8K Association Announces Performance Specs For 8K TVs

The 8K Association (8KA), a non-profit organization open to any company in the 8K value chain, determined and released the “key performance attributes” for consumer 8K televisions. The attributes were chosen in partnership with the association’s membership of leading consumer electronics brands, TV panel manufacturers and others in the 8K ecosystem. 8KA executive director Chris Chinnock noted that reaching this “milestone is a great testament to the cooperative spirit the members of the 8K Association enjoy.” Continue reading 8K Association Announces Performance Specs For 8K TVs

TV Globo Brazil Debuts OTT Simulcast, VOD, 4K in the Cloud

At NAB 2016, Globo Play TV program manager Marcos Rayol described that the Brazilian broadcaster’s OTT effort, Globo Play, offers simulcast, VOD and 4K in the cloud. Developing the concept was the most difficult part. “We spent a lot of time developing interfaces,” he said. “Once we began coding it, it was very straightforward.” Brazil has 115 million people with Internet access, 38 percent of whom have broadband connections. Of the 80 million with smartphones, only 34 percent accessed video in 2015. Continue reading TV Globo Brazil Debuts OTT Simulcast, VOD, 4K in the Cloud

SMPTE 2015: Examining HDR Tech Challenges and Solutions

High dynamic range is lauded for its more vivid colors and life-like imagery. Initially introduced by TV set manufacturers, an increasing number of gear manufacturers have introduced HDR capabilities and SMPTE just released standard specifications. But implementing HDR into production, post production and distribution can also create problems that degrade the image, with artifacts and banding. Several experts talked about the challenges in implementing HDR, and the potential solutions to them. Continue reading SMPTE 2015: Examining HDR Tech Challenges and Solutions

LiveSphere: 360-Degree Immersive Broadcast Video Platform

Journalist and ETCentric contributor Adrian Pennington forwarded us news that the LiveSphere 360-degree broadcast video application, which is presently under development in France and is at least a year from a commercial product, was tested during the recent Roland-Garros tennis tournament. LiveSphere is being developed by compression specialist ATEME in partnership with Kolor, maker of photo and video stitching software, and mobile interaction expert Finwe. Continue reading LiveSphere: 360-Degree Immersive Broadcast Video Platform