Sprint Buys One-Third of Jay Z’s Troubled Tidal Music Service

Sprint bought a one-third stake in Jay Z’s streaming music service Tidal, after beginning discussions in April 2015. Sprint has not offered details on how much it paid or what the partnership entails, although it says that its subscribers will now have access to Tidal content and that Tidal and its artists will create content specifically for them. Jay Z has stated that he and Sprint share the view of allowing artists to connect directly with fans. Sprint chief executive Marcelo Claure will join the Tidal board of directors. Continue reading Sprint Buys One-Third of Jay Z’s Troubled Tidal Music Service

Sprint Offers New Half-Off Promotion, Expanded LTE Network

Until January 7, any wireless customer switching to Sprint will get half-off the price of the plan offered by his current carrier, as well as $650 in switching costs. For existing Sprint customers, the company offers a free Alcatel OneTouch Pixi 7-inch tablet with 1GB of free data for signing a two-year contract. While Sprint chief executive Marcelo Claure says the offer demonstrates the company’s confidence in its improved network, its competitors interpret the latest move in the wireless price wars as closer to desperate. Continue reading Sprint Offers New Half-Off Promotion, Expanded LTE Network

Sprint Stops Throttling Speeds as Net Neutrality Takes Effect

The new net neutrality laws had a real-world impact when Sprint announced it would no longer throttle speeds for unlimited data customers. Sprint chief executive Marcelo Claure made the move in reaction to customers disgruntled by the fine print of a new $80/month unlimited text, talk and data plan, noting that video would be delivered at lower speeds. The 600 kilobits/second speed recommended by a consultant to Sprint would have particularly impacted high definition video, which runs at three to four megabits per second. Continue reading Sprint Stops Throttling Speeds as Net Neutrality Takes Effect

Sprint Ends Pursuit of T-Mobile, Plans to Replace Chief Exec

Facing opposition from regulators, Sprint has opted to bow out of its pursuit of T-Mobile. The deal would have valued T-Mobile at $32 billion and provided a stronger rival to Verizon and AT&T. Sprint, the country’s third largest wireless carrier, will now have to rebuild its declining subscriber base on its own, and is currently testing new price plans. The company also decided during a board meeting yesterday to replace CEO Dan Hesse with billionaire entrepreneur Marcelo Claure. Continue reading Sprint Ends Pursuit of T-Mobile, Plans to Replace Chief Exec