YouTube is amplifying shopping features, adding an effect that lets creators use other backgrounds for shorts and offers a new monetization opportunity through gifting subscriptions. YouTube teased upcoming features that it claimed would make it easier for viewers to discover and buy from brands. At its Brandcast event in New York City, the Google unit touted new ways to engage shoppers, users and advertisers. One new feature allows two creators to simultaneously go live and co-host a single shopping stream, the idea being to double the audience for such events by drawing the fanbase of both creators. Continue reading YouTube Adds ‘Green Screen,’ Most-Played, Gifting Features

Apple has unleashed an ad campaign to raise consumer awareness of the features it has developed to mitigate the privacy risks associated with data brokers who market users’ mobile data, selling everything from browsing history to shopping habits, contacts and location data. The 90-second spot, running this summer on broadcast and social media in 24 countries, is conveniently timed as a message to global regulators who have Apple in its crosshairs for a closed ecosystem some say is anticompetitive. The ad extends messaging CEO Tim Cook initiated in 2018 with his “data industrial complex” speech. Continue reading Apple Campaign Exposes Data Auctions as Privacy Concern

Marriott International has teamed with Yahoo to launch what is being called the hospitality industry’s first media platform. The Marriott Media Network aims to help advertisers reach consumers by placing ads on hotel websites with plans to eventually harness the power of TV sets in hotel rooms. Using what is considered “first party data” — interaction derived from consumer interaction with brands (in this case, the hotel chain’s guest data) — the  Marriott Media Network is designed to fill a void left by privacy changes at companies like Apple and Google that will block third-party cookies and ad tracking. Continue reading Marriott Teams with Yahoo on First Hospitality Media Network

A 13-year bull run in technology startup investments has come to a halt, according to recent reports that describe a new climate of layoffs and skepticism that has resulted in valuations dropping and an exodus of funds. Rising interest rates, a palliative against 8 percent-plus inflation, have affected the investment outlook, making startups and private tech companies look overpriced. Even established public tech firms are affected, with Meta Platforms and Amazon dropping more than 30 percent this year, while Apple, Microsoft and Alphabet have logged 20 percent declines. Netflix has fallen by 69 percent. Continue reading Tech Sector Takes Hit as Startups and Stalwarts Feel the Pain

In the wake of criticism for its response time with regard to takedowns of videos of the mass shooting in Buffalo, New York, Meta Platforms has released metrics that show it removed 21.7 million pieces of violent or incitement content from Facebook in Q1 2022, nearly doubling the number from the previous quarter. The Buffalo gunman used a helmet-mounted camera to live-stream his killing spree to Twitch, owned by Amazon, and recordings circulated on platforms including Facebook, Twitter, Reddit and Google’s YouTube. Platforms were challenged by the speed of downloads and reposts even after the footage was removed. Continue reading Social Media Rapid Response Tested in the Wake of Violence

Senator Michael Bennet (D-Colorado) has introduced a new bill, the Digital Platform Commission Act, which proposes the establishment of a five-person commission to protect consumers in the Big Tech era. This, even as attorneys for groups representing Facebook and Twitter on Friday filed with the U.S. Supreme Court an emergency request to block Texas House Bill 20. The companies argue the law compels social platforms to disseminate propaganda and misinformation, including racist and pro-Nazi screeds. Calling HB 20 “an assault on the First Amendment,” the companies claim its implementation could undo billions in development. Continue reading Legislators Continue Their Scrutiny of Big Tech, Social Media

Alphabet-backed research lab DeepMind last week released a new AI system called Gato that takes a step toward artificial general intelligence, or AGI, technology that enables machines to undertake and learn the same tasks as humans. Described by DeepMind as a “general purpose AI, Gato’s debut coincides with LinkedIn co-founder Reid Hoffman and DeepMind co-founder Mustafa Suleyman securing $225 million to fund Inflection AI, an artificial intelligence company the pair launched earlier this year to simplify communication between humans and computers. Neither investors nor valuation were disclosed. Continue reading DeepMind’s Gato Moves Toward Artificial General Intelligence

