How Sinemia’s $10/Month Movie Subscription Works in Europe

Istanbul-based Sinemia offers a service similar to MoviePass, but whereas MoviePass subscribers pay $10 per month for up to one movie ticket a day, Sinemia’s members pay the same amount for just two movie tickets per month. MoviePass, however, limits its subscribers to 2D showings and doesn’t include seat selection, while Sinemia offers 3D, 4D, IMAX, and lets its subscribers not only choose seats but purchase up to 30 days in advance. Sinemia also offers a $5 per month option for one 2D ticket per month, or $7 per month for two 2D tickets. Continue reading How Sinemia’s $10/Month Movie Subscription Works in Europe

MoviePass Revives Unlimited Plan, Will Offer IMAX, 3D Movies

MoviePass just brought back its unlimited subscription plan launched last August that allows users to see a movie a day for $10 per month. Better yet, chief executive Mitch Lowe declared the company is “absolutely committed” to keeping the plan in place. Two weeks ago, MoviePass limited subscribers to four movies per month. The company has previously experimented with removing subscriber access to some AMC Theatres in major cities and even specific movies, all of which were temporary moves. Continue reading MoviePass Revives Unlimited Plan, Will Offer IMAX, 3D Movies

MoviePass Acquires Moviefone, Plans Recommendation Engine

The disruptive movie subscription company MoviePass plans to build a recommendation engine to rival Rotten Tomatoes, which, say its executives, is too general and too critical for its client base. MoviePass subscribers pay a flat monthly fee to see one showing per day in participating theaters. According to MoviePass chief executive Mitch Lowe, subscribers want to be able to review movies on its site and say they would prefer to read reviews by fellow subscribers. MoviePass is also buying Moviefone from its owner, Verizon Communications’ Oath. Continue reading MoviePass Acquires Moviefone, Plans Recommendation Engine

NAB 2018: Post-Millennial/Gen Z Survey on Cinema, TV, VR

If you want to know what’s on the mind of a post-millennial, the best person to ask is a member of that demographic. At NAB 2018, a 15-year-old high school sophomore did even better than that, presenting the results of her own survey of over 200 members of her age group. Based on a family conversation (that included her father, industry consultant Pete Ludé), Helen Ludé, a student at Lowell High School in San Francisco, decided to poll her friends on cinema attendance, home consumption habits and virtual reality.  Continue reading NAB 2018: Post-Millennial/Gen Z Survey on Cinema, TV, VR

MoviePass Teams With Landmark for E-Ticketing, Other Perks

MoviePass has announced a new partnership with Landmark Theatres, the chain co-owned by Mark Cuban and Todd Wagner that caters to indie and foreign films as well as mainstream titles. MoviePass subscribers will have the option to enjoy exclusive perks such as e-ticketing, seat selection and advance screening reservations for movies exhibited at Landmark’s 255 screens in 53 theaters. “There is no better place to watch a movie than Landmark and now MoviePass customers will be able to enjoy all of our theaters,” said Cuban. Continue reading MoviePass Teams With Landmark for E-Ticketing, Other Perks

MoviePass Sells $128M in Tickets for Oscar-Nominated Films

Startup MoviePass, which charges subscribers $10 per month for the option to watch one film per day in a participating theater, said it has passed 2 million subscribers. The company also reported that it was responsible for $128.7 million of the domestic box office for this year’s Oscar nominated films. MoviePass chief executive Mitch Lowe has described the math behind the company’s claim. He also has an explanation for how the company will survive its biggest economic challenge: that it loses money on any customers who sees at least two movies a month. Continue reading MoviePass Sells $128M in Tickets for Oscar-Nominated Films

MoviePass Ventures Plans to Acquire Films With Distributors

During the Sundance Film Festival, theater subscription service MoviePass announced the launch of MoviePass Ventures, part of a new strategy to co-acquire films with distributors. Data firm Helios and Matheson Analytics Inc. (HMNY), now the majority owner of MoviePass, claims its new service is already boosting domestic box office. HMNY plans to invest in movies so that it can share in downstream revenues, including streaming, pay TV, Blu-ray, DVD, EST, PPV, and ancillary and foreign markets. HMNY could also eventually sell subscriber data to Hollywood studios for targeted marketing. Continue reading MoviePass Ventures Plans to Acquire Films With Distributors

