ByteDance Pushes Lemon8, a Possible Instagram Competitor

Despite threats by U.S. lawmakers to ban popular social video app TikTok, parent company ByteDance continues to drive its apps to the top of the charts. The Chinese company’s latest hit is Lemon8, described as a rival to Instagram that serves a “lifestyle community.” As of Monday, Lemon8 was No. 10 across apps and games in the U.S. App Store’s Top Charts. On Tuesday it climbed to No. 9 among apps. The video- and photo-sharing app was launched internationally in March 2020, but ByteDance appears to have taken a new interest in promoting it. Last month, media outlets reported the company was paying influencers to post on it. Continue reading ByteDance Pushes Lemon8, a Possible Instagram Competitor

Amazon Instant Video Offers Video Shorts to Rival YouTube

Amazon Instant Video offers more than 150,000 titles for purchase or rental, 40,000 movies and TV episodes for streaming, and now YouTube-like Video Shorts. The new category includes music videos, movie and game trailers, live performances, beauty tutorials, how-to videos and more. The short-form video category also adds YouTube to Amazon’s list of competitors, which already includes Netflix and iTunes. Currently, the service includes hundreds of thousands of videos.
 Continue reading Amazon Instant Video Offers Video Shorts to Rival YouTube