Amazon is boosting content on Twitch by inking exclusive live-streaming deals with media companies and influencers, to better compete with its rival, YouTube. According to sources, Twitch now offers minimum guarantees of up to “a few million dollars a year” plus a piece of future advertising sales and subscription revenue. In return, Amazon demands a minimum number of live-streaming hours per week. Among the deals signed is one with prankster Tanner Braungardt, who has 4 million YouTube subscribers. Continue reading Amazon’s Twitch Inks Live-Streaming Deals to Rival YouTube

Amazon-owned Twitch, the destination for eSports broadcasts, inked a deal with the NBA to stream up to six minor league games per week this season, beginning Friday, December 15. The NBA G League games on Twitch will feature interactive statistics overlays and a co-streaming option for some Twitch personalities to provide commentary, as well as a fan loyalty program. The G League games, which will have in-stream ads, will also offer subscriptions for viewers to receive custom emotes for group chat and other perks. Continue reading Twitch Signs Pact With NBA to Stream Minor League Games

AT&T and the Chernin Group’s Otter Media joint venture will soon introduce a video subscription bundle for fans of anime, video games, niche action sports and other less traditional content. San Francisco-based Ellation, which owns anime video subscription service Crunchyroll with its 800,00+ paying subscribers, is developing the Otter Media platform. The plan, say sources familiar with the plans, is to combine Crunchyroll with other channels, and sell it as a bundle or a la carte, similar to Amazon’s recent efforts. Continue reading AT&T, Otter Media to Unveil Anime-Focused Sub Video Bundle