CES: HP Designs Dragonfly Pro Laptops for Hybrid Workforce

HP is targeting the prosumer market with an offshoot of its Elite Dragonfly business line, introducing the Dragonfly Pro Windows laptop and Dragonfly Pro Chromebook at CES 2023. Targeting freelancers, creators and hybrid workers, the aim is to simplify purchasing choices by offering basic configurations and limited customization. ”HP is taking the headache out of hybrid by delivering powerful and best-in-class ecosystem experiences,” said Alex Cho, president, personal systems, HP Inc. By 2027 freelancers will account for more than 50 percent of the total U.S. workforce, HP projects. Continue reading CES: HP Designs Dragonfly Pro Laptops for Hybrid Workforce

Passage of California Prop 22 Is Big Victory for Gig Economy

California voters overwhelmingly approved Proposition 22, which will allow gig workers for Uber, Lyft, DoorDash and others to remain independent contractors. These three companies created the proposition to exempt them from a state labor law that would require them to treat drivers as employees and pay for healthcare, unemployment insurance and other benefits. Proposition 22 does include a wage floor and some benefits for drivers. San Francisco, headquarters for Uber and Lyft, presented the strongest opposition. Continue reading Passage of California Prop 22 Is Big Victory for Gig Economy

NLRB Considers Uber Drivers Freelancers, Not Employees

In an opinion released May 14, the National Labor Relations Board concluded that Uber drivers should be classified as independent contractors, and not company employees. According to the NLRB, Uber drivers qualify as independent workers because they are given “significant entrepreneurial opportunity” and “virtually complete control of their cars, work schedules, and log-in locations, together with their freedom to work for competitors of Uber.” The opinion is a victory for Uber and a setback for drivers and labor advocates, since it makes it more challenging for drivers to file labor complaints, form a union, or seek federal protection. Continue reading NLRB Considers Uber Drivers Freelancers, Not Employees

Commercial Internet Now Supports More Than 10 Million Jobs

A new report suggests that the commercial Internet now represents 6 percent of our gross domestic product. “The ad-supported Internet contributed about $1.121 trillion to the U.S. economy last year and is responsible for more than 10 million jobs across all 50 states, according to a new study commissioned by the Interactive Advertising Bureau,” reports The Wall Street Journal. The study found that the number of jobs created by the Internet more than doubled from 2012 to 2016, largely spurred by the rapid adoption of mobile devices, the transition to e-commerce, and the growth of a new gig economy. In regards to size and scope, “About 86 percent of the ad-supported Internet economy falls outside of New York City, San Francisco, Boston, the Washington, DC area, and Seattle.” Continue reading Commercial Internet Now Supports More Than 10 Million Jobs

Beats Music Leans on Human Curation to Edge Out Competitors

Beats Music, a soon-to-be-released digital subscription service created by Jimmy Iovine, has a unique plan to attract subscribers and outdo competitors such as Radio and Spotify. This plan involves human curation, and while the company has declined to specify exactly how this will work, freelancers involved in the project have provided a certain amount of information. Essentially, unique playlists will be compiled by musicians, music writers and freelancers. Continue reading Beats Music Leans on Human Curation to Edge Out Competitors

NYC Startup Looks to Revolutionize Magazine Publishing

New York-based startup 29th Street Publishing wants to make it easier for freelance writers and independent editors to publish in a digital world. The company helps develop and maintain iOS apps for serialized content and, in the process, just may help revolutionize magazine publishing. 29th Street already builds apps for about 20 publications, some of which are established names and others that are brand new. Continue reading NYC Startup Looks to Revolutionize Magazine Publishing