MoviePass Continues Rapid Ascent, Tops 1 Million Subscribers

MoviePass is a service that lets subscribers attend up to one 2D movie screening per day in theaters for a monthly charge. Shortly after a price drop to $9.95 per month in August (from a tiered $15-$50 model), the New York-based company announced it had jumped to 400,000 customers. By October, that number increased to 600,000. Last month, MoviePass dropped its monthly fee again for a limited time offer of about $6.95 per month for those willing to pay up front for a year. Now the company announced it “has since reached one million subscribers in less time than Spotify, Hulu, and Netflix.” Continue reading MoviePass Continues Rapid Ascent, Tops 1 Million Subscribers

MoviePass Cuts Subscription to $10/Month, AMC Fights Back

Early Netflix executive Mitch Lowe is now in charge of MoviePass, and he plans to drop its movie ticket subscription price to $9.95, which will let customers go to one showing per day at any theater in the U.S. that accepts debit cards. In return, MoviePass pays theaters the full price of each ticket, with the exception of 3D or IMAX screens. The company just sold a majority stake to Helios and Matheson Analytics, a publicly traded data firm. AMC has stated it wants to block MoviePass subscribers. Continue reading MoviePass Cuts Subscription to $10/Month, AMC Fights Back

New MoviePass CEO Hopes to Get Theater Owners on Board

Mitch Lowe, a Netflix co-founder and former Redbox president, is now chief executive at New York-based MoviePass, a company that pitches a subscription service for moviegoers. The user gets a debit card, which starts at $30 a month, to attend as many movies as she likes, in movie theaters that cover 90 percent of the country. But movie theater owners are reluctant to fully adopt the non-traditional idea. To gain acceptance, Lowe plans to launch the company’s first major marketing campaign, expand its services and raise more money. Continue reading New MoviePass CEO Hopes to Get Theater Owners on Board

AMC Teams with MoviePass to Get Millennials Back in Theaters

Theater chain AMC has partnered with MoviePass, a company that charges moviegoers a subscription fee to attend movie screenings at participating theaters (up to one film per day for a monthly fee). Subscribers will have the option to pay $35 for standard screenings or a $45 premium fee for access to IMAX and 3D features. AMC announced the partnership with MoviePass shortly after reports from Nielsen showed that attendance for young moviegoers continued to drop this year.  Continue reading AMC Teams with MoviePass to Get Millennials Back in Theaters

Industry Leaders to Gather at USC for Silicon Beach Event

This year’s Silicon Beach @ USC event is scheduled for September 17-18 at the Tutor Campus Center. The event is organized by The Institute for Communication Technology Management and the Lloyd Greif Center for Entrepreneurial Studies at USC’s Marshall School of Business, and the Entertainment Technology Center at USC’s School of Cinematic Arts. Silicon Beach @ USC will feature game-changers and thought leaders from Hollywood studios, technology startups and academia. Continue reading Industry Leaders to Gather at USC for Silicon Beach Event

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MoviePass Unlimited Admission Beta Hits a Roadblock

  • Last week ETCentric reported that a new service called MoviePass plans to offer unlimited movie viewing in participating theaters for a fee of $50/month. The initial beta was scheduled for the holiday weekend in San Francisco.
  • The planned beta test hit a roadblock when a number of San Francisco theaters decided not to participate since they did not consent to the admission price of the proposed model.
  • Interestingly, the theaters would still have been paid full admission.
  • From the AMC press release: “As MoviePass was created without AMC’s input and testing, we cannot confidently say the guest experience would be positive for our guests and specifically our AMC Stubs members.”

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New MoviePass App Brings Netflix Model to Theaters

  • A new service called MoviePass is offering unlimited movie viewing in participating theaters for a fee of $50/month.
  • Access to 3D and IMAX movies will involve a $3 surcharge.
  • Using an HTML5 app, subscribers will be able to search for a film, check show times and purchase digital tickets.
  • A $30 “limited pass” offering is reportedly also being planned.
  • The service will launch its beta test in San Francisco this weekend.