Bipartisan Bill Would Make Platforms Liable for Fake Products

In a rare bipartisan move, Democratic and Republican legislators joined forces to propose the Shop Safe Act, which would make e-commerce companies responsible for counterfeit products from China and other countries sold on their websites. The bill would focus on trademark liability for those fake products that impact consumer health and safety, such as pharmaceuticals and medical products, and would force e-tailers to more closely vet sellers and remove those who repeatedly sell counterfeits. Continue reading Bipartisan Bill Would Make Platforms Liable for Fake Products

Amazon’s Project Zero Lets Brands Delist Counterfeit Goods

In the fight against counterfeiting, Amazon has introduced Project Zero, which allows brand owners to delete listings they deem to be fake. This is the first time that Amazon has shared responsibility for policing counterfeiting, reasoning that it is more efficient for brands than navigating the company’s reporting process. After testing Project Zero with 15 brands for several months, Amazon will begin to select and invite additional brands, with the goal of making it available to all brand owners at some unspecified future date. Continue reading Amazon’s Project Zero Lets Brands Delist Counterfeit Goods