Disney Aims Its Resources at Disney Plus Streaming Service

To ready the launch of its Disney Plus streaming service, The Walt Disney Company has invested in technical infrastructure and doubled down on original content. At the same time that chair/chief executive Bob Iger deemed the service “the highest priority,” he also pursued the acquisition of 21st Century Fox, which is projected to close by the end of March. Now, Disney is a very busy studio, stepping up production for the new service. Of the largest media companies’ estimated $107 billion in global content spending, Disney is responsible for 22 percent, followed by AT&T and Netflix, for $14.3 billion and $14 billion respectively.  Continue reading Disney Aims Its Resources at Disney Plus Streaming Service

Hulu Looks to Take On Streaming Rivals By Lowering Its Cost

Following the announcement that Netflix would be raising its subscription prices to help finance more original programming, Hulu is heading in the opposite direction to lure more streaming customers. The $7.99 per month cost of Hulu’s service will drop to $5.99 monthly. This new price could attract Netflix customers who are considering whether to cancel or downgrade their current Netflix subscriptions following the new price increase. Although the numbers widely vary, several recent surveys suggest that some Netflix subscribers are now considering a change. Continue reading Hulu Looks to Take On Streaming Rivals By Lowering Its Cost

Dreamscape Immersive to Expand Location-Based VR in 2019

Dreamscape Immersive focuses on creating virtual reality experiences as location-based entertainment in malls and other venues. From the entrance, a “departure lounge” that immerses visitors in backstories and props, titles such as “Alien Zoo” and “Lavan’s Magic Projector: The Lost Pearl” are intended to feel like journeys. Dreamscape chief executive Bruce Vaughn, who was former chief creative officer of Walt Disney Imagineering said it’s about reframing how audiences view virtual reality. Continue reading Dreamscape Immersive to Expand Location-Based VR in 2019

Netflix Users Watching More Licensed Than Original Content

According to 7Park Data, the majority of content — 63 percent — viewed via Netflix is licensed content. Whereas viewing of original content rose from 24 percent a year ago, it still only accounts for 37 percent of its U.S. streams this October. Of the licensed content, NBC’s “The Office” is the most viewed TV show on Netflix, with “The Chilling Adventures of Sabrina” in second place. The dominance of licensed content is worrisome for Netflix given that Disney, Fox and WarnerMedia will soon pull their programs. Continue reading Netflix Users Watching More Licensed Than Original Content

Disney Readies Launch of New Subscription Streaming Service

The Walt Disney Company reported a record profit of $12.6 billion for its fiscal year, due to its hit movies, increased attendance at theme parks and a stabilized ESPN. Now the company is getting ready to introduce a new subscription streaming service that is similar to Netflix. While the rewards of the direct-to-consumer offering are potentially significant, launching such a service will entail expenses in content, technology and marketing. Disney chief executive Bob Iger recently revealed the new service’s name: Disney+. Continue reading Disney Readies Launch of New Subscription Streaming Service

Nvidia Ray-Tracing Technology a Quantum Leap in Rendering

At SIGGRAPH 2018, Nvidia debuted its new Turing architecture featuring ray tracing, a kind of rendering, for professional and consumer graphics cards. Considered the Holy Grail by many industry pros, ray tracing works by modeling light in real time as it intersects with objects. Ray tracing is ideal for creating photorealistic lighting and VFX. Up until now, ray tracing has not been possible to do because it requires an immense amount of expensive computing power, but Nvidia’s professional Turing card costs $10,000. Continue reading Nvidia Ray-Tracing Technology a Quantum Leap in Rendering

UPDATE: FandangoNOW Joins Movies Anywhere Ecosystem

Yesterday we reported that FandangoNOW had become the latest retailer to join the Movies Anywhere digital ecosystem. FandangoNOW is the fifth participating retailer, joining iTunes, Amazon Prime Video, Google Play and Vudu. While the announcement was accurate, we mistakenly suggested that Movies Anywhere is a Disney-branded service. While Movies Anywhere is owned by Disney, and some of its underlying tech was developed for the previous Disney Movies Anywhere platform, it should be clarified that the current Movies Anywhere is jointly controlled by five studios: Fox, Sony, Universal, Warner Bros. and Disney. Continue reading UPDATE: FandangoNOW Joins Movies Anywhere Ecosystem

