Traditional TV networks are pulling out all stops to succeed with their non-traditional streaming platforms. CBS is launching a new “Star Trek” series in 2017, which will air exclusively on its CBS All Access app; HBO inked a deal with former “Daily Show” host Jon Stewart to create new content for HBO Now; and NBCUniversal is cranking out original series and specials for its Seeso comedy channel, due to launch in January. Meanwhile, Vice Media plans a 24/7-cable channel with A+E Networks. Continue reading Programming Free-for-All Favors Consumer Power of Choice

Pluto TV chief executive Tom Ryan sees the company as a “remix” of traditional linear TV, a place where viewers don’t have to pick what they want to watch. The company just announced new content deals with NBC News, Reuters, Paramount, 120 Sports, CNET, Legendary Digital, and Corus Entertainment, but the majority of its content is YouTube or Vimeo videos that have been repackaged to resemble linear channels. New executive chair Ken Parks says the service plans to be an aggregator for digital subscription services. Continue reading Pluto TV Aggregates Digital Channels to Remix Traditional TV

In an October IPO filing, Vizio described its ability to provide “highly specific viewing behavior data on a massive scale with great accuracy.” This refers to Vizio’s Smart TVs ability to track the user’s viewing habits and share that information with advertisers, who use it to connect with that user’s devices. Vizio dubs this “Smart Interactivity” and it is turned on by default for the more than 10 million Smart TVs the company has sold. Users who do not want to be tracked in this fashion must opt-out. Continue reading Vizio Smart TV Tracks Users’ Viewing, Shares with Advertisers

Cable networks tend to schedule advertising with a “more is more” approach. But the added revenue comes at a cost to marketers and viewers. Marketers worry that the resulting “ad clutter” obscures their message. Meanwhile, the proliferation of commercial-free, OTT content has shortened the average viewer’s commercial tolerance, especially among the ever-valuable millennial demographic. In a move that truTV sees as a way for advertisers to “rise above the noise,” the cable and satellite channel is planning to cut down ad time and increase each slot’s value. Continue reading TruTV Cuts Ad Time, Hopes to Increase Value for Advertisers

As OTT becomes an increasingly compelling delivery platform, engineers born and bred on over-the-air, cable and satellite technologies are closely examining various schemes for deployment. On SMPTE 2015’s second day, sessions focused on that topic, featuring panelists from Prime Focus Technologies, Comcast and USC Viterbi School of Engineering. The big take-away was that going over-the-top might take some planning but it’s a worthwhile route to take, to engage viewers and provide more data for advertisers. Continue reading SMPTE 2015: Hollywood Engineers Examine OTT Deployment

Yahoo plans to live-stream Sunday’s game between the Jacksonville Jaguars and Buffalo Bills. The matchup, being played at London’s Wembley Stadium and produced by CBS, will be streamed globally for free via Yahoo’s platforms including Screen and Tumblr. Streaming the game could be a possible first step for Yahoo and the NFL in developing online offerings alongside broadcast and cable TV deals. The NFL has been pushing for new revenue opportunities and has considered partnerships with Silicon Valley in the past. Continue reading Live-Streaming NFL Game Could Be Big First Step for Yahoo

A group of industry experts gathered to determine what platform(s) would be the ultimate TV winner. OTT, over-the-air broadcast, cross-platform, multiscreen experience, set-top boxes, mobile devices and consoles were all fair game for conversation. Among the more interesting pronouncements were that set-top boxes are on their way out (although it may take some time), that the proliferation of apps begs for aggregation, and that the lowly antenna is regarded as a miracle device by millennials. Continue reading Digital Hollywood: Platforms Battle to Dominate TV Viewership

