Netflix is expanding its paid sharing program to Canada, New Zealand, Portugal and Spain. The program, which was tested last year in several Latin American markets, is the company’s attempt to crackdown on the unauthorized password sharing that deprives the company of what one analyst estimates is billions of dollars per year. Where the program is live, subscribers can pay to add non-household members to their account at the rate of an extra CAD$7.99 a month per person in Canada, NZD$7.99 in New Zealand, Euro 3.99 in Portugal, and Euro 5.99 in Spain. Continue reading Netflix Password Sharing Plan Added in Four Global Markets

Streaming analytics firm Conviva reports that the global streaming market grew 14 percent in Q2 2022 as compared to the same period last year. Asia and Latin America drove the growth, vaulting 90 percent and 70 percent, respectively. The quarterly Conviva State of Streaming Report noted that North America, the most mature streaming market in the world, grew a modest 5 percent year over year. “As the global streaming industry matures, streaming success is getting more complicated,” Conviva reports, citing as factors device fragmentation and heightened quality expectations in an increasingly ad-supported streaming world. Continue reading Conviva: Streaming Growth Surges in Asia and Latin America

YouTube is launching an online streaming video store and is in talks with entertainment companies to engage their participation. Internally referred to as a “channel store,” it could reportedly be open for business as early as this fall. Currently, subscribers who pay $64.99-a-month for the YouTube TV package of cable channels can add services such as HBO Max. The new marketplace would let consumers add streaming services a la carte via the main YouTube app. YouTube, a division of Alphabet-owned Google, will be competing with platforms including Amazon, Apple and Roku, which all have hubs that sell streaming video services. Continue reading YouTube Explores Plans for a Multi-Service Streaming Portal

The latest step in the paid password-sharing strategy Netflix began testing earlier this year allows users to purchase add-home subscriptions in select countries. Expanding on the “add extra member” feature previously deployed in Chile, Costa Rica and Peru, subscribers in Argentina, the Dominican Republic, El Salvador, Guatemala and Honduras will begin in August to be able to “add a home.” Members on the Basic plan are permitted to add one extra home, Standard up to two extra, while Premium may add three. Each additional home subscription includes travel access via tablet, laptop or smartphone. Continue reading Netflix Expands Global Approach to Password-Sharing Tests

Netflix, which has been struggling to get its financial house in order against headwinds that include a 70 percent stock decline in the first half of 2022, plans to keep expanding in the Asia-Pacific region, where it continues to add subscribers and enjoy growth in line with its 2020 to 2021 performance. The streaming media and production company has laid off 450 employees since its disappointing Q1 report in April, when CFO Spencer Neumann said the company would be “pulling back on some of our spend growth across both content and non-content.”  Continue reading Netflix Targets Asia-Pacific Region to Boost Its Subscriptions

Trying to assuage fears over what investors are concerned is a limited-growth market, audio streamer Spotify says it plans to hit one billion global monthly average users by 2030. Spotify closed Q1 with 422 million MAUs and 182 million paid subscribers, per Statista. At an Investor Day presentation in New York City this week, CEO Daniel Ek and chief freemium business officer Alex Norström showed slides indicating the company’s goal represents compounded annual growth rates of 26 percent for MAUs, paid subscribers and revenue (on a currency-adjusted basis). To get there, the executives emphasized emerging markets and podcasts. Continue reading Spotify Says One Billion MAUs by 2030 a Path to Profitability

Netflix subscribers are adjusting to its new pay-to-password-share policy, and it’s reportedly been a bumpy transition. In Peru, where active accounts were automatically opted-in for new sharing restrictions, reports of confusion are emerging. At issue, a reported lack of clarity over the company’s definition of a “household,” and new charges related to the term. In March, Netflix announced a test run of paid password sharing for non-household users in Costa Rica and Chile, as well as Peru. The Central and South American markets are on the lower side of Netflix’s revenue-per-user scale. Continue reading Netflix Subscribers Struggle with New Password-Sharing Fee

