Research Points to Millennials Spending $62 Billion on Media

Deloitte forecasts that the 83 million 18- to 34-year-old consumers in North America will spend about $62 billion on media consumption in 2015, an average of $750 per person. Roughly 80 percent of millennials are projected to spend an average of $80 per month on pay TV, with another $40 per year for streaming video services such as Netflix or Amazon Prime. The same demographic is likely to spend about $100 on concerts and $25 a year on music downloads and streaming services, according to Deloitte. Continue reading Research Points to Millennials Spending $62 Billion on Media

Research Points to Mobile Revenue Reaching Box Office Totals

According to a recent study by SNL Kagan, mobile entertainment revenue is poised to match that of box office totals. Last year in the U.S., revenue generated by mobile games, videos, music and location-based services topped $9.14 billion (and has grown at a combined annual rate of 50 percent the last three years, notes the research). The 2014 total is getting close to the estimated $10.35 billion consumers spent on movie tickets in the U.S. Mobile games led the charge by far, earning more than $5.2 billion last year. Continue reading Research Points to Mobile Revenue Reaching Box Office Totals

Nielsen: Streaming Impacts Theater Attendance Among Digitals

Nielsen’s 2014 report for movie theater attendance shows that moviegoers aged 12-24 are making fewer trips to the theater compared to previous years. This year’s summer box office was reportedly the weakest of any summer for the past eight years. Nielsen’s numbers also reveal that streaming movies and TV shows has become the preferred alternative for Hollywood’s most coveted demographic. Americans 12-24 told Nielsen they saw 15 percent fewer films in theaters compared to 2013. Continue reading Nielsen: Streaming Impacts Theater Attendance Among Digitals

Startup Introduces System to Predict Box Office Performance

Japanese startup Crunchers unveiled a system at Tokyo International Film Festival’s content market that will help forecast how a movie will perform in theaters. The system uses big data to determine the success of a movie based on marketing and promotional efforts, word-of-mouth or the “viral effect,” and the timing of the release, and it will only continue to improve its accuracy as it gets more data. Crunchers’ system launches in Japan in November with the U.S. release expected by early 2015. Continue reading Startup Introduces System to Predict Box Office Performance

‘Crouching Tiger’ Sequel Slated to Debut Via Netflix and IMAX

Netflix and the Weinstein Company announced yesterday that they plan to release the sequel to “Crouching Tiger, Hidden Dragon” simultaneously via Netflix and a select number of IMAX theaters next August. This will mark the first time a major film debuts via online streaming and in theaters at the same time. The follow-up to Ang Lee’s Academy Award-winning martial arts drama will reportedly be the first of several films backed by Netflix that are expected to follow the new release model. Continue reading ‘Crouching Tiger’ Sequel Slated to Debut Via Netflix and IMAX

New Entertainment Experience: Viewers Flock to 4DX Theaters

The 4DX theater at L.A. Live experienced high ticket sales this summer. Viewers came to check out the first theater of its kind in the U.S., which provides audiences with the opportunity to experience rumbling and jerking seats, and spray, smoke and other effects that are synchronized with the on-screen action. Despite a weak summer box office across the country, the 4DK theater was filled to capacity on weekends and had an unusually high occupancy rate for weekdays, with higher ticket prices generating impressive revenues. Continue reading New Entertainment Experience: Viewers Flock to 4DX Theaters

Cognitive Scientists, Filmmakers Explore Cinematic Perception

During a two-night event hosted by the Academy of Motion Picture Arts and Sciences, neuroscientists and cognitive psychologists met with filmmakers to discuss their impressions of viewer attention and perception. Scientists have studied the mental and physical responses of audiences through eye-tracking experiments and analysis, while filmmakers have relied more on intuition and experience. Both groups are interested in what maintains an individual’s attention during the movie-going experience. Continue reading Cognitive Scientists, Filmmakers Explore Cinematic Perception

