OTOY Rolls Out Blockchain-Based Rendering Platform RNDR

OTOY, a Los Angeles-based visual effects software firm, launched RNDR to allow more people to create 3D computer generated images. The company, which created software used for productions such as “Westworld” and “The Avengers,” relied on cloud, blockchain and cryptocurrency technologies to create a way that people can create 3D imagery rendered by shared hardware hosted in the cloud, and then sold and/or traded via blockchain. Doing so, says chief executive Jules Urbach, reduces the cost, time and labor of creating such assets. Continue reading OTOY Rolls Out Blockchain-Based Rendering Platform RNDR

Major Advertisers Use Blockchain to Trim Digital Ad Spending

Anheuser-Busch, AT&T, Kellogg, Bayer and Nestle are a few of the advertisers using blockchain to dig deeper into the economics of online advertising. With blockchain, they can learn if real people or bots are viewing their ads and how much of their digital ad spending is going to middlemen. Blockchain, touted as a secure and transparent way to keep transaction records, is booming, and now the advertising world — rife with less-than-transparent dealings — hopes that blockchain can help cut down on wasted dollars. Continue reading Major Advertisers Use Blockchain to Trim Digital Ad Spending

California Passes Tough New Law to Protect Online Privacy

The California State Legislature quickly passed a digital privacy law that gives consumers much more control over their online personal data. Governor Jerry Brown signed the law into effect, narrowly beating a deadline to remove another, tougher initiative headed for the November ballot. Consumers now have the right to know what information tech companies are collecting, and why they’re collecting it, as well as with whom they are sharing it. Consumers can also demand their data be deleted or not sold or shared. Continue reading California Passes Tough New Law to Protect Online Privacy

Tron Founder Sun Purchases File-Sharing Pioneer BitTorrent

Justin Sun, founder of Tron and its TRX cryptocurrency, just purchased BitTorrent, a pioneering file-sharing company. TorrentFreak first reported rumors of the acquisition last month, saying that Sun was pursuing the company. After starting talks with BitTorrent in September last year, Sun signed a letter of intent to purchase the company in January. Meanwhile, BitTorrent began speaking with other suitors, leading Sun to file a temporary restraining order, asserting that BitTorrent agreed not to pursue other offers. Continue reading Tron Founder Sun Purchases File-Sharing Pioneer BitTorrent

Monetizing Remixes Is Now Possible With the BlockTune App

BlockTune, a remix monetization app from Common Edits, was the big winner at Sunday’s Entertainment App Challenge held during the AT&T SHAPE conference at Warner Bros. Studios in Los Angeles. BlockTune has both a simple and an advanced UI for sampling music and creating remixes that can be shared with others. The key feature that won over both the judges and the audience is BlockTune’s ability to track the use of samples on a moment-by-moment basis and determine what portion of ad revenue should go to the source artists and the person who created the remix while the music is streaming. Continue reading Monetizing Remixes Is Now Possible With the BlockTune App

Facebook Restructures With Executive Shuffle, New Divisions

Facebook is undergoing the biggest reorganization in the company’s history. Messenger, WhatsApp, and Facebook’s core app will get new leaders, while the company’s product and engineering organizations will be reorganized into three main divisions: the “Family of Apps” group, run by chief product officer Chris Cox, will include social apps Facebook, Instagram, Messenger and WhatsApp; the “New Platforms and Infrastructure” group, managed by CTO Mike Schroepfer, will cover AI, AR, VR, and blockchain tech; and the “Central Product Services” group, headed by VP of growth Javier Olivan, will handle shared features across products and apps, including advertising, analytics, and security. Continue reading Facebook Restructures With Executive Shuffle, New Divisions

TaTaTu: Blockchain-Based Entertainment and Social Platform

TaTaTu is a new blockchain-based platform that integrates entertainment viewing with social media. The brainchild of producer Andrea Iervolino, TaTaTu rewards viewers for watching content including movies, TV shows, sports, and gaming — and adds rewards when their friends also watch. The first platform, without social media, will be released in three weeks; the complete version will debut Q1 2019. AMBI Media Group will be amongst the first content providers (Iervolino is AMBI Media’s co-founder and CEO). Additional partnerships will be announced soon. Continue reading TaTaTu: Blockchain-Based Entertainment and Social Platform

