DisneyNOW Consolidates Three Popular Kids Apps Into One

Until now, Disney had separate Watch apps for children 2-14 that featured entertainment content from the Disney Channel, Disney XD and Disney Junior. Now, the company has consolidated all three into a single app, thus boosting its pay-TV business. DisneyNOW will offer full episodes and live streaming from all the networks to customers whose cable, Internet TV, satellite or telco providers are participating. In addition to DisneyNOW, the company reportedly plans to create its own movie streaming service when its deal with Netflix expires in 2019. Continue reading DisneyNOW Consolidates Three Popular Kids Apps Into One

MIPCOM: Maker Studios CEO Discusses Shift to Short Videos

During his keynote address at international television market MIPCOM on Monday, Maker Studios CEO Ynon Kreiz suggested that the future of TV would be short-form content. Kreiz believes that linear television is over for the 12-to-24-year-olds of the millennial generation, a valuable group to the advertising industry. He said that Maker Studios is ideally positioned to leverage this demographic with its user-generated, short-form video content since two-thirds of its 550 million users are millennials. Continue reading MIPCOM: Maker Studios CEO Discusses Shift to Short Videos

Disney Bringing ‘Star Wars’ to Games, Cable, and Theme Parks

Disney is making a major push with its “Star Wars”-themed properties. Disney Interactive announced “Star Wars: Commander” yesterday, a new free-to-play game designed for mobile devices. And while construction plans are underway for “Star Wars”-themed “lands” at Disney theme parks, the Disney Channel announced this week it would debut animated movie “Star Wars Rebels: Spark of Rebellion” on October 3, and the Disney XD channel plans to premiere its “Star Wars Rebels” series ten days later. Continue reading Disney Bringing ‘Star Wars’ to Games, Cable, and Theme Parks