U.S. Spends More on Digital Video Than the Rest of the World

The U.S. video entertainment market — including pay TV, box office, Blu-ray, DVD, video-on-demand, and paid-for online video — is getting ready to reach an all-time high. According to a new report from researcher Futuresource Consulting, the market is expected to make $123 billion in retail value in 2015. Futuresource notes that the video market reached $120 billion in 2013, a 2 percent increase over the previous year. Per household spending on video in the U.S. is the highest in the world. Continue reading U.S. Spends More on Digital Video Than the Rest of the World

SVOD: Analysis Looks at Race Between Amazon, Hulu, Netflix

According to a Piper Jaffray report, Netflix remains ahead of Amazon’s Prime Instant Video in terms of licensing content, offering more top 50 movies and top 75 TV shows in recent years. Amazon has been heavily investing in exclusives and original content to increase its offerings. Meanwhile, Hulu delivers almost three times the number of top-rated shows as Netflix. Of the top 75 TV series from the 2013-2014 season, Hulu Plus has 57 percent, Netflix offers 20 percent and Amazon 9 percent. Continue reading SVOD: Analysis Looks at Race Between Amazon, Hulu, Netflix

PwC Study: Electronic Home Video to Top Physical by 2016

According to new report from PricewaterhouseCoopers, box office and digital revenue is expected to steadily increase over the next five years, while rentals and sales of discs are projected to sharply decline. PwC predicts that electronic home video revenue will exceed revenue of physical home video by 2016. Not surprisingly, DVDs are facing a questionable future. PwC estimates that physical home entertainment revenue will decline from $12.2 billion in 2013 to $8.7 billion in 2018. Continue reading PwC Study: Electronic Home Video to Top Physical by 2016

Digital Movie Revenue on the Rise While Home Video Sales Fall

According to first quarter reports, revenue from digital movies has grown 43 percent since last year, bringing in $330.25 million for the home entertainment industry. However, that number is still dwarfed by the revenue from disc sales. Even though disc sales dropped 13.7 percent, they still account for $1.82 billion in consumer spending on DVDs and Blu-ray discs. Revenue from subscription streaming is up 26.5 percent to $928.6 million. Continue reading Digital Movie Revenue on the Rise While Home Video Sales Fall

IMAX Has New Competition in Premium Large Format Theaters

Large format theaters with over-sized high-resolution screens, more comfortable seating, and better sound systems are on the rise. IMAX has traditionally been the leader in these offerings, but competitors such as Cinemark Holdings, Regal Entertainment and AMC Entertainment have started offering their own premium large format (PLF) theaters. Last year, the three chains’ 325 PLF theaters increased revenue by 31 percent to $237 million. Continue reading IMAX Has New Competition in Premium Large Format Theaters

Google Glass Brings Fans on Real “Walter Mitty” Adventures

To promote the home entertainment release of Ben Stiller’s “The Secret Life of Walter Mitty,” Twentieth Century Fox has teamed up with Google Glass and YouTube personality, iJustine, for a new way to experience Mitty’s adventures. From April 8-15, iJustine is in Reykjavik, Iceland as part of a crowdsourced adventure, recording her endeavors with Google Glass, and posting them on YouTube and other social media platforms. The film comes to Blu-ray and DVD April 15. Continue reading Google Glass Brings Fans on Real “Walter Mitty” Adventures

Sundance: Some Indie Films are Opting for Smaller Screens

The annual Sundance Film Festival kicked off this week in Park City, but despite the buzz surrounding the event, the indie distribution landscape is changing. Filmmakers are not profiting from festival exposure like they were only a few years ago, and some are choosing to deliver movies directly to an audience on smaller screens. Many independent films, even those that get scooped up at festivals, run the risk of not making it to theatrical distribution. Continue reading Sundance: Some Indie Films are Opting for Smaller Screens

Social Media and Digital Marketing Show Box Office Impact

Digital marketing had a significant presence in 2013, when some of the biggest viral campaigns were rolled out and more money was flooding into Hollywood’s digital marketing budgets. Intent, interest and awareness levels among consumers could be accurately measured by sites such as Google, YouTube, Twitter and Facebook, specifically allowing for box office predictions — often predictions of great accuracy — in the early stages before films were released. Continue reading Social Media and Digital Marketing Show Box Office Impact