Vevo Brings New Live Talk Show Format to Social Platforms

Vevo is launching a live talk show format that streams across Facebook, Twitter, YouTube, Vevo.com and Vevo’s mobile apps. Vevo Live includes artist interviews, a studio audience, and interaction with streaming viewers via text chat. The concept evolved from the Vevo Party app, developed during an internal company hackathon last year to enable users to chat while watching the same videos, and eventually became Watch Party. After initial success with its audience, and interest by artists who began hosting their own Watch Parties, the company created Vevo Live. Last week, a Fifth Harmony Vevo Live show attracted more than 3 million viewers across social platforms. Continue reading Vevo Brings New Live Talk Show Format to Social Platforms

Facebook and Google Take the Lead in Popular Mobile Apps

According to comScore’s annual U.S. Mobile Apps Report, consumers spend 57 percent of their digital media time on smartphones and tablets using apps. The figure is roughly the same as the previous year, suggesting that the shift to mobile has reached a point of leveling out. The report also notes that Facebook and Google own eight of the top 10 apps. Among the most popular mobile apps today are Facebook (top app for all age groups except 18- to 24-year-olds), YouTube (No. 2 overall and No. 1 with 18- to 24-year-olds), Facebook Messenger, Google Search, Google Maps, Instagram, Snapchat, Google Play, Gmail and Pandora. Continue reading Facebook and Google Take the Lead in Popular Mobile Apps

Addressing the Myths That Impact Creation of VR Standards

In VentureBeat, The Khronos Group president Neil Trevett and Sensics CEO Yuval Boger list four myths that are standing in the way of VR standards and more rapid market growth — “Myth 1: It’s too early for standards,” “Myth 2: Standards stifle innovation,” “Myth 3: Consumers won’t be impacted” and “Myth 4: There are too many cooks developing standards.” Trevett and Boger counter all four and note that The Khronos Group and IEEE are leading efforts to develop VR standards. The ETC’s VR/AR Initiative program lead, Phil Lelyveld, says that despite outreach efforts to the creative community by those organizations, active contributors are predominantly hardware and tool developers and technologists. Continue reading Addressing the Myths That Impact Creation of VR Standards

Google Responds to Fake Traffic, Issues Advertiser Refunds

Hundreds of advertisers and agencies that bought ads using Google’s DoubleClick Bid Manager are getting a portion of the money spent refunded, since Google determined that some of those ads ran on websites with fake traffic, otherwise known as ad fraud. Most of the ads were bought during Q2 this year. Not all advertisers are satisfied with the refunds, however, since they account for only a small portion of the costs. Specifically, Google’s “platform fee” ranges from 7 percent to 10 percent of the total purchase. Continue reading Google Responds to Fake Traffic, Issues Advertiser Refunds

LinkedIn Rolls Out Feature That Allows Users to Post Videos

Following a period of testing, LinkedIn is launching a “video” button on its iOS and Android apps, debuting it globally over several weeks. The button will allow users to record a new video or upload an existing one. According to the company, which is a subsidiary of Microsoft, it will allow users to share aspects of their professional lives in a new way, and to a professional audience. The addition of video on LinkedIn takes place as companies such as Apple, Facebook and YouTube are investing in original video content. Continue reading LinkedIn Rolls Out Feature That Allows Users to Post Videos

Startup NYIAX Partners with Nasdaq to End Digital Ad Fraud

The Nasdaq Stock Market is lending assistance to NYIAX (New York Interactive Advertising Exchange), a startup that is trying to stop phony publishers in the digital ad market. That’s because, according to ad verification company Adloox, these con artists divert one-fifth of annual ad spending, which equals an estimated $16 billion this year. With its blockchain-enabled platform, NYIAX hopes to put an end to the lack of transparency that leads to this significant loss. These scams have become a problem due to the rise of automated ad exchanges that instantly match advertisers with publishers. Continue reading Startup NYIAX Partners with Nasdaq to End Digital Ad Fraud

Microsoft Intros Brainwave, Jumpstarting AI Hardware Speed

Microsoft has debuted Brainwave, a system that improves AI hardware performance, enabling machine learning at speeds beyond what’s available today with CPUs or GPUs. At the Hot Chips symposium in Cupertino, California, researchers showed off a Gated Recurrent Unit model running on Intel’s newly released Stratix 10 FPGA (field programmable gate array chip), at a speed of 39.5 teraflops without batching operations. Brainwave currently supports models constructed with Microsoft’s CNTK framework and Google’s TensorFlow framework. Continue reading Microsoft Intros Brainwave, Jumpstarting AI Hardware Speed

