USC just brought on Danny Bilson as the new chair of its School of Cinematic Arts Interactive Media & Games Division (IMGD), reporting to the School of Cinematic Arts dean Elizabeth M. Daley. Bilson, who has held senior executive positions at THQ and Electronic Arts, is a writer, film director, producer and game developer. Since 2005, he has also been on the faculty of the USC School of Cinematic Arts, teaching screenwriting and narrative design, and, currently, leading the Advanced Games Project. Continue reading USC Taps Industry Vet Danny Bilson to Chair Games Division

According to a new eMarketer study, Roku is now the leading connected-TV device in the U.S. Roku has more users than Amazon Fire TV, Apple TV and Google Chromecast. The research firm estimates that 38.9 million U.S. consumers will use their Roku devices at least once per month this year. Chromecast will follow at 36.9 million users, Amazon Fire TV at 35.8 million, and Apple TV at 21.3 million. Roku is the only one of the four leading brands that is not connected to an affiliated content service and, as a result, has signed agreements with numerous partners. Continue reading New Research Places Roku at Top of Connected-TV Market

Adobe has finally pulled the plug on Flash, an application that Steve Jobs excoriated as far back as 2010 for being too insecure and proprietary for the iPhone. Adobe stated that it would no longer update and distribute the Flash Player at the end of 2020, and many in the industry will cheer its demise. In fact, Chrome, Microsoft Edge and Safari have been blocking Flash for the past year, but many sites devoted to gaming, education and video still use Flash, whose infamously weak security has been exploited by malware. Continue reading Weak Security and Obsolescence Leads to Demise of Flash

For Apple iPhone users looking forward to augmented reality, there will soon be another option to looking at images on the phone’s screen. Due to launch later this year, the Mira Prism, which looks like a sun visor or welder’s mask that fits over the user’s head, will reflect AR’s 3D images in front of the user’s face — and only costs $99. The visor comes from Los Angeles-based company Mira, founded by students from the inaugural class of USC’s Jimmy Iovine and Andre Young Academy for Arts, Technology and the Business of Innovation. Continue reading Mira’s $99 Prism Turns Apple’s iPhone Into an AR Headset

Facebook will debut a cheaper wireless version of its Oculus Rift VR headset in another attempt to bring virtual reality to the masses. The current Oculus Rift costs $400 and must be paired to a $1,000 computer to work properly, whereas Samsung’s Gear VR goes for $130. The new Oculus headset from Facebook, which will sell for a mid-range price of about $200, will also not need to be hooked up to a PC or smartphone. The headset, expected to release in 2018, is aimed at gaming, video and social networking. Continue reading Facebook Developing Two Wireless Virtual Reality Headsets

The Walt Disney Company announced 11 tech and media companies will receive funding and support as part of the Disney Accelerator program, now in its fourth year. The companies will be given access to work space at Disney’s L.A. creative campus and guidance from entertainment and media technology leaders. The 2017 class covers a range of compelling areas such as artificial intelligence, eSports, messaging, online learning, robotics, video games and virtual reality. Among the 11 startups are Epic Games, creator of Unreal Engine tech, and location-based VR firm The VOID. Continue reading Disney Selects 11 Companies for 2017 Accelerator Program

For the second time this year, Facebook is hoping to jumpstart sales of its Oculus Rift VR headset with a price reduction. Facebook’s Oculus VR unit will offer the Rift, Oculus Touch motion controllers, seven VR games and more as a $399 bundle over the next six weeks. The bundle was earlier offered for $598, which was $200 less than the combined launch prices. According to Jason Rubin, head of content at Oculus, the new bundle price is meant to leverage the increased number of apps and games available for the Rift (700+ today, compared to 400 in March). Continue reading Facebook Offers New Price Reduction for Oculus Rift Bundle

Amazon-owned Twitch updated both its iOS and Android apps with a new navigation bar, interface options, recommendation algorithm and mobile streaming. The features will make it easier to use the camera for selfie-style videos and likely result in more content on the platform. Although Twitch has been focused on live gaming-related video — with a total market worth $4.6 billion — it has begun to include non-gaming content as part of Twitch IRL. Twitch also opened subscriptions to affiliates that don’t have as many viewers as a Twitch Partner. Continue reading Twitch Debuts Mobile App Updates Including Cam Streaming

