Cable Companies Move Toward Cloud-Based Set-Top Boxes

For the first time in more than six years, Comcast gained more video subscribers than it lost last quarter. The cable provider can attribute that growth to its new set-top boxes, which feature a searchable, cloud-based interface resembling that of a Roku, Apple TV or Google Chromecast. Time Warner Cable, which saw a decline in last quarter’s numbers, plans to release its own set-top box in hopes of boosting its subscribers and preventing cable cutting by customers. Continue reading Cable Companies Move Toward Cloud-Based Set-Top Boxes

Netflix Tests Subscription Model Based on Number of Users

Netflix is testing a new pricing model with some of its new customers that provides streaming access to as many as four screens simultaneously, allowing household members to view different shows at the same time. Pricing ranges from $6.99 to $11.99 per month. The approach offers more ways to watch content, similar to how cable providers rent multiple set-top boxes. Netflix may also be looking for ways to curb account sharing. If successful, the new pricing could be expanded to additional customers. Continue reading Netflix Tests Subscription Model Based on Number of Users

Netflix CEO Says 4 Billion Hours of Video Streamed in Q1

Reed Hastings announced on his Facebook page yesterday that Netflix subscribers viewed 4 billion hours of video during the first quarter. Media analyst Richard Greenfield of BTIG Research suggests that subscribers are viewing an average of 87 minutes of streaming content per day via the video-on-demand service, up from 79 minutes in June 2012. “Netflix is now likely the most-watched cable network,” said Greenfield. Continue reading Netflix CEO Says 4 Billion Hours of Video Streamed in Q1