Snap Inc. ended 2021 with its first net profit on quarterly results since going public in 2017, with Q4 earnings of $22.5 million versus last year’s net loss of $113 million during the same period. The company’s Q4 revenue of $1.3 billion marked a 42 percent increase year-over-year, while Snapchat’s daily active users rose 20 percent to 319 million, beating analyst estimates on both counts, which sent Snap stock soaring last week. In 2022, Snap has to contend with Apple’s iOS privacy changes, something Meta Platforms forecasts will take a $10 billion bite out of its own earnings.  Continue reading Snap Notches First Quarterly Profits on $1.3 Billion Revenue

Netflix stock dropped 20 percent Thursday on news that the streaming platform’s subscriber growth is slowing. Netflix missed its target only slightly, adding 8.3 million subscribers in Q4, versus its projected 8.5 million. But that missed target is combined with escalating content costs and a forecast that 2.5 million subscribers will be added in the first three months of 2022 as opposed to 4 million in Q1 2021. A significant portion of Q4’s subscribers growth was in Europe, the Middle East and Africa, up 3.5 million. Netflix added 1.2 million subs in the U.S. and Canada, only a slight improvement year over year. Continue reading Netflix Subscriber Growth Ebbs in U.S. but Is Solid Overseas

Aiming to increase its subscriber base, HBO Max is launching a lower priced, ad-supported tier in the first week of June. The new tier is priced at $9.99 a month versus the ad-free tier at $14.99 a month. Subscribers to the lower priced tier will not have access to Warner Bros. features that debut simultaneously in theaters and on the higher-priced tier. WarnerMedia revealed that the ad-supported version will serve “limited commercials,” and allow advertisers to reach viewers in a way they cannot on linear TV. The company is also planning steps toward global expansion. Continue reading WarnerMedia to Introduce an Ad-Supported Tier of HBO Max

Netflix, with 207.6 million global subscribers, still dominates streaming video. But the growing number of rivals, including Disney+, HBO Max, Paramount+, Apple TV+, Amazon Prime Video and Hulu, is beginning to chip away at its position. Netflix reported four million new subscribers in Q1 2021, below the six million it predicted; it expects only one million new customers in the current quarter. It is also cracking down on password-sharing, but co-chief executive Reed Hastings said the process won’t be aggressive. Continue reading Netflix Battles New Rivals, Cracks Down on Password Sharing

Euromonitor International conducted a study in October on the rise of e-commerce during the COVID-19 pandemic and found that 74 percent of worldwide retail and consumer brand experts believe the trend will become permanent. The study projected that between 2020 and 2025 half of the absolute value growth for the global retail sector will be digital, equating to $1.4 trillion. Of that, the United States and China will be responsible for 55 percent of the value growth. Latin America also experienced significant e-commerce growth in 2020. Continue reading Forecast: Global E-Commerce to Reach $1.4 Trillion by 2025

By the end of 2020, Netflix signed up a record 37 million new subscribers for a total of 203.7 million users, driven by the home-bound people eager for more entertainment during the COVID-19 pandemic. This latest bump in subscriber numbers took place in an increasingly competitive environment with new streaming services, including Disney+, Apple TV+, HBO Max and Comcast’s Peacock. Unlike other TV networks, Netflix has been able to offer more new content during the pandemic, with 500+ new titles in post production or ready to air. Continue reading Netflix Tops 200 Million Subs in 2020, Lifted by the Pandemic

Netflix revealed it added 2.2 million subscribers in the third quarter, although it predicted in July it would add 2.5 million. The slowdown follows two quarters of growth that was much larger than anticipated and added 26 million net subscribers, nearly its entire subscription growth for 2019. On the news, shares fell 6.4 percent in after-hours trading. To boost growth, Netflix created a new promotion that will offer everyone in a country access to free service for a weekend; the promotion will first launch in India. Continue reading Netflix Growth Lags in Q3, Largely Due to More Competition

With the COVID-19 pandemic, music streaming and media services provider Spotify Technology experienced deep losses in the quarter ending June 30 including declines in daily active users and listening time as well as payroll taxes that were higher than expected. Now the Stockholm-based company reported that its advertising business is improving just as its listeners’ time spent on the app reached pre-pandemic levels. In fact, by the end of the same quarter, all regions served by Spotify — with the exception of Latin America — returned to those levels. Continue reading Spotify’s Ad Business and User Activity Are Trending Upward