Sony Corporation president and CEO Kaz Hirai began his solo CES media briefing with the Alpha 9, a mirrorless and completely silent camera ideally suited to shoot at the top of a golf swing or on a quiet soundstage, and continued to celebrate accomplishments across every division, including Sony Pictures, Sony Music, and PlayStation. “If you see the name Sony on any product, content, or service, it symbolizes our promise to move you emotionally,” he said. “Our products are designed to have a personal and individualized place in all of your lives.” Continue reading Sony Products Focus on Artist Intent and Customer Experience

CES 2016 had its share of attention-getting products, but some of the most interesting aspects of the show were under the horizon. Companies are beginning to recognize, understand, and explore new opportunities, implications and alliances. Among emerging trends: in VR, there will be real competition. Content on televisions — more than television hardware — drives the market, but demand for UHD is also growing. Big data is a big discussion about use, privacy and security. As ETC prepares its complete report on CES, we’ve compiled a slide show with some highlights. Continue reading Snapshots of CES 2016 Reveal Leading Trends and Stories