FCC Plan Could Allocate Airwaves for the Deployment of 5G

Later this month, the Federal Communications Commission will vote on a proposal to free up underused airwaves now used by broadcasters, telecom companies and utilities, to help jumpstart the deployment of 5G wireless technology. According to an FCC official, the proposal would help ease traffic on licensed spectrum typically used by Verizon, AT&T and other big carriers, and encourage more unlicensed radio traffic. The result would improve download speeds for next-gen Wi-Fi devices and aid wireless Internet service providers. Continue reading FCC Plan Could Allocate Airwaves for the Deployment of 5G

Instagram Announces Adam Mosseri to Serve as New Boss

One week following the sudden departure of Instagram co-founders Kevin Systrom and Mike Krieger, it was announced that the new “Head of Instagram” will be Adam Mosseri, the company’s current VP of product — and a former senior exec at Facebook where he was responsible for managing the platform’s News Feed. Systrom and Krieger resigned unexpectedly six years after selling Instagram to Facebook for $1 billion. The co-founders were reportedly frustrated by Facebook CEO Mark Zuckerberg’s increased control over the popular photo- and video-sharing service. Continue reading Instagram Announces Adam Mosseri to Serve as New Boss

Pew Research Reveals Plateau in Broadband, Social Media

A recent Pew Research Center study revealed that the number of Americans who go online, use social media or own a smartphone/tablet has been stable since 2016. This plateau comes after many years of rapid growth. Pew Research also found significant numbers of non-users of these technologies, who are stymied by financial hardship, living in a rural area without services or disabilities that prevent full use of devices. An increasing number of users, however, are embracing smart TVs and wearable devices. Continue reading Pew Research Reveals Plateau in Broadband, Social Media

ABC Stations Target Millennials With ‘Localish’ Mobile Brand

The ABC Owned Television Stations Group has debuted Localish, a brand targeting digital-native millennials with hyper-local stories that will be distributed on digital and social media platforms. The stations already have a large digital and social presence, making this segue to Localish a natural move. Creation of the brand is based on ABC research that found this cohort feels better about their local community than the world. The ABC websites, social platforms, iOS and Android apps and Roku, Apple TV and Amazon Fire TV will play the content. Continue reading ABC Stations Target Millennials With ‘Localish’ Mobile Brand

Qualcomm Alleges Apple Shared Trade Secrets to Help Intel

In California Supreme Court in San Diego this week, Qualcomm charged Apple with stealing computer source code, software development tools and log files of data about its products’ performance and giving it to Intel, with the goal of reducing its need for Qualcomm chips. The two tech behemoths have been involved in a legal battle since last year, when Qualcomm accused Apple of a “multiyear campaign of sloppy, inappropriate and deceitful conduct to steal Qualcomm’s information and trade secrets” to help Intel. Continue reading Qualcomm Alleges Apple Shared Trade Secrets to Help Intel

Gen Y and Gen Z Are Increasing Their Time on Social Apps

According to a recent survey by social video marketing agency VidMob, younger Internet users in the U.S. — especially those in the Gen Z demo (ages 16-24) — are spending more time on social apps. The study found that 59 percent of Gen Z turn to YouTube more than they did last year, 56 percent spend more time using Snapchat, and 55 percent have increased their time on Instagram. Meanwhile, millennials are also increasing their time on social apps; about 50 percent use Instagram more, 46 percent have increased YouTube viewing, and 40 percent are on Snapchat more than they were in 2017. Continue reading Gen Y and Gen Z Are Increasing Their Time on Social Apps

Amazon Eyes Video With New Echo Show and Fire TV Recast

Amazon announced plans last week to introduce a range of new devices intended for the automotive, home security, and premium audio markets. The Seattle-based tech giant also unveiled updated versions of its Echo Plus, Dot and Show smart speakers as well as other Alexa-powered devices including a wall clock and microwave oven. In addition to more than a dozen new voice-powered products, the company revealed the Fire TV Recast that enables consumers to view and record live television via a connected digital antenna. The content can be streamed inside and outside the user’s home. Continue reading Amazon Eyes Video With New Echo Show and Fire TV Recast

Google Shares New Vision for Search: Keeping Users Closer

At an event on the “Future of Search,” Google unveiled what’s next for its search engine. The Google homepage will start highlighting a user’s frequently searched topics before she begins searching, in response to a finding that one in eight queries per month are repeats. Google Feed is being rebranded as “Discover,” and will be placed underneath the Google.com search bar on all mobile browsers, highlighting news, video and information Google believes the user is interested in. Visuals will be more prominent on the site. Continue reading Google Shares New Vision for Search: Keeping Users Closer