Kent Bye covers location-based VR operations, pricing structures, crowd management and throughput, and reaching the mass audience in this 30-minute Voices of VR podcast interview with the founders of VR World NYC. The new midtown Manhattan portal, which opened June 24th, features over 50 VR experiences spread over three floors in a 20,000 square foot space near the Empire State Building. Visitors pay $39 in the afternoon and $49 in the evening for unlimited stay and play. Continue reading VR World NYC Offers an Open Buffet of 50+ VR Experiences

At the Unite Europe conference in Amsterdam, more than 1,400 game developers examined tools and innovations from game engine company Unity. Among those was the virtual camera system Cinemachine, which makes it easier for even neophyte content creators to get creative with animation, games, eSports, cinematics and movie pre-visualization. Unity’s Asset Store offers free 3D models and environments, including the Adam character from last year’s impressive tech demo. The engine also offers generic animations that can be applied to characters. Continue reading Unity’s Cinemachine Designed for Animation, Games, Movies

According to the latest figures from Apptopia, mobile AR game sensation “Pokémon Go” has reached 752 million downloads and has earned more than $1.2 billion in revenue. The freemium game supports in-app purchases; total revenues for last year topped $950 million. The game “had about 60 million monthly players in June, with 20 percent of them opening the game at least once a day,” reports VentureBeat. “While that’s down from the app’s peak last August, which was at 100 million monthly users, it’s still a huge number.” Apptopia breaks down the game’s players: 57.4 percent are male, 38 percent are millennials (ages 19-34), and 32.5 percent are 18 or younger. Continue reading ‘Pokémon Go’ Is Still Popular: Passes $1.2 Billion in Revenue

CrossVR’s campaign on crowdfunding site Patreon intends to raise money to fund the ongoing development of Revive, a so-called hack that allows HTC Vive users to play content that is exclusive to Oculus and not released on Steam. Now, Oculus Rift inventor and co-founder of Oculus VR Palmer Luckey reportedly pledged $2,000 per month to support the CrossVR effort. Luckey left Facebook (which acquired Oculus) in March, the aftermath of a legal battle over the VR technology. The PR team for Oculus has already stated that it doesn’t condone Revive. Continue reading Palmer Luckey Backs VR Tool to Run Oculus Games on Vive

Comcast’s NBC Sports announced its plans to televise an eSports tournament this summer, as broadcasters continue to experiment with competitive videogaming to increase viewership. “The cable network hopes a tournament built around a popular quirky game called ‘Rocket League’ will attract hard-to-reach viewers — particularly younger males — who increasingly are ditching cable subscriptions for live-streaming services such as Netflix,” reports The Wall Street Journal. According to Newzoo, the number of viewers for eSports will double this year over 2012 and reach 286 million by 2020. Continue reading NBC Sports Targets Younger Viewers With eSports Tourney

The ETC@USC helped Sony Pictures Entertainment and Sony Music Entertainment establish their summer 2016 VR Innovation Program. Over the course of 10 weeks, 14 USC student associates pitched, rapid-prototyped, and delivered seven proof-of-concept projects of interest to Sony executives. The students worked under the supervision of Sony execs and two advisors from the USC faculty. Sony generously supplied a presentation deck describing the program’s goals and process for distribution by the ETC. Building on their positive experience, Sony is currently running a 2017 summer program with the scope expanded to include AR and live action narrative VR. Continue reading Sony Expands Scope of VR Innovation Program This Summer

Online retail giant Amazon.com announced it plans to acquire Whole Foods Market in a deal valued at $13.7 billion. Organic grocer Whole Foods, founded in 1978, has more than 460 locations, but has been facing increased competition from large chains such as Walmart that have introduced more natural and organic products. The Austin, Texas-based company built its brand on premium service and generally higher prices. This approach may mark a change for Amazon, which has built much of its business on lower prices. Whole Foods will continue operating under its existing brand and CEO John Mackey will remain in his position. Continue reading Amazon to Acquire Whole Foods Market in $13.7 Billion Deal