Taylor Swift’s Album Debuts on CD, Not Streaming Services

Taylor Swift is releasing her sixth album, “Reputation,” on CD, rather than any streaming service, say sources, who suggest that the streaming “blackout” could last one or two weeks. Swift and her label Big Machine Records have declined to be more specific, but an initial streaming blackout would be in line with Swift’s last album, “1989,” which when it was released in 2014 took seven months to reach streaming services, including Spotify, Apple Music and others. Now, “1989” streaming sales dominate over downloads and CDs. Continue reading Taylor Swift’s Album Debuts on CD, Not Streaming Services

Paid Subs for Streaming Music Services Top 30 Million in U.S.

The music business is experiencing significant growth, thanks in large part to the increasing popularity of streaming services. According to RIAA’s midyear report, leading services such as Spotify and Apple Music currently have 30.4 million paid subscribers in the U.S. (up from 20.2 million the previous year). Streaming services are now responsible for 62 percent of total industry revenue, followed by 19 percent for digital downloads, 16 percent for physical sales, and 3 percent for synch rights. Continue reading Paid Subs for Streaming Music Services Top 30 Million in U.S.

W Magazine Tests New Features Enabled by AR Technology

Fashion-centric publication W Magazine, in partnership with visual effects house The Mill, features augmented reality in its September 2017 Collector’s Issue. With Katy Perry on the cover, the issue appears to be an ordinary magazine, but if a user views it through a smartphone or tablet lens, he will see various augmented reality images. The viewer must first install W Magazine’s new companion app, Beyond the Page, available for iOS and Android, that activates the AR imagery in the issue. Continue reading W Magazine Tests New Features Enabled by AR Technology

HPA Tech Retreat: Impact of OTT Video on TV/Film Production

The Digital Production Partnership (DPP), formed and funded by UK broadcasters BBC, ITV and Channel 4 to help broadcast companies maximize the potential benefits of digital TV production, conducted in-depth research into how OTT video is produced. It reports that more audiovisual content is now commissioned for uses other than broadcast distribution, with many production companies now producing entirely for the non-broadcast market. At the HPA Tech Retreat in Indian Wells, DPP managing director Mark Harrison addressed how this is impacting the film/TV production industry. Continue reading HPA Tech Retreat: Impact of OTT Video on TV/Film Production

Snap Inc. Preps for Public Offering, Embarks on Investors Tour

Snap Inc. revealed that it expects to be valued at as much as $22.2 billion in its upcoming public offering. Share prices are expected to land between $14 and $16, the midpoint of which would value the company at $20.9 billion. All of these figures are significantly higher than the $16.5 billion Snap valued itself at in late 2016, and the final pricing of the new shares, and the company’s overall valuation, could still change. First Snap executives will launch a two-week tour of investors across the country. Continue reading Snap Inc. Preps for Public Offering, Embarks on Investors Tour

Time Inc. and Wochit Partner to Help Publishers Create Videos

Time Inc., which purchased ad tech network and Myspace owner Viant earlier this year, is planning to publish 40,000 pieces of video content in 2016. To help achieve this ambitious goal, Time has partnered with New York City-based Wochit, a startup that helps online publishers produce short videos. Wochit provides pre-licensed content, editing tools and publishing options for social media and mobile platforms. The service analyzes article text and finds related graphics, photos and videos to build a video. Publishers can then add voice-over, music and more. Continue reading Time Inc. and Wochit Partner to Help Publishers Create Videos

Digital Spending Grows Amongst Nation’s Biggest Marketers

According to new figures released from Kantar Media this week, the country’s largest marketers are cutting their advertising budgets as part of the transition toward increased spending on digital ads. Kantar reports that the top 10 advertisers reduced spending by 4.2 percent last year to $15.3 billion, as compared to 2013. Top advertiser Procter & Gamble, for example, cut its ad spending by 14.4 percent in 2014. Much of the spending is shifting to digital segments including video and mobile. Continue reading Digital Spending Grows Amongst Nation’s Biggest Marketers

Flipboard Mobile App Focuses on Personalization, Navigation

Flipboard has grown popular as a personalized digital magazine, allowing users to flip through articles from multiple sources across 30,000 topics. While Flipboard was initially designed for Apple’s iPad, the phone app is now used by 70 percent of its users. Flipboard’s acquisition of Zite has introduced the ability to easily recommend personalized articles in more specific subjects. Now, Flipboard 3.0 is available for tablets and smartphones running iOS, Android and Windows Phone. Continue reading Flipboard Mobile App Focuses on Personalization, Navigation

