Tweets Go Multimedia, Edit Button Rolls Out for Twitter Blue

As it continues trying to close its $44 billion sale to Elon Musk, popular social networking service Twitter is taking steps to update its image, introducing multimedia posts for Android and iOS users, who can now augment text with photos, GIFs and videos in a single tweet. Previously, each tweet only accommodated one type of media, though multiple attachments of a single format were permitted. Simultaneously, the company has begun rolling out the “edit” button to U.S. subscribers using the premium Twitter Blue platform, which price increases from $2.99 to $4.99 this month. Continue reading Tweets Go Multimedia, Edit Button Rolls Out for Twitter Blue

‘Edit Tweet’ Becoming Available for Twitter Blue Subscribers

Popular social networking service Twitter is adding an edit button for published tweets, the platform’s most-requested feature to date. Users will have to pay for it, at least initially. Edit Tweet, which is being tested internally, will expand to a public test in the coming weeks, rolling out to a select subset of Twitter Blue subscribers who will have 30 minutes from publication to Edit Tweet, doing things like fixing typos and adding missing tags. Tweets that have been edited will carry a label that even those not participating in the test will see. Continue reading ‘Edit Tweet’ Becoming Available for Twitter Blue Subscribers

Netflix Reportedly Bumping Up Ad-Tier Launch to November

Netflix has reportedly moved the timeline for launching its ad-supported subscription tier to November 1 in an effort to get to market before the December 8 debut of the Disney+ tier with advertising. Over the summer, Netflix told investors it planned to launch the lower-priced alternative tier “around the early part of 2023,” a strategy that appears to have shifted, with a Q4 rollout that is expected to include the U.S., Canada, Germany, France and the UK. The streamer is also said to be discussing a pricey $65 CPM rate per thousand impressions. Netflix characterized the conjecture as “speculation.” Continue reading Netflix Reportedly Bumping Up Ad-Tier Launch to November

Magic Leap Will Target the B2B Market with New AR Headset

The business-oriented Magic Leap 2 AR headsets will debut in three models on September 30 in global territories including the U.S., Canada, France, Germany, Italy, Spain, the UK and Saudi Arabia. The Magic Leap 2 Base starts at $3,299. There is a midrange Magic Leap 2 Developer Pro, working up to the Magic Leap 2 Enterprise, which sells for $4,999. Smaller and lighter than its 2018 predecessor, Magic Leap 2 comes with a hip-worn AMD processor, offers a wide field of view, and has a dimmer that can be applied to background visuals to make virtual objects pop. In the U.S., Magic Leap 2 will be available through IT solutions reseller Insight.  Continue reading Magic Leap Will Target the B2B Market with New AR Headset

Snapchat+ Subscription Tier Launches in Limited Territories

Snap Inc. is beginning the rollout of Snapchat+,  a subscription tier promising “exclusive, experimental and prerelease features” as well as priority support for a monthly fee of $3.99. Targeting “our most passionate users,” Snapchat+ will be available at launch in the U.S., Canada, the UK, France, Germany, Australia, New Zealand, Saudi Arabia and the United Arab Emirates, with plans for further expansion as the tier evolves. The Snapchat+ launch follows similar moves by Twitter, with Twitter Blue, and Meta Platforms, with Facebook Subscriptions as social platforms seek to supplement advertising with additional revenue streams. Continue reading Snapchat+ Subscription Tier Launches in Limited Territories

Netflix Targets Asia-Pacific Region to Boost Its Subscriptions

Netflix, which has been struggling to get its financial house in order against headwinds that include a 70 percent stock decline in the first half of 2022, plans to keep expanding in the Asia-Pacific region, where it continues to add subscribers and enjoy growth in line with its 2020 to 2021 performance. The streaming media and production company has laid off 450 employees since its disappointing Q1 report in April, when CFO Spencer Neumann said the company would be “pulling back on some of our spend growth across both content and non-content.”  Continue reading Netflix Targets Asia-Pacific Region to Boost Its Subscriptions

Canada Revives Bill to Up Local Content on Digital Platforms

Canada is taking steps to ensure that digital platforms such as YouTube, Netflix and Spotify adequately represent Canadian artists for users who log in from a Canadian IP address. In an effort to protect Canada’s cultural identity, the nation’s television and radio broadcasters are required to fill a local content quota as a licensing condition, and the new bill — which passed the lower house of Parliament last week — would create a similar mandate for digital platforms, said Canada’s minister of heritage Pablo Rodriguez. The bill, C-11, awaits approval by the Senate to become law. Continue reading Canada Revives Bill to Up Local Content on Digital Platforms

