Netflix Expands Global Approach to Password-Sharing Tests

The latest step in the paid password-sharing strategy Netflix began testing earlier this year allows users to purchase add-home subscriptions in select countries. Expanding on the “add extra member” feature previously deployed in Chile, Costa Rica and Peru, subscribers in Argentina, the Dominican Republic, El Salvador, Guatemala and Honduras will begin in August to be able to “add a home.” Members on the Basic plan are permitted to add one extra home, Standard up to two extra, while Premium may add three. Each additional home subscription includes travel access via tablet, laptop or smartphone. Continue reading Netflix Expands Global Approach to Password-Sharing Tests

Netflix Subscribers Struggle with New Password-Sharing Fee

Netflix subscribers are adjusting to its new pay-to-password-share policy, and it’s reportedly been a bumpy transition. In Peru, where active accounts were automatically opted-in for new sharing restrictions, reports of confusion are emerging. At issue, a reported lack of clarity over the company’s definition of a “household,” and new charges related to the term. In March, Netflix announced a test run of paid password sharing for non-household users in Costa Rica and Chile, as well as Peru. The Central and South American markets are on the lower side of Netflix’s revenue-per-user scale. Continue reading Netflix Subscribers Struggle with New Password-Sharing Fee

Netflix Will Test Converting Password Sharers into Paid Subs

Netflix will test charging its subscribers an additional fee for account access for users outside the household in an effort to control unauthorized password sharing. The company has for many years ignored the practice of multiple users logging in to the same account from different locations, even though their terms of service say accounts “may not be shared with individuals beyond your household.” One analyst estimates Netflix leaves $6 billion a year on the table due to illicit password sharing. The result is “impacting our ability to invest in great new TV and films for our members,” the company explains. Continue reading Netflix Will Test Converting Password Sharers into Paid Subs

Equinix Selected for Google’s Subsea Cable Landing Station

Google has selected Equinix for its Los Angeles cable landing station that will support the Curie subsea cable system to Chile. The high-capacity subsea cable, expected to go live this year, will connect in El Segundo, California at the Equinix LA4 International Business Exchange data center. “With the significant increase in global data traffic, we see corporations running global businesses demanding access to high-capacity, low-latency networks capable of connecting them to data centers across oceans with stringent levels of reliability,” said Equinix VP of business development Jim Poole. Continue reading Equinix Selected for Google’s Subsea Cable Landing Station

Google Plans Undersea Cables to Ramp Up its Cloud Business

Google has revealed plans to build three underwater fiber-optic cables for ocean areas from the Pacific to the North Sea, in order to speed the transfer of data and catch up with Amazon and Microsoft. The new undersea cables are slated for completion by 2019 and will also allow Google to reroute data to servers around the globe to avoid an overloaded or failed region. Although the cables will cost a significant amount — “hundreds of millions of dollars” — Google believes the move is its only option to compete in cloud computing. Continue reading Google Plans Undersea Cables to Ramp Up its Cloud Business

Rhapsody Expanding Music Services with Carrier Partnerships

With two million paid subscribers, Rhapsody International says it is the clear number two streaming music service, behind Spotify. The parent company of Rhapsody and Napster points to international expansion and carrier partnerships as reasons for its success. The services also use locations to help identify artist preferences, boosting international popularity. Through joint ventures, the company hopes to continue growing its audience, despite Spotify’s popularity. Continue reading Rhapsody Expanding Music Services with Carrier Partnerships

FIFA World Cup Sets TV Viewing and Social Media Records

While the FIFA World Cup continues to break viewing records around the globe, a new record was set during Germany’s stunning 7-1 victory over Brazil in the semifinals. The match marked the most Twitter activity around a single sports event ever, easily surpassing this year’s Super Bowl. At 24.9 million tweets, February’s Super Bowl between the Seahawks and the Broncos set the previous Twitter record, while Tuesday night’s World Cup semifinal generated 35.6 million tweets during the match. Continue reading FIFA World Cup Sets TV Viewing and Social Media Records

CinemaCon: 4DX Theater Technology Coming to Los Angeles

Seoul-based CJ Group, which operates Asia’s largest theater chain, wants to transform the multiplex experience with its new 4DX theater technology. The conglomerate has signed a deal with AEG to introduce “4-D” cinema to U.S. consumers this summer at Regal Cinemas L.A. Live Stadium 14 in downtown Los Angeles. The 4DX tech combines moving and vibrating theater seats with effects such as wind, strobes, fog, rain and scents — all synchronized to the film action taking place on screen. Continue reading CinemaCon: 4DX Theater Technology Coming to Los Angeles