Google TV is working on an app that will let users cast content from multiple streaming services to a central TV or display. A new “central casting” button announced at the Google I/O developer conference will later this year allow the Google TV app on Android phones or tablets to send content from a variety of different streaming services to your TV through a single app. The Alphabet unit also updated statistics for its Android TV ecosystem, detailing 110 million monthly active devices using the Android TV OS, which includes Google TV. That’s an increase from 2021’s 80 million monthly active devices. Continue reading Google Says Android TV at 110 Million, Adds Central Casting

Google seems to be angling for a slice of Apple’s pie, unveiling a universe of interconnected Pixel-branded gadgets across an ecosystem of watches, earbuds, smartphones and tablets. The Google I/O developers conference previewed next-generation Pixel 7 and 7 Pro smartphones, a new tablet and the highly anticipated Pixel Watch smartwatch. The company also showcased Pixel Buds Pro with noise cancellation and the budget Pixel 6a smartphone, ending with a teaser for AR glasses that translate languages. Google CEO Sundar Pichai led the Wednesday event, talking up the new Immersive View, coming soon to Maps. Continue reading Google Reveals AR Glasses, Immersive View for Maps, More

Facebook is ending its Nearby Friends feature and halting other location-tracking data collection. Location history, background location and Weather Alerts will be discontinued globally due to “low usage.” The change reflects consumers’ increased caution over personal data and movement tracking. The Meta Platforms unit says as of May 31 the features will stop collecting information, and by August 1 previously collected location history and background location data will be deleted. Users can log in to Facebook before August 1 to view or download their data. Continue reading Facebook Shutters Nearby Friends and Other Data Collection

Nvidia has begun previewing its latest H100 Tensor Core GPU, promising “an order-of-magnitude performance leap for large-scale AI and HPC” over previous iterations, according to the company. Nvidia founder and CEO Jensen Huang announced the Hopper earlier this year, and IT professionals’ website ServeTheHome recently had a chance to see a H100 SXM5 module demonstrated. Consuming up to 700W in an effort to deliver 60 FP64 Tensor teraflops, the module — which features 80 billion transistors and has 8448/16896 FP64/FP32 cores in addition to 538 Tensor cores — is described as “monstrous” in the best way. Continue reading Nvidia Touts New H100 GPU and Grace CPU Superchip for AI

Apple, Google and Microsoft have joined forces in a rare intercorporate collaboration to create passwordless sign-in technology that relies on smartphones to sign-in. The tech giants announced last week that they are coordinating support for the passwordless sign-in standard, developed by the World Wide Web Consortium (W3C) and the FIDO (Fast Identity Online) Alliance. As a result, by the end of the year users of any of the three operating systems should be able to sign-in to any app or website when using supporting browsers from their nearby device. Continue reading Microsoft, Google, Apple Unite Behind Passwordless Logins

Electric vehicle maker Rivian, which produced almost $12 billion in profit for Amazon last year, cratered in the January through March period, prompting the retail giant to record a $7.6 billion loss on the investment. Overall, Amazon posted a $3.8 billion quarterly loss, its first in seven years and a contrast to profit of $8.1 billion during the same period in 2021. A 7 percent increase in quarterly revenue marked the tech giant’s most anemic performance in 20 years, as consumers adopted post-pandemic habits and resumed in-store shopping. Continue reading Amazon’s $3.8 Billon Quarterly Loss Is Its First in Seven Years

Cable giants Comcast and Charter Communications have joined forces to offer set-top boxes for video streaming, pooling their combined reach to take on established players like Amazon, Apple, Roku and Google. The newly formed joint venture plans to develop and offer a next-generation streaming platform leveraging Comcast’s Flex technology, which includes voice search. “Our new venture will bring a full-featured operating platform, new devices, and smart TVs with a robust app store providing a more streamlined and aggregated experience for the customer,” said Charter chairman and CEO Tom Rutledge.  Continue reading Cablers Comcast, Charter Team to Launch Streaming Devices

Streaming is booming, accounting for 53.7 percent of Internet bandwidth traffic, up by 4.8 percent for the year according to Google, which anticipates continued growth as gaming, social networks, AR and VR experiences take hold. To service those needs, the Alphabet unit is officially launching Media CDN, an extensible Google Cloud platform for the distribution of streaming content. At the 2022 NAB Show Streaming Summit this week, Google touted Media CDN as a more affordable and efficient way for media and entertainment companies to deliver immersive streaming experiences globally and at scale. Continue reading Google’s Media CDN Provides Content Streaming Automation