New Amazon Studios Head Is Charting an Ambitious Course

Four months ago, Jennifer Salke, previously NBC president of entertainment, replaced Amazon Studios chief Roy Price, who was ousted after a sexual harassment scandal. Now, she’s moving forward to clarify the studio’s message on the kinds of content it wants, as well as get more productions into the pipeline. Salke is making a strong play for Hollywood creatives to work with the studio, noting that, “there is a lot of talent out there looking for a home … [and] we have the resources.” Continue reading New Amazon Studios Head Is Charting an Ambitious Course

AT&T Unveils Atticus Chatbot to Answer Questions About TV

AT&T just unveiled its new Facebook Messenger chatbot, dubbed Atticus, that’s full of interesting trivia about a range of broadcast television programs, including “Modern Family,” “How to Get Away with Murder,” “The Big Bang Theory,” “American Horror Story,” “Pretty Little Liars,” and “The Office.” Described by AT&T as a “goofball,” Atticus has been known to say, “If the Dunphy family is looking for another kid, I’d be happy to join them. I’d be no trouble. Especially since I don’t physically exist. We’d be a real ‘Modern Family’.” Continue reading AT&T Unveils Atticus Chatbot to Answer Questions About TV

ABC Offers its New Shows for Streaming via Digital Platforms

ABC announced yesterday that it plans to offer all episodes of new series and some returning shows to authenticated viewers for streaming on its digital platforms, including the ABC TV Everywhere app and ABC.com. In addition, consumers without a pay-TV sub will have access to a rolling five of recent episodes, most of which will also be available on Hulu. “Designated Survivor,” “Conviction,” “American Housewife” — and a few returning series like “Quantico” — are among the series that will be available as full seasons. Continue reading ABC Offers its New Shows for Streaming via Digital Platforms

Video Service Vessel Out of Beta, Launches on Web and iOS

Online video subscription service Vessel had its public launch this week for Web and iOS. Founded by former Hulu CEO Jason Kilar and CTO Richard Tom, the service offers early access to the increasingly popular videos created by today’s YouTube stars. Kilar is betting that consumers will be willing to pay a monthly $2.99 subscription fee to access videos 72 hours before they become available for free on YouTube. The model has generated some early skepticism, but it is not much different from Hulu’s approach from six years ago. Continue reading Video Service Vessel Out of Beta, Launches on Web and iOS

ABC to Broadcast Sitcom Episode Shot on iPhones and iPads

On February 25, ABC will air an episode of “Modern Family” called “Connection Lost” that addresses how parents attempt to communicate with their disinterested children via technology. The production marks a first in that it was shot almost exclusively on mobile devices, including Apple’s iPhone 6 and iPad Air 2. During the episode, the TV screen will often resemble character Claire Dunphy’s MacBook screen featuring a mock-up of Apple’s OS X Yosemite (the show was produced in October when Yosemite was still in beta). Continue reading ABC to Broadcast Sitcom Episode Shot on iPhones and iPads

The Return of Cast Commercials: TV Stars Pitching Products

Recalling the golden age of radio and the early years of television, advertisers are once again embracing cast commercials — or advertisements featuring actors in-character promoting products and companies. NBCUniversal is lending its actors to promote the 2014 Jeep Cherokee. Likewise, ABC has done the same in the past year for Target commercials. The “editorial-styled” approach is thought to be a softer, more enjoyable sell for viewers. Continue reading The Return of Cast Commercials: TV Stars Pitching Products