parent company, hopes to raise as much as $1.2 billion to prop up the struggling subscription service. Continue reading Companies Experiment With Cinema Subscription Services

Amazon Will Extend its Popular Prime Day Sale to 36 Hours

Amazon just announced that its annual Prime Day anniversary sale will offer discounts for a full day and a half this time around. Starting July 16 at 3:00 pm ET and running through July 17, Prime Day 2018 will feature special bargains for its Prime members. Traditionally, the event has offered deals on everything from Amazon’s own Kindle, Fire TV and Echo devices to a wide range of televisions, computers, game consoles, home appliances, clothing, jewelry, furnishings, toys, books, and more. In the past, Lightning Deals introduced steep discounts on specific products for a short period of time. Continue reading Amazon Will Extend its Popular Prime Day Sale to 36 Hours

Innovators Discuss Immersive Entertainment at LAVA Event

Several AR/VR entrepreneurs — ARwall chief executive Rene Amador, VNTANA chief marketing officer Natascha French, Fulldome.pro chief operating officer Stephen Powers, Flipside chief executive Lesley Klassen, and Talespin chief executive Kyle Jackson — gathered at a LAVA (Los Angeles Venture Association) panel discussion led by Interactive TV Alliance chief executive Allison Dollar. They described their companies’ use cases, defined “immersive entertainment,” and outlined the challenges in growing their businesses. Continue reading Innovators Discuss Immersive Entertainment at LAVA Event

AMC Debuts Subscription Service That Will Rival MoviePass

AMC Entertainment just announced AMC Stubs A-List, a subscription service that will allow customers to watch up to three movies a week at any AMC theaters in the U.S. for $19.95 per month. AMC Stubs A-List offers features not available with the offering of its rival MoviePass, including the ability to book tickets days in advance, to see 3D or IMAX movies at no extra cost and to book tickets in an app without a special debit card. In contrast, MoviePass costs $9.95 per month, works at 91 percent of U.S. theaters and can be used once a day. Continue reading AMC Debuts Subscription Service That Will Rival MoviePass

Brand Strategy for Mobile Apps Is Crucial, Tricky to Manage

Brands need an app strategy, say the experts. Shoppers, especially millennials, are increasingly purchasing goods through their smartphones. Forrester Analytics reports that smartphone purchases in 2018 will reach $118 billion, up from $13.4 billion in 2013. But to be successful with an app, the brand needs to ensure that its performance is superior, as users will quickly rid themselves of apps that are slow, push too many notifications, do not offer exclusive sales or promotions or have a confusing layout. Continue reading Brand Strategy for Mobile Apps Is Crucial, Tricky to Manage

New Amazon Studios Head Is Charting an Ambitious Course

Four months ago, Jennifer Salke, previously NBC president of entertainment, replaced Amazon Studios chief Roy Price, who was ousted after a sexual harassment scandal. Now, she’s moving forward to clarify the studio’s message on the kinds of content it wants, as well as get more productions into the pipeline. Salke is making a strong play for Hollywood creatives to work with the studio, noting that, “there is a lot of talent out there looking for a home … [and] we have the resources.” Continue reading New Amazon Studios Head Is Charting an Ambitious Course

Federal Judge Rules in Favor of AT&T-Time Warner Merger

Judge Richard Leon of the U.S. District Court in Washington has approved the proposed merger between AT&T and Time Warner, despite the Justice Department’s claim that the deal would stifle competition. Judge Leon ruled the Justice Department did not prove that AT&T’s $85.4 billion takeover of Time Warner would result in fewer consumer choices and higher prices for Internet and TV services. While AT&T aims to move forward with the transaction, the DOJ is reportedly considering its options. The decision is expected to impact the future of media and telecom industries, and spur additional mergers and related deals. Continue reading Federal Judge Rules in Favor of AT&T-Time Warner Merger

