Google Shutters Initiative to Provide Cloud Services in China

Google ended its Isolated Region initiative to offer cloud services in China and other so-called sovereignty sensitive markets that strictly regulate companies whose services include collecting or processing personal data. Begun in 2018, the Isolated Region initiative would have complied with rules in China that require Western companies providing data or networking to form joint ventures with Chinese companies. The business would also be sequestered from Google’s existing cloud services including data centers. Continue reading Google Shutters Initiative to Provide Cloud Services in China

Disney’s Hotstar: India’s Dominant Video-Streaming Platform

The dominant video-streaming provider in India is Hotstar, which debuted four years ago by media conglomerate Star India. Its 300 million monthly users gravitate to the mobile-first platform to watch cricket, TV shows and movies. Now owned by The Walt Disney Company, Hotstar’s usage is 10 percent larger than that of YouTube, India’s second largest video streaming platform. Only three million of Hotstar’s users are paying subscribers, but that’s still more than those paying for Amazon and twice as many as those subscribed to Netflix. Continue reading Disney’s Hotstar: India’s Dominant Video-Streaming Platform

HPA Tech Retreat: Security Threats, Strategies for Film and TV

Motion Picture Solutions CTO Laurence Claydon addressed issues of security during the HPA Tech Retreat, not always the most interesting issue to a crowd of film and TV technologists. Claydon’s experience comes from more than 20 years of content localization, and working in digital cinema for Technicolor, Deluxe and others. “This is based on those workflows,” he said, “but some of it is those principles can be applied to any workflow.” Advances in technology have increased the risks of piracy, even before the advent of videotape, he noted. Continue reading HPA Tech Retreat: Security Threats, Strategies for Film and TV

Amazon’s Global Push Creates Direct Competition with Netflix

Amazon launched its global Prime Video service, pricing it under Netflix to compete in the subscription-video arena. This year, according to Cowen & Co., Amazon is on track to spend more than $3 billion on Prime Video content, compared with $6 billion by Netflix. In addition to its Amazon Studios originals, the program line-up for its international Prime Video offering will include hundreds of movies and TV shows, varying by country. Licensed movies include “Jurassic Park,” “Pulp Fiction,” “Gone Girl” and others. Continue reading Amazon’s Global Push Creates Direct Competition with Netflix

HPA Tech Retreat: Pixar Team Talks Localization, ‘Inside Out’

A team from Pixar talked about the massive amount of work the company puts into “localization” or “regionalization” of every film they make. “John Lasseter, from the early days, placed a high importance on creating content for international markets, without the disruptive experience of subtitles or language they don’t understand,” said Pixar executive Cynthia Lusk. “That’s been a priority for the studio since ‘Toy Story.’” Lusk said that they regard each movie as a snowflake, with a different approach from title to title. Continue reading HPA Tech Retreat: Pixar Team Talks Localization, ‘Inside Out’

Netflix Plans to Add Original Series, Expand to 200 Countries

Following news of record quarterly earnings, Netflix told Wall Street investors that it plans to expand its video service to 200 countries in the next two years. Netflix added 2.43 million international subscribers in the fourth quarter of 2014 after expanding to 50 countries and its stock jumped more than 20 percent. As part of its ambitious expansion plans, Netflix also wants to start producing 20 original scripted series per year, which could help the company become more successful in international markets. Continue reading Netflix Plans to Add Original Series, Expand to 200 Countries