Meta Explores New Monetization Features for Its Social Apps

Meta Platforms is assessing “possible paid features” for its social apps, including Facebook, Instagram and WhatsApp, according to an internal employee memo. The initiative, under a freshly minted division called New Monetization Experiences, led by Pratiti Raychoudhury, represents Meta’s first coordinated move into paid features across social platforms serving an estimated 3.65 billion monthly users worldwide, per Statista. It comes at a time when Meta is under pressure to increase revenue, which has taken a hit from Apple’s ad-tracking changes and a general softening in digital ad spending. Continue reading Meta Explores New Monetization Features for Its Social Apps

Snap Canceling Projects and Cutting 20 Percent of Workforce

Snap Inc. announced plans to cancel ongoing projects such as Snap Originals, in-app multiplayer games, HTML mini-apps built by outside developers, and future development of its Pixy selfie-camera drone — all part of a corporate restructuring that will include laying off about 20 percent of its more than 6,400 employees. The company, which operates the popular social media app Snapchat, is taking cost-cutting measures as it faces growing competition from TikTok and other rivals and challenges to its core digital advertising business. Continue reading Snap Canceling Projects and Cutting 20 Percent of Workforce

Zuckerberg Says New Meta VR Headset Launching in October

Mark Zuckerberg has confirmed that Meta Platforms will in October debut the mixed reality headset the company has been developing under the codename Project Cambria. Appearing on Spotify’s “The Joe Rogan Experience” podcast last week, Zuckerberg said the new headset will have outward facing cameras capable of porting the outside world into the VR experience. With improved facial tracking to transpose smiles and frowns and the ability to convey “actual eye contact” between avatars, Zuckerberg said the new device will enhance the experience of “social presence.” Continue reading Zuckerberg Says New Meta VR Headset Launching in October

Twitter Prioritizes Discovery in Its Podcast Tests with Spaces

Twitter is testing a heightened presence in podcasting, offering a redesigned Spaces tab that includes a podcast option in an announcement that hints at a collaboration with Vox Media. Couched as an investment in audio creators, Twitter says the redesign includes personalized hubs (which it’s calling “Stations”) that group audio content together by specific themes such as News, Music and Sports. Integrating podcasts into Spaces, Twitter’s designated area for audio, is “a simple and intuitive way that allows listeners to simply hit play and go” and compile personal collections of live and recorded Spaces audio discussions. Continue reading Twitter Prioritizes Discovery in Its Podcast Tests with Spaces

YouTube Adds Dedicated Podcast Homepage, New Content

YouTube has added a dedicated podcasts homepage for U.S. users. The page — featuring both audio-only and video-recorded studio shows — went live for some users last month. It appears to be part of a grander scheme by the Google subsidiary to take on pod plays by Apple and Spotify, which it is already outperforming. Both added video podcasts in recent years. Studies say most U.S. podcast listeners get content from YouTube. Last week, NPR announced it is bringing its podcast catalog to YouTube, which is monetizing the podcasting shows with ads inserted by Google and others.  Continue reading YouTube Adds Dedicated Podcast Homepage, New Content

Researcher Says TikTok Can Track User Data via Keystrokes

Popular short-form video platform TikTok is garnering more unwanted attention, this time for tracking users’ keystrokes via a the ByteDance-owned video app’s browser. The feature was discovered by privacy researcher Felix Krause, a former Google engineer, who reported the Chinese company embeds the tracking capability within the in-app browser that opens when someone clicks an external link. Krause noted his research is limited to the Apple iOS platform. Krause did not speculate as to how TikTok is using the capability, but suggests he finds it troubling because it indicates TikTok is able to track users’ online activity if it so chooses. Continue reading Researcher Says TikTok Can Track User Data via Keystrokes

Technology Firms Offer Users More Control Over Advertising

Tech companies are giving consumers more control over the type of advertising they see online, a feature that customers frequently request. Meta Platforms, Mozilla, Google and the Digital Advertising Alliance (DAA) have been actively exploring ad-blocking options. Now ByteDance’s TikTok and others are joining in. While the increased control may make some consumers happy, the effect it will have on Big Tech’s already ailing ad sector is as yet undetermined. While the various techniques let consumers limit exposure to ads, proponents argue the ultimate effect will be positive, ensuring ads are served to an interested audience. Continue reading Technology Firms Offer Users More Control Over Advertising

Meta Expands Advantage Program with AI-Powered Ad Tools

Meta Platforms is expanding its Meta Advantage advertising automation program, an effort to mitigate fallout from Apple’s consumer privacy measures, which have substantially constrained its ability to target and personalize ads. Launched in March, Meta Advantage bundles AI and ad automation tools to simplify the process for advertisers. This week the company added Advantage+ Shopping, assisting in campaign creation, simultaneously offering up to 150 automated creative combinations. The update offers more options to e-commerce brands and is geared toward optimizing the presence of Facebook or Instagram storefronts. Continue reading Meta Expands Advantage Program with AI-Powered Ad Tools

YouTube Explores Plans for a Multi-Service Streaming Portal

YouTube is launching an online streaming video store and is in talks with entertainment companies to engage their participation. Internally referred to as a “channel store,” it could reportedly be open for business as early as this fall. Currently, subscribers who pay $64.99-a-month for the YouTube TV package of cable channels can add services such as HBO Max. The new marketplace would let consumers add streaming services a la carte via the main YouTube app. YouTube, a division of Alphabet-owned Google, will be competing with platforms including Amazon, Apple and Roku, which all have hubs that sell streaming video services. Continue reading YouTube Explores Plans for a Multi-Service Streaming Portal

Nvidia and Stanford Develop Downsized Holographic Glasses

Engineers at Nvidia have teamed with Stanford University researchers to develop a virtual reality headset that looks and feels more like a regular pair of eyeglasses, according to a research paper presented at SIGGRAPH 2022. The “Holographic Glasses” can depict scenes in full-color 3D holographic images using optical lenses that are just 2.5mm thick. The so-called “pancake lenses” not only have a slimmer profile, but also offer a 200-degree field of view and the potential for resolution that is virtually unlimited and can be “cranked up” at will. Continue reading Nvidia and Stanford Develop Downsized Holographic Glasses

Apple Pursues Podcasts as Subjects for Streaming TV Series

Apple is making a big push for original podcasts that have the potential to be turned into shows for Apple TV+. The company has signed a deal with Futuro, producer of the criminal-justice podcast “Suave,” and has already spent about $10 million on the push, led by Apple TV Studios. Apple recently announced original podcasts with companies including Pineapple Street Studios, Campside Media, Jigsaw Productions and At Will Media. Apple TV+ has already adapted existing podcasts including Wondery’s “The Shrink Next Door” (starring Paul Rudd and Will Ferrell) and “WeCrashed” (with Jared Leto and Anne Hathaway). Continue reading Apple Pursues Podcasts as Subjects for Streaming TV Series

Congress Leaves Key Tech Legislation on Table Over Recess

After a big victory passing CHIPS-plus, Congress recessed on Saturday with several technology goals pending. Among the outstanding items is a bipartisan antitrust bill that seeks to rein in the industry’s heavyweight players, a consumer privacy bill and confirmation of Gigi