ETC’s Virtual Conference: Call for Speakers Deadline May 18

The Entertainment Technology Center at The University of Southern California (ETC) will produce “vETC 2018 | The Grand Convergence,” its 4th annual virtual conference (formerly vNAB), June 27-28, 2018, in Los Angeles, highlighting significant presentations of emerging technologies and their impact on the M&E industry. The presentations will be recorded and posted to our YouTube channel. The Initial Expression of Interest seeking speakers and topics is open through Friday, May 18. Specific areas of concentration include AI, machine learning, adaptive production, blockchain, AR/MR/XR (immersive media). We welcome additional topics. Speakers will present concepts, workflows, business models, case studies, etc. Please no sales pitches! If you are interested in consideration, click here for more information. Continue reading ETC’s Virtual Conference: Call for Speakers Deadline May 18

8 Circuit Studios Uses Blockchain, Ethereum to Build Games

Creating Metaverse, the digital universe depicted in “The Matrix,” “TRON” and “Ready Player One” and described by novelists William Gibson and Neal Stephenson, sounds like a nearly impossible feat. But Seattle-based 8 Circuit Studios, staffed by veteran gamers, plans to rely on its expertise plus blockchain and cryptocurrency to develop this world more quickly than previously deemed possible. That’s because the company proposes that gamers, developers and publishers will work together to create the Metaverse ecosystem. Continue reading 8 Circuit Studios Uses Blockchain, Ethereum to Build Games

Google Is Developing Its Own Blockchain-Related Technology

Google is one of the largest information holders in the world, and while it’s security is strong, there is still room for improvement. To that end, Google is working on its own “blockchain-related technology,” according to Bloomberg. Sources close to the project say that Google is working to develop its own “distributed digital ledger that third parties can use to post and verify transactions.” Essentially, it would project consumer information stored on its cloud services. No release date has yet to be announced.

Continue reading Google Is Developing Its Own Blockchain-Related Technology

IEEE Pinpoints New Technologies to Go Mainstream by 2023

As it does every year, the IEEE (Institute of Electrical and Electronics Engineers) presented a rundown of emerging technologies it believes will go mainstream in three to five years. “These technologies are still incubated out of the mainstream,” said IP Action Partners president Stuart Lipoff, who moderated the CES event. He identified seven “overarching drivers of emerging technologies,” beginning with managing complexity of feature-rich hardware, QoS-aware broadband connectivity and cheap, abundant storage. Continue reading IEEE Pinpoints New Technologies to Go Mainstream by 2023

Blockchain at CES: Evaluating the Tech’s Hype and Potential

There were twice as many people as chairs throughout the nearly four-hour “Future of Blockchain” CES conference program this week. The enthusiasm of the program’s attendees mirrored that of exhibitors as well as the general anticipation surrounding blockchain and its applications at the show. The new offerings discussed at CES 2018 ranged from Kodak’s resurgence as a rights management platform to fast food chains asking users to mine tokens by eating chicken wings. A number of entertainment-specific blockchain technologies showed promise beyond an alternative means of purchasing content. Continue reading Blockchain at CES: Evaluating the Tech’s Hype and Potential

CES: Kudelski CEO Brings Content, Data & Security Together

“In a world where everything is digital, the two assets to protect are content and analytics,” said André Kudelski, chairman and CEO of the Kudelski Group, the parent company of NAGRA, during the Variety Entertainment Summit at CES in Las Vegas. In a headliner conversation with Variety New York digital editor Todd Spangler, Kudelski focused on data, security, storage, content delivery and innovation as he addressed fundamental shifts affecting today’s media and entertainment industry. Continue reading CES: Kudelski CEO Brings Content, Data & Security Together

VR Gaming Turns to Cryptocurrencies for Buying Virtual Assets

VR games and cryptocurrencies are joining forces. Social virtual reality company High Fidelity, co-founded by “Second Life” creator Philip Rosedale, began developing a blockchain for in-game cryptocurrency and intellectual protection in 2017. Now the company has debuted Avatar Island, a VR shopping center for avatars created by digital artists around the globe, and will accept payment in a new cryptocurrency running on blockchain. Rosedale notes that Linden Dollar for “Second Life” was one of the first digital goods currencies. Continue reading VR Gaming Turns to Cryptocurrencies for Buying Virtual Assets

Expect Security and Privacy to Emerge as Major CES Topics

As connected devices, big data technologies, and artificial intelligence play an increasingly important role across a growing list of business sectors, new approaches to security and privacy will be necessary to safeguard the lifeblood of these systems — data. We expect to see this manifest itself in a number of different ways next month at CES 2018. Differential privacy and, to a larger extent, blockchain technologies (and the growing attention paid to virtual currency systems) are the topics likely to dominate booths in Las Vegas and conference headlines. Continue reading Expect Security and Privacy to Emerge as Major CES Topics

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