John Green Helps Mental Floss Succeed with Magazine Videos

Mental Floss — a quirky magazine focusing on knowledge and trivia — has become an unlikely online video success story by deploying author and YouTube star John Green. Before writing “The Fault in Our Stars” and other acclaimed novels, the author worked for the magazine. A year ago, Green started “The List Show,” a weekly YouTube post for Mental Floss. His short segments reach millennials, boosting views to 81 million since February 2013, easily beating most magazine video competition. Continue reading John Green Helps Mental Floss Succeed with Magazine Videos

Snapchat Mobile App Plans to Add News Content and Sell Ads

Snapchat, the mobile app that creates vanishing messages and currently touts 27 million users, may soon become a service for distributing television and movie clips, news videos and articles, and advertisements. According to people familiar with the matter, the startup has met with advertisers and media companies in recent weeks about a service to launch in November called Snapchat Discovery. At least a dozen newspapers, magazines and TV networks have reportedly discussed providing content. Continue reading Snapchat Mobile App Plans to Add News Content and Sell Ads

Facebook Experiences Surge in Users and Mobile Ad Revenue

Facebook announced that its profits more than doubled and revenue exceeded estimates for the ninth straight quarter due largely to mobile ad growth. About 62 percent of the social network’s ad revenue now comes from mobile devices. According to eMarketer, advertising for mobile this year is projected to surpass advertising for newspapers, magazines and radio for the first time. Facebook also added another 40 million registered users, with the daily login increasing by 27 million. Continue reading Facebook Experiences Surge in Users and Mobile Ad Revenue

Dutch Startup Blendle Develops Yet Another iTunes for News

A Dutch startup named Blendle has built what it calls an iTunes for news, where instead of buying songs, customers can purchase stories from different newspapers, magazines and websites. The benefit is that, rather than subscribing to an entire publication, users can select specific content. Individual articles go for as little as 14 cents. Available for a month, the service now has 60,000 registered users, and this week signed its first English-speaking publisher, The Economist. Continue reading Dutch Startup Blendle Develops Yet Another iTunes for News

YouTube’s New Advertising Strategy Uses Traditional Methods

YouTube’s new CEO Susan Wojcicki is changing the way YouTube both sells its stars and sells advertising. To increase recognition of YouTube stars, some established YouTube talent will be featured in traditional television commercials, billboards, and ads in national magazines. The company is also selling packages of its top content across 14 video categories to advertisers. These “Google Preferred” packages offer audience guarantees to advertisers who purchase in advance. Continue reading YouTube’s New Advertising Strategy Uses Traditional Methods

Apple Newsstand Leads to Surge in Digital Publication Subs and Sales

  • Condé Nast reports a 268 percent increase in digital subscriptions for nine of its titles since joining Apple’s Newsstand two weeks ago.
  • Publisher of “The New Yorker,” “Vanity Fair” and “Wired” has seen a tenfold increase in digital subscriptions and single-copy sales across all platforms since September 2010.
  • “If other publishers are seeing the kinds of lift that Condé Nast is… it represents an initial validation of the demand for a separate area for periodicals, away from games like Angry Birds or social media apps like Instagram and Foursquare,” suggests paidContent.
  • However, while digital sales surge (Next Issue Media projects aggregate revenue of $3 billion by 2014), ad sales are reportedly slow to follow, which means publishers will need to carefully evaluate how to leverage the new consumer purchase activity on tablets.

Flipboard CEO Eyes iPad Opportunities: Future Web Will Be More Like Print

  • Addressing a crowd at the TechCrunch Disrupt conference this week in San Francisco, Flipboard CEO Mike McCue suggested the Web “will feel a lot different in five years. It will feel a lot like print and be monetized differently than it is currently.”
  • “I think that the iPad is a superior consumption device for content on the Web,” he added. “It is actually the perfect device for content on the Web. We’re trying to create a new type of browsing experience that is right for the iPad.”
  • McCue believes that consumers read “more articles on Flipboard than they do in other arenas because they give content room to breathe and have a cleaner layout than the Web. This will lead to a better way to monetize that content with clean, well displayed ads,” reports The Next Web.
  • McCue added that there is opportunity to move from the Web’s continuous scrolling interface to something similar to the paginated reflow layout that Flipbook uses. “Funny enough, you can actually see this kind of interface in action at the newly launched BostonGlobe.com now,” comments TNW.