FandangoNOW Is Latest to Join Movies Anywhere Ecosystem

Movies Anywhere announced that Fandango’s video-on-demand service, FandangoNOW, is the latest retailer to join the digital movie ecosystem. Movies Anywhere provides a central location for movies purchased or redeemed through Apple’s iTunes, Amazon Prime Video, Google Play, Walmart’s Vudu and FandangoNOW. The service is jointly controlled by five major studios: Sony Pictures, Twentieth Century Fox Film, The Walt Disney Studios, Universal Pictures and Warner Bros. Continue reading FandangoNOW Is Latest to Join Movies Anywhere Ecosystem

Netflix Has No Plans to Offer Live TV Such as News or Sports

From Netflix’s 280,000-square foot studio in Hollywood, chief executive Reed Hastings revealed that the company has no plans to enter the live TV market in news or sports, as its rivals Hulu and Amazon Video have done. Instead, the company is investing $8 billion in original content this year, part of its larger strategy to fend off competition from these popular services and a growing list of emerging competitors. Hastings also explained that Netflix has no plans to introduce advertising. Continue reading Netflix Has No Plans to Offer Live TV Such as News or Sports

Disney Looks to Major Franchises for First Streaming Content

The Walt Disney Company has revealed some of the details regarding its upcoming streaming service, slated for launch in the second half of 2019. Debuting on the new service will be television series based on “Star Wars,” “Monsters Inc.,” “High School Musical” and Marvel, currently under development. Disney chief executive Bob Iger also disclosed that the service will be priced substantially less than Netflix, in part because it will have less content at its introduction. However, Iger noted that the price could increase as Disney adds more content. Continue reading Disney Looks to Major Franchises for First Streaming Content

Disney to Introduce Streaming Services Over Next Two Years

In a significant departure from its traditional business model, Disney announced it plans to pull its movies from Netflix and roll out two of its own online streaming services. Early next year the company will introduce an ESPN streaming service that is expected to cover 10,000 events each year, including MLB, NHL and MLS content. The company also plans to launch a Disney-branded streaming platform in 2019 that will offer its movies and TV programming as well as original content exclusive to the service. Following the news, Netflix stock dropped 7 percent in after-hours trading. Continue reading Disney to Introduce Streaming Services Over Next Two Years

Netflix Expands its IP, Buys Comic-Book Publisher Millarworld

Netflix just made its first acquisition, purchasing Millarworld, a comic-book publisher known for “Kick-Ass” and “Old Man Logan,” among other stories. The company won’t disclose what it paid for Millarworld, but sources put the purchase price at between $50 million and $100 million. Netflix, which has a $78 billion market capitalization and $1.9 billion in cash, has grown from licensing TV shows and movies to funding its own original productions and, now, owning intellectual property and production. Continue reading Netflix Expands its IP, Buys Comic-Book Publisher Millarworld

Netflix Showcases Big-Budget Feature Films at Comic-Con

Netflix had a major presence at this year’s Comic-Con in San Diego, including an off-site installation to showcase numerous fan favorites, a screening of Adam Wingard’s upcoming supernatural horror-thriller “Death Note” (based on the popular manga series), a well-received trailer for season 2 of “Stranger Things,” and a collection of panels promoting other upcoming projects, including the David Ayer-helmed big-budget feature “Bright,” starring Will Smith. Making such a splash at the 4-day event is a first for Netflix, as the company continues its expansion into feature film projects with larger budgets. Continue reading Netflix Showcases Big-Budget Feature Films at Comic-Con

Disney Plans Immersive ‘Star Wars’ Attraction for Two Parks

At last week’s D23 Expo in Anaheim, The Walt Disney Company unveiled the first look of a 3D model for its new “Star Wars” attraction, “Star Wars: Galaxy’s Edge,” which was first announced at the same Expo two years ago. The planned exhibitions, to be housed at Disney’s Hollywood Studios in Orlando and Disneyland in Anaheim, will cost $1 billion each and open in 2019. The exhibitions will be the most immersive the company has offered in a theme park, and will include a themed hotel, allowing guests to have a “Westworld”-like experience. Continue reading Disney Plans Immersive ‘Star Wars’ Attraction for Two Parks

New Disney Digital Network Connects Advertisers, Millennials

To help advertisers better target millennial and Gen-Z audiences, The Walt Disney Company debuted the Disney Digital Network, a conglomeration of more than 300 social media channels and a wide range of content. Disney says the new Digital Network reaches an audience of more than one billion. The content includes everything from classic Disney characters to the new material emerging from Maker Studios. Disney Co/Op, an in-house branded content service, puts advertisers together with Disney digital creators for customized campaigns. Continue reading New Disney Digital Network Connects Advertisers, Millennials