Instagram Co-Founders Transitioning From Leaders to Users

Kevin Systrom and Mike Krieger, who co-founded Instagram in 2010 and sold the app to Facebook two years later for $1 billion, announced in a blog post that they would be leaving the company. The two men were responsible for shaping the culture and products of Instagram — Systrom serving as CEO and product visionary, and CTO Krieger actively running the engineering team. They built the company to over a thousand employees and the user community to more than one billion. “We’re planning on taking some time off to explore our curiosity and creativity again,” wrote Systrom. “Building new things requires that we step back, understand what inspires us and match that with what the world needs; that’s what we plan to do.” Continue reading Instagram Co-Founders Transitioning From Leaders to Users

Google, Vehicle Alliance Partner on Next-Gen Media Systems

Google has partnered with the Renault-Nissan-Mitsubishi Alliance to provide its Android operating system for next-generation infotainment systems that will integrate Google’s maps, app store and voice-activated assistant, all from the dashboard. The alliance is the biggest car vendor, having sold 106 million vehicles worldwide last year. Google has been trying for 10 years to replicate its smartphone success in the arena of car manufacturing. The alliance plans to debut cars with the new Google-powered system in 2021. Continue reading Google, Vehicle Alliance Partner on Next-Gen Media Systems

Instagram Unveils Explore Shopping Tab, Stickers for Stories

Instagram plans to debut a standalone Shopping app, a move that could rival Pinterest and Wish. Ahead of the move, it is adding a shopping tab to the Explore page, which will allow users to look through a dedicated feed of merchandise from a wide range of vendors. Those sellers will be able to add stickers to their Stories for the first time, letting consumers shop from the Stories feed by tapping on the product. With this feature, shoppers will let people consider possible purchases before heading to the seller’s website. Continue reading Instagram Unveils Explore Shopping Tab, Stickers for Stories

Nintendo Switch Online Debuts as a Multiplayer Game Service

When Nintendo Switch Online debuts today, gamers will have a multiplayer option similar to Xbox Live and PSN. The new service allows users to save online games in the cloud and offers a library of NES games. Subscription prices range from $4 per month, $8 for three months, to $20 for a year and $35 for a family plan with at least two accounts. Gamers can also sign up for a seven-day free trial. Some games, such as “Fortnite,” will not require a subscription to play online. The service will debut with 20 games. Continue reading Nintendo Switch Online Debuts as a Multiplayer Game Service

Apple Unveils Three New iPhones and Series 4 Watch Lineup

Apple CEO Tim Cook and other company execs unveiled three new iPhones and a redesigned Apple Watch Series 4 in Cupertino yesterday. Bigger and faster was the underlying theme for the new devices. The iPhone XS Max starts at $1,099 and features a 6.5-inch screen (Apple’s largest to date). As expected, the entry-level iPhone XR has a 6.1-inch LCD screen and the premium iPhone XS includes a 5.8-inch display. Both XS models feature a Super Retina OLED screen and stainless steel casing (the XR is made of aluminum). Meanwhile, Apple Watch is evolving into a health-related wearable. The new smartwatch touts an ECG heart sensor approved by the FDA. Continue reading Apple Unveils Three New iPhones and Series 4 Watch Lineup

Verizon Plans to Debut 5G Services in Four Cities Next Month

On October 1, Verizon Communications will roll out a 5G package to residential customers in four cities: Houston, Indianapolis, Los Angeles and Sacramento. Signups for the service begin this week. The new 5G service relies on millimeter waves, higher-frequency spectrum that can carry more data but can’t travel as far or penetrate many hard materials. Verizon’s new chief executive Hans Vestberg pointed to 5G’s network reliability, low latency, energy efficiency, service deployment time and speedier connection to the Internet. Continue reading Verizon Plans to Debut 5G Services in Four Cities Next Month

Facebook Boosts Instant Experience Ads, Updates Ad Metrics

Facebook is rebranded its mobile Canvas ads as full-screen, rich media Instant Experience ads, saying it will offer “new ways for businesses to understand their customer’s progression from seeing an Instant Experience to completing a purchase.” Instant Experience ads come with an Instant Form template making it easy for a visitor engaged with the ad to submit contact information. Other existing templates include Instant Storefront, Instant Lookbook, Instant Customer Acquisition and Instant Storytelling. Continue reading Facebook Boosts Instant Experience Ads, Updates Ad Metrics

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