Walmart and Google Partner to Better Compete With Amazon

Amazon dominates e-commerce, but now Google and Walmart Stores are partnered to compete. Google will enable customers to place orders via its virtual assistant, and Walmart will join Google’s online shopping market Google Express. Walmart will fulfill orders made through Google Express, and will also share consumers’ purchase history with Google, which streamlines re-ordering of products. Voice-enabled shopping is a rapidly growing market sector, with Amazon enabling it through its Alexa voice assistant and Echo speakers. Continue reading Walmart and Google Partner to Better Compete With Amazon

Three Tech Titans Up the Ante in Scripted TV Programming

This year, 500 scripted TV shows will vie for viewers’ attention. Now, some tech leaders are turning up the heat by entering the original programming market: Apple has budgeted more than $1 billion for original content; Google will spend up to $3 million per episode; and Facebook said it is willing to spend $3 million to $4 million per episode. A few cable companies, including A&E and WGN, are withdrawing from scripted content but, with three tech titans in the game, the competition for eyeballs will be fierce. Continue reading Three Tech Titans Up the Ante in Scripted TV Programming

News Publications Testing Google’s New Subscription Tools

Google has unveiled efforts to help drive users to subscribe to news publications in response to publishers’ complaints that Google and Facebook now dominate online advertising. First, it is renovating its “first click free” feature that lets users access subscription publications via search. The company is also taking another look at publishers’ tools for online payments and how to target potential subscribers. The New York Times and the Financial Times will be the first to test these tools. Continue reading News Publications Testing Google’s New Subscription Tools

Amazon Promotes Alexa With SDK, Revenue for Developers

Amazon is going full bore promoting its virtual assistant Alexa. In an effort to make it available on more devices, the company has debuted the Alexa Voice Service Device SDK toolset, which lets developers integrate a fully functional version to their devices, offering speech recognition and all the other Alexa capabilities such as notifications, weather reports, streaming media and thousands of voice apps. Amazon is providing additional incentive to developers by paying those whose voice apps demonstrate customer engagement. Continue reading Amazon Promotes Alexa With SDK, Revenue for Developers

Nokia Phone Features Zeiss Optics, 360 Video, Spatial Audio

The once-popular Finnish smartphone manufacturer Nokia, now under the aegis of HMD Global, is introducing a new mobile device. With its Android-based Nokia 8, the company hopes to compete with the iPhone 7 and Samsung Galaxy S8. HMD Global, led by former Nokia employees and funded by private equity, bought Nokia’s phone tech from Microsoft, which purchased it in 2013. The flagship phone, encased in polished aluminum, is 7.9-mm thick and features a high-resolution 5.3-inch screen, 4K video recording, Carl Zeiss optics and spatial audio emanating from its 360-degree camera. Continue reading Nokia Phone Features Zeiss Optics, 360 Video, Spatial Audio

Google Purchases AIMatter to Boost Computer Vision Efforts

Google just acquired AIMatter, a Belarus startup that will boost the tech giant’s efforts in computer vision, the artificial intelligence sector that helps computers process images as well as, or even better, than humans. AIMatter has already built a neural-network-powered AI platform and SDK that quickly processes images on mobile devices, as well as Fabby, a photo/video editing app that has been used as a proof-of-concept. AIMatter has employees in Minsk, the San Francisco Bay Area, and Zurich, Switzerland. Continue reading Google Purchases AIMatter to Boost Computer Vision Efforts

MoviePass Cuts Subscription to $10/Month, AMC Fights Back

Early Netflix executive Mitch Lowe is now in charge of MoviePass, and he plans to drop its movie ticket subscription price to $9.95, which will let customers go to one showing per day at any theater in the U.S. that accepts debit cards. In return, MoviePass pays theaters the full price of each ticket, with the exception of 3D or IMAX screens. The company just sold a majority stake to Helios and Matheson Analytics, a publicly traded data firm. AMC has stated it wants to block MoviePass subscribers. Continue reading MoviePass Cuts Subscription to $10/Month, AMC Fights Back

China Set to Toughen IP Laws in Pursuit of Tech Dominance

China wants to become the most dominant nation in artificial intelligence, and it’s got three advantages that might help that become a reality. In addition to strong government support, which includes a willingness to share data about its citizens, China also has an immense number of engineers to write software and 751 million Internet users who can test out the work they do. As China seeks to gain market share, President Xi Jinping seeks to strengthen intellectual property laws to give its startups an advantage. Continue reading China Set to Toughen IP Laws in Pursuit of Tech Dominance

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