Vestberg Named Next Verizon Chief Exec, McAdam to Retire

Verizon CEO Lowell McAdam announced he plans to step down from his position on August 1, at which point Hans Vestberg will take over as chief exec. Vestberg joined Verizon last year as the company’s chief technology officer and EVP and president of Global Networks, after serving for seven years as CEO of Swedish telecom and networking company Ericsson. McAdam has been Verizon’s CEO since August 2011 and its chairman since January 2012. He will remain executive chairman until the end of the year and serve as non-executive chairman thereafter. Continue reading Vestberg Named Next Verizon Chief Exec, McAdam to Retire

Helios and Matheson to Buy EFO Films Library, Current Slate

Helios and Matheson Analytics, MoviePass’ parent company, has the exclusive option to acquire the film library and production slate of Emmett Furla Oasis (EFO) Films, which produced “Lone Survivor” and “End of Watch.” The company would use EFO Films’ assets and expertise to debut its own production company, MoviePass Films. EFO founders Randall Emmett and George Furla would be co-chief executives of the new venture. Helios and Matheson chief executive Ted Farnsworth said the deal signals MoviePass’ continued viability. Continue reading Helios and Matheson to Buy EFO Films Library, Current Slate

FCC’s O’Rielly Asks Amazon, eBay to Remove ‘Rogue’ STBs

FCC commissioner Michael O’Rielly is urging Amazon and eBay to pull listings from their sites for “rogue” set-top boxes that enable consumers to watch pirated TV shows. On Friday, the commissioner sent a letter to Amazon CEO Jeff Bezos and eBay CEO Devin Wenig noting that the STBs in question often falsely feature the FCC logo, and are responsible for encouraging “intellectual property theft and consumer fraud.” O’Rielly recognized that the companies have been working to address the problem, but wrote “despite your good work in this area, devices continue to make it to consumers through your websites.” Continue reading FCC’s O’Rielly Asks Amazon, eBay to Remove ‘Rogue’ STBs

Skyrocketing Membership Threatens the Viability of MoviePass

MoviePass chopped its prices eight months ago, bringing membership to two million people — and the company to the brink of bankruptcy. Parent company Helios and Matheson Analytics, which owns 92 percent of MoviePass, reported that it was down to just $15.5 million in cash at the end of April, with $27.9 million on deposit with merchant processors. The question now is if subscribers can slack off on movie-going before the company runs out of money. A recent SEC filing indicates that the company’s auditor has “substantial doubt.” Continue reading Skyrocketing Membership Threatens the Viability of MoviePass

Viewers Not Warming to Recommendations by Video Services

According to research from UserTesting, the personalized viewing recommendations offered by video streaming services are failing to gain traction with most consumers. While results varied across services, only 29 percent of participants indicated that they watch content recommended to them. In addition to relevant recommendations, the study rated services based on metrics such as speed, availability of content, episode scanning, and overall ease-of-use. With a total score of 89.5, Netflix led the field, followed by Hulu (86.8), Amazon Prime (85) and YouTube TV (80.7). Continue reading Viewers Not Warming to Recommendations by Video Services

The Obamas Are the Latest to Sign Production Deal with Netflix

Netflix yesterday announced a multi-year partnership with former President Barack Obama and First Lady Michelle Obama to produce original content for the streaming service. The Obamas created production company Higher Ground Productions for the Netflix deal, which is reportedly valued in the high eight figures. According to Netflix, the partnership may include scripted, unscripted and docu-series, in addition to documentary and feature films. Two months ago, the Obamas signed a joint book deal with Penguin Random House worth a reported $65 million for their respective memoirs. Continue reading The Obamas Are the Latest to Sign Production Deal with Netflix

Amazon Channels Making a Splash in Subscription Video Sales

According to The Diffusion Group (TDG), Amazon is now responsible for 55 percent of a la carte direct-to-consumer video subs. Amazon Channels is “the company’s platform for reselling subscription services like HBO and Showtime,” explains Variety. TDG’s new research indicates that “53 percent of all consumers who don’t get HBO through their pay TV provider are purchasing it via Amazon Channels,” notes the article, adding that “72 percent of Showtime subscribers get the network’s direct-to-consumer offering via Amazon Channels, and 70 percent of Starz a la carte subscribers receive it from Amazon.” Continue reading Amazon Channels Making a Splash in Subscription Video Sales

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