North American pay TV providers recently experienced their worst quarter ever, losing nearly a half million subscribers. But where are these subs going for video services? Recent figures point to Internet TV. Juniper Research, for example, projects that subscriber numbers to over-the-top TV services such as Netflix and Amazon Prime will increase from 92.1 million in 2014, to 332.2 million globally by 2019. Netflix alone will generate $31.6 billion by 2019, up from just under $8 billion in 2014. The recent Netflix Earnings Call provides a revealing portrait that points out challenges and opportunities that reflect the state of the industry. Continue reading Execs Discuss the Future of SVOD in Netflix Q3 Earnings Call

New media companies that attracted an entire demographic away from traditional television are making a counterintuitive move by producing TV programs, often in partnership with networks and other Hollywood players. BuzzFeed, Vice Media and Huffington Post are among the companies now inking deals with HBO, A+E Networks, Comcast’s Universal Studios and Hearst Television. One big reason why is that new media purveyors have to meet expectations of sky-high valuations, and TV is a more predictable revenue stream than online video. Continue reading New Media Companies Lured to TV by Revenue Opportunities

The Federal Communications Commission is deliberating whether cable and satellite TV companies should have exclusive control of the set-top box, an idea applauded by Google and TiVo and vigorously opposed by the cable/satellite TV industry. Increased competition would lower costs and drive improvements in functionality, say Google and TiVo. Among the supporters of this idea is the COMPTEL trade group, whose membership includes Amazon and Netflix. The cable industry, already suffering losses to cord cutting, strenuously opposes the move. Continue reading FCC May Consider New Standard to Open Up Control of STBs

On December 4, the U.S. Court of Appeals for the District of Columbia Circuit will hear oral arguments against net neutrality brought by Alamo Broadband, a small Texas Internet provider, the latest to push to end net neutrality. In its filing, the Federal Communications Commission reiterated that the net neutrality rules issued this year that reclassified ISPs as “common carriers” do not violate First Amendment rights. Both the FCC and Alamo’s positions are clear in the filings they’ve recently made to the court. Continue reading FCC and Alamo Broadband Set to Face Off Over Net Neutrality

Premium cable channel EPIX — a joint venture between Viacom, Paramount Pictures, Lionsgate and MGM — is getting ready to launch a new feature that will provide users with offline viewing capabilities on mobile devices, including Apple’s iPhone and iPad, Android phones and tablets, and Kindle Fire devices. The news follows Amazon’s recent announcement that its Prime members would be able to view Amazon Instant Video content offline. However, the EPIX feature will be included in the channel’s TV Everywhere apps, and will not be available to over-the-top subscribers. Continue reading EPIX is First Cable Network to Allow Offline Video Downloads

In the wake of pay TV subscriber losses and a falloff in content stocks, industry news has recently focused on the impact of the Internet, mobile apps and streaming services on traditional television. Disney chief operating officer Tom Staggs, who most analysts believe will be the successor to CEO Bob Iger, defended the future of ESPN and the programming bundle at an industry conference in Beverly Hills on Thursday. Staggs also suggested that Wall Street had overreacted to recent changes in the business and should not be so quick to dismiss the current model. Continue reading Disney COO Defends the Programming Bundle as TV Evolves

According to new figures released by Moffett Nathanson Research, the growth of online ads will have a significant impact on traditional television and other media. Analyst Michael Nathanson predicts that ad spending on TV will decrease by 3 percent annually through 2020. He also forecasts that online advertising, led by tech giants Google and Facebook, will increase annually by 12 percent over the next five years and exceed spending for TV ads by 2017. The forecast comes as cable TV ratings are down 9 percent and 566,000 cable and satellite subscribers canceled their service during Q2. Continue reading Research Points to Internet Impacting TV Ratings, Ad Revenue

The National Geographic Society and 21st Century Fox have formed a for-profit venture, National Geographic Partners, which includes the National Geographic Channels cable TV group and magazine, other print publications, studios, digital media, maps, children’s media, travel, licensing and e-commerce. Fox’s $725 million purchase price bumps up the National Geographic Society’s endowment to $1 billion, enabling the non-profit organization to double its investment in science, research and education. Continue reading National Geographic and Fox Partner on a New Media Venture