Netflix Subscribers Struggle with New Password-Sharing Fee

Netflix subscribers are adjusting to its new pay-to-password-share policy, and it’s reportedly been a bumpy transition. In Peru, where active accounts were automatically opted-in for new sharing restrictions, reports of confusion are emerging. At issue, a reported lack of clarity over the company’s definition of a “household,” and new charges related to the term. In March, Netflix announced a test run of paid password sharing for non-household users in Costa Rica and Chile, as well as Peru. The Central and South American markets are on the lower side of Netflix’s revenue-per-user scale. Continue reading Netflix Subscribers Struggle with New Password-Sharing Fee

Marriott Teams with Yahoo on First Hospitality Media Network

Marriott International has teamed with Yahoo to launch what is being called the hospitality industry’s first media platform. The Marriott Media Network aims to help advertisers reach consumers by placing ads on hotel websites with plans to eventually harness the power of TV sets in hotel rooms. Using what is considered “first party data” — interaction derived from consumer interaction with brands (in this case, the hotel chain’s guest data) — the  Marriott Media Network is designed to fill a void left by privacy changes at companies like Apple and Google that will block third-party cookies and ad tracking. Continue reading Marriott Teams with Yahoo on First Hospitality Media Network

Clearview to Limit Sales After Settling Illinois Privacy Lawsuit

Facial recognition software company Clearview AI has agreed to limit U.S. sales of its identity database to businesses and other private actors as part of a lawsuit settlement. The case, brought by the American Civil Liberties Union (ACLU) and other groups, was filed in state court in Illinois, where the Biometric Information Privacy Act (BIPA) is considered the nation’s strongest data privacy law. The lawsuit alleged that Clearview routinely scraped images of state residents from the Internet without obtaining their permission or making them aware of the practice. Continue reading Clearview to Limit Sales After Settling Illinois Privacy Lawsuit

Netflix Subscriber Growth Ebbs in U.S. but Is Solid Overseas

Netflix stock dropped 20 percent Thursday on news that the streaming platform’s subscriber growth is slowing. Netflix missed its target only slightly, adding 8.3 million subscribers in Q4, versus its projected 8.5 million. But that missed target is combined with escalating content costs and a forecast that 2.5 million subscribers will be added in the first three months of 2022 as opposed to 4 million in Q1 2021. A significant portion of Q4’s subscribers growth was in Europe, the Middle East and Africa, up 3.5 million. Netflix added 1.2 million subs in the U.S. and Canada, only a slight improvement year over year. Continue reading Netflix Subscriber Growth Ebbs in U.S. but Is Solid Overseas

CES: Nuvyyo Showcases Its New Tablo ATSC 3.0 Quad DVR

Canadian electronics and app firm Nuvyyo has introduced an ATSC 3.0-compatible over-the-air DVR that also receives existing OTA signals. The Tablo ATSC 3.0 Quad HDMI hybrid DVR records up to four channels simultaneously and accepts external hard drives of up to 8TB. The Tablo connects to any TV antenna and television, monitor or modem with an HDMI port. However, unlike other Nuvyyo network DVRs this Tablo model does not support the live streaming or sharing to other displays of recorded OTA content. Nuvyyo says for optimum performance the Tablo ATSC 3.0 Quad should be connected to a 4K HDR television. Continue reading CES: Nuvyyo Showcases Its New Tablo ATSC 3.0 Quad DVR

Twitter Earns Praise for Transparency in Its Research Findings

Twitter has earned praise for transparency after it published “unflattering” research findings. The company analyzed “millions of Tweets” in an attempt to measure how its recommendation algorithms handle political content, and subsequently reported that it amplifies more content from right-wing politicians and media outlets than from left-wing sources. The findings, which were released in late October, were well-received at a time when social platforms are fast to tout positive findings, but quickly discredit critical data, as was the case with Facebook and whistleblower Frances Haugen. Continue reading Twitter Earns Praise for Transparency in Its Research Findings

Premium Twitter Blue Now Available in U.S. and New Zealand

The premium service Twitter Blue is opening to users in the U.S. and New Zealand, after having launched this summer in Australia and Canada. The Blue program is available for $2.99 per month on iOS, Android and the web. Blue subscribers gain a range of features, including the ability to undo tweets within 30 seconds of posting, categorizing saved tweets into topical bookmark folders, using a reader mode for turning threads into easy-reading text, and adding a custom range of app icons. Additional features available only to iOS users include mobile color themes, a customizable navigation bar, and the ability to pin conversations. Continue reading Premium Twitter Blue Now Available in U.S. and New Zealand

Research Highlights Effects of Social Media on Mental Health

A Facebook team researching user well-being found that 1 in 8 users engage in compulsive social media habits that impact work, sleep, parenting or relationships, an analysis of recently released company documents suggests. The potentially harmful behavior, said to be categorized as “problematic use,” is comparable to what is also known as “Internet addiction.” Researchers said while some users lack control over disengaging from Facebook, the behavior isn’t considered “clinical addiction” because it doesn’t impact the brain the same way as habits like gambling or substance abuse. The research also referenced compulsive behavior among users of other social media apps. Continue reading Research Highlights Effects of Social Media on Mental Health