NAB 2018: Analytics Scientists Look at Social Media and Bots

Fabric Media chief executive/founder Jason Damata led a discussion at NAB with two experts in the field of social media intelligence. Dr. Indraneel Mukherjee founded LiftIgniter, which is “a machine learning personalization, recommendation and discovery engine” for websites and apps to have one-on-one conversations with users. Dr. John Kelly is chief executive at Graphika, which turns “network relationships into dynamic maps of social influence, enabling precision targeting and action to drive business results.” Continue reading NAB 2018: Analytics Scientists Look at Social Media and Bots

NAB 2018: IBM Watson on Refining AI for Closed Captioning

Closed captioning isn’t just for the hard-of-hearing anymore. According to Digiday, 85 percent of Facebook video is viewed without sound. That signals a trend of viewers who prefer to watch closed captioning, putting the heat on solutions providers to come up with compliant systems that are also accurate and speedy. With artificial intelligence, says IBM Watson Media senior offering manager David Kulczar, closed captioning can be enhanced to go beyond transcription, and automatically identify background audio descriptions. Continue reading NAB 2018: IBM Watson on Refining AI for Closed Captioning

Facebook Rolls Out Plan in Effort to Increase Platform Security

Last week, Facebook executives detailed their plan to protect future elections from meddling on the social media platform, elaborating on Facebook’s “use of human moderators, third-party fact checkers, and automation to catch fake accounts, foreign interference, fake news, and to increase transparency in political ads,” reports Wired. This comes in response to what happened nearly three years ago, when “a Russian propaganda group infiltrated Facebook and other tech platforms in hopes of seeding chaos in the 2016 U.S. election.”

Continue reading Facebook Rolls Out Plan in Effort to Increase Platform Security

Thousands of Applicants Line Up for First Amazon Jobs Day

Amazon is in the process of filling 50,000 positions — 40,000 of them full-time — for its fulfillment network, hiring people who will pack orders in warehouses and drive delivery trucks. Although the jobs are tough and relatively low-paying, thousands of people lined up to apply at a dozen locations for the company’s first Jobs Day on Wednesday. Many of the applicants hope that a foot in the door at the tech giant could lead to better compensated work in the future. Amazon’s non-union warehouse jobs pay $12 to $15 an hour. Continue reading Thousands of Applicants Line Up for First Amazon Jobs Day

Facebook Messenger 2.1 Offers Built-In NLP, Payments SDK

Facebook’s newly debuted Messenger Platform 2.1 features built-in Natural Language Processing (NLP), provided by Wit.ai, a company acquired by Facebook in 2015. NLP has been available to app developers since the acquisition, but Messenger 2.1 is the first time it is a built-in feature. The built-in NLP currently detects common phrases (“hello,” “bye,” and “thanks”) as well as date/time, location, phone number, email and amount of money, all of which trigger an automated response from the bot. Continue reading Facebook Messenger 2.1 Offers Built-In NLP, Payments SDK

Report Lists 29 Governments That Manipulate Social Media

The University of Oxford just released a disturbing report documenting increasing evidence that 29 governments around the world are exploiting Facebook, Twitter and other social media platforms to influence — both domestically and internationally — public opinion, distribute false news and sabotage those perceived as foes. As might be expected, autocratic rulers use these strategies, but so do governments that have been elected democratically. The tactics employed vary from country to country. Continue reading Report Lists 29 Governments That Manipulate Social Media

NAB 2017: ETC Examines Impact of Machine Learning and AI

In an ETC conference at NAB 2017 on machine learning and artificial intelligence, Yves Bergquist, ETC project director of data and analytics, moderated a panel discussion on the opportunities, challenges and pitfalls of machine learning in today’s media and entertainment environment. The group, which included executives with HGST Western Digital, Anvato/Google Cloud and TiVo, also looked into issues of security, human interaction and the impact of automation on human employees. Continue reading NAB 2017: ETC Examines Impact of Machine Learning and AI

Disney Tests Prototype, Pursues Patent for Soft-Bodied Robot

Disney recently submitted a patent application for “a robot that will move and physically interact like an animated character.” The prototype sketch with the application shows a round body similar to the soft-robot character in Disney’s 2014 “Big Hero 6.” Before soft-body robots can be employed at Disney theme parks, the company will have to deal with the issue of robotic interaction safety, since the patent application implies that theme park guests will be able to hug the soft-body characters. Continue reading Disney Tests Prototype, Pursues Patent for Soft-Bodied Robot

Fox, Turner, Viacom Introduce OpenAP TV Ad Buying Platform

Fox Networks Group, Turner and Viacom announced the launch of OpenAP, a new Web-based platform designed to help advertisers target ads across television networks. According to The Wall Street Journal, the platform allows advertisers to “mix and match data sets to create ad targeting criteria that can be used for multiple TV buys. The move comes as the TV industry is looking to adopt some of the precision ad targeting and automation that has become standard for digital advertising.” The offering intends to resolve challenges involving transparency, consistency and standardization by serving as a centralized digital user interface that cross references data with third party sources. More details will be revealed at a New York event on April 7. Continue reading Fox, Turner, Viacom Introduce OpenAP TV Ad Buying Platform

Facebook’s Zuckerberg Lists Options for Managing Fake News

After weeks of accusation that fake news on Facebook, much of it favorable to Donald Trump, impacted the election, Facebook chairman/chief executive Mark Zuckerberg published a post describing ways the social media company might handle the issue. Among the potential steps are third-party verifications, improved automated detection tools and simpler ways for an ordinary user to flag suspicious content. Zuckerberg originally stated that the idea Facebook influenced the election was “a pretty crazy idea.” Continue reading Facebook’s Zuckerberg Lists Options for Managing Fake News

After Months of Setbacks, Foxconn Strikes Deal to Buy Sharp

Foxconn, the Taiwan-based factory operator best known for assembling Apple’s iPhones, is acquiring two-thirds of Japanese electronics manufacturer Sharp, which supplies phone screens to Apple. The $3.5 billion deal, which follows a slew of public negotiations, rumors and setbacks, could provide Foxconn with leverage to make it a more attractive Apple partner. However, some analysts suggest that the acquisition will hand Foxconn an ailing and costly business. Foxconn is facing rising labor costs in China and a global slowdown in smartphones, while Apple diversifies its supply chain. Continue reading After Months of Setbacks, Foxconn Strikes Deal to Buy Sharp

Companies Develop Tools for Sifting Through Online Images

Internet users are typically more engaged when accessing websites and social platforms that include photos and videos. Marketing firm Shift, for example, notes that readers are five times more likely to click an embedded link if a tweet includes an image. As a result, companies are now developing software solutions for sifting through the millions of online images in an effort to help brands, advertisers and e-commerce players identify what draws viewers. EyeEm Mobile and Neon Labs are among those looking to enhance the power of online visuals. Continue reading Companies Develop Tools for Sifting Through Online Images

Amazon Unveils Data Science Used By 2012 Obama Campaign

Civis Analytics, founded by Dan Wagner, the former chief analytics officer for President Obama’s 2012 campaign, has rolled out a set of big data tools through Amazon Web Services. The year-old Chicago-based firm says it can eliminate much of the time and cost associated with marketing campaigns, in particular using cloud computing but without the need for customization. The service will start at about $5,000 a month, which Wagner claims will be “80 percent cheaper in most cases” than competing services. Continue reading Amazon Unveils Data Science Used By 2012 Obama Campaign

Smart Home Push Continues, Despite Slow Consumer Adoption

Numerous tech giants, startups and telecoms have recently introduced new smart home products, hubs, sensors and apps, yet consumer adoption has been comparatively slow, as people take their time getting comfortable with the concept. However, that did not slow manufacturers such as Samsung, LG and Whirlpool from demonstrating new connected appliances at CES. And while major players including Google, Lowe’s, Apple and others continue to push various smart home solutions, progress of the digital home has so far been incremental. Continue reading Smart Home Push Continues, Despite Slow Consumer Adoption

Kits for Internet-Connected Devices to Hit RadioShack Shelves

RadioShack plans to stock DIY kits in its retail locations that provide consumers with the ability to create an array of connected devices. New York startup LittleBits has been selling sets that allow users to connect, for example, a sound detector to a LED light, for illuminating a small space every time a radio is turned on. LittleBits now offers its $99 Cloud Starter Bundle that connects gadgets to the Internet, while companies such as Bug Labs and Electric Imp are also offering ways to create connected devices. Continue reading Kits for Internet-Connected Devices to Hit RadioShack Shelves

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