AI startup Anthropic is sharing new details of the “safe AI” principles that helped train its Claude chatbot. Also known as “Constitutional AI,” the method draws inspiration from treatises that range from a Universal Declaration of Human Rights to Apple’s Terms of Service and Anthropic’s own research. “What ‘values’ might a language model have?,” Anthropic asks, noting “our recently published research on Constitutional AI provides one answer by giving language models explicit values determined by a constitution, rather than values determined implicitly via large-scale human feedback.” Continue reading Anthropic Shares Details of Constitutional AI Used on Claude

In the wake of Microsoft’s phenomenal success with Bing Chat powered by OpenAI, Google is restyling its search platform to be conversationally driven using artificial intelligence. It also plans to add more social media posts and short videos to its search results, a significant shift from the “10 blue links” of website results that have traditionally served as the Google Search template. At its Google I/O developer conference today, Google is expected to showcase new AI features that it will incorporate into search as part of a new project code-named “Magi.” Continue reading Google to Restyle Search with a More ‘Snackable’ AI Touch

For those worried about AI creep — the insidious influence of artificial intelligence over everything from school classwork to career aspirations — Princeton University undergrad Edward Tian has an app for that. Tian has received $3.5 million in funding for an invention called GPTZero, which analyzes text to identify the work of generative AI. The 10-person team claims the tool has a 99 percent accuracy rate for human text and can score at about 85 percent when it comes to text written by AI. The company is now talking to media leaders about partnerships for AI detection and analysis. Continue reading GPTZero Fights Online AI Disinformation, School Plagiarism

The Biden administration has committed $140 million to create seven new artificial intelligence research hubs, bringing the national total to 25. The announcement coincided with Vice President Kamala Harris’ Thursday meeting with representatives from Alphabet, Anthropic, Microsoft, and OpenAI and new White House guidance on AI development. The developments are part of an effort to curtain security risks associated with AI and ensure that it is implemented responsibly. “The private sector has an ethical, moral and legal responsibility to ensure the safety and security of their products,” Harris said following the meeting, which included a drop-in by President Biden. Continue reading Biden Administration Hosts Tech Elite at White House AI Meet

Microsoft’s AI-powered Bing search engine has been drawing in excess of 100 million daily active users and logged half a billion chats. With OpenAI’s GPT-4 and DALL-E 2 models driving the action, it has also created over 200 million images since debuting in limited preview in February. Seeking to build on that momentum, Microsoft is adding new features and integrating Bing more tightly with its Edge browser. The company is also ditching its waitlist in a move to open preview. “We’re underway with the transformation of search,” CVP and consumer CMO Yusuf Mehdi said at a preview event last week. Continue reading Microsoft’s Next Generation of Bing AI Interacts with Images

NBCUniversal unveiled four new ad formats that brands can use to reach Peacock Premium subscribers, including in-show shopping opportunities that leverage artificial intelligence. At its IAB NewFronts presentation, the company demonstrated Must ShopTV, which lets viewers buy products featured in Peacock content, such as the cookware and utensils featured in “Top Chef.” Peacock is working with KERV Interactive, which uses an algorithm trained to tag shoppable products with an onscreen QR code that viewers can snap on a mobile device to buy items using payment information saved to the Peacock app. Continue reading Peacock Introduces New Ad Formats Including ‘Must ShopTV’

Roku introduced new ad products this week at the IAB NewFronts, touting opportunities to advertise on Roku’s home screen and within original content. That also includes its screensaver — dubbed Roku City — which McDonald’s is taking over for a summer promo. Roku also said it will be using contextual AI to automatically insert ads at appropriate moments in Roku Channel programming. In a twist on programmatic, Roku will train artificial intelligence on its advertisers’ marketing campaigns and messaging goals then have it scour the library for “iconic plot moments” that offer a good fit, inserting ads in real time. Continue reading Roku Rolls Out New Ad Products and Contextual AI Insertions

The proliferation of websites spewing misinformation as a result of chatbot-powered “content farms” is creating increased concern. Misinformation tracker NewsGuard has identified 49 websites publishing falsehoods authored by generative AI. The discovery is raising questions as to the technology’s role in turbocharging existing fraud techniques. Several of the offending websites sprang up this year, just as AI tools were made widely available for use by the public. Some of the sites take the approach of masquerading as breaking news sites, while others have adopted tactics such as using generic-sounding names. Continue reading AI Content Farms Spreading Fake Stories and Misinformation

Amazon is giving Alexa an AI update, with a “more generalized and capable” large language model in development to power the device, CEO Andy Jassy told investors on the company’s Q1 earnings call. While Jassy addressed updates to the company’s AI and machine learning tech that is now facing increased competition, it was actually advertising that gave the company bragging rights this quarter. Amazon’s ad products had 21 percent revenue growth year-over-year, totaling $9.5 billion. As many digital companies struggle to maintain ad momentum in a restrained market, the results are impressive. Continue reading Amazon Has Ad Surge, Looks to Better LLM to Power Alexa

PricewaterhouseCoopers U.S. will invest $1 billion to expand and scale its artificial intelligence capabilities over the next three years. The accounting giant will work with Microsoft and OpenAI to automate parts of its tax, audit and consulting services. In addition to scouting for AI software acquisitions, the investment will also fund training for its staff of 65,000 and recruitment of new talent. PwC predicts generative AI will “change business models and reinvent entire industries,” contributing up to $15.7 trillion to the global economy by 2030. Continue reading PwC’s $1 Billion Investment in AI Includes Microsoft, OpenAI

After three straight quarters of declining revenue, Meta Platforms posted a 3 percent year-over-year gain in Q1, for a total of $28.6 billion. Earnings fell by 24 percent, to $5.7 billion, due in part to restructuring charges. But the bad news was offset by strong user growth, including 37 million daily active users for Facebook, up 4 percent from Q1 2022. The results beat Wall Street expectations and exceeded Meta’s own guidance. Meta CEO Mark Zuckerberg called it “a good quarter,” adding that “our AI work is driving good results across our apps and business.” Continue reading Meta Back on Growth Curve Following Three Tough Quarters

OpenAI is readying ChatGPT Business, a new subscription tier “for professionals who need more control over their data as well as enterprises seeking to manage their end users.” Pricing plans have yet to be disclosed for ChatGPT Business, which will be rolling out in the coming months, but OpenAI said it will adhere to the company’s API’s data usage policies, which means that by default end users’ data would not be used to train its models. The business plan was mentioned as part of an announcement disclosing that all ChatGPT users now have the ability to turn off their chat history. Continue reading OpenAI Previews ChatGPT Business, Unveils Privacy Controls

Microsoft shares jumped 9 percent on Tuesday after a strong earnings report that beat analysts’ expectations and rode a wave of enthusiasm over the company’s prospects in artificial intelligence. The rally continued on Wednesday, when shares were up by more than 7 percent even after the UK’s Competition and Markets Authority said it intends to block the software giant’s planned $68.7 billion acquisition of Activision Blizzard, citing concerns about the merger’s impact on “the growing and fast-moving” cloud gaming sector, while providing a clean bill of health in the console market. Microsoft says it will appeal the decision. Continue reading UK Blocks Microsoft-Activision Merger, Companies to Appeal

Generative AI for cybersecurity is an emerging category with Google an early entrant. At this week’s RSA Conference 2023 in San Francisco, Google unveiled Cloud Security AI Workbench, a toolkit powered by a customized AI language model called Sec-PaLM that is “fine-tuned for security use cases.” Accenture is the first client to sign up for Workbench. Google also announced it is combining its Google Cloud and Mandiant ecosystems to offer a turnkey solution to ward off threats “from incident response through proactive defense,” drawing on integrations from more than 100 leading cybersecurity vendors. Continue reading Google Workbench Taps AI Tech for Next-Gen Cybersecurity

Generative AI has become a buzzword in the business community, resulting in 65 percent of executives in a recent KPMG survey saying they believe the technology will have a high or extremely high impact on their organization in the next three to five years. Yet most say they are unprepared for immediate adoption, with 60 percent estimating they are 12 to 24 months from implementing their first generative AI solution. Fewer than half of respondents say they have the right technology, talent, and governance in place to successfully implement generative AI. Continue reading Enterprise Anticipates AI Impact but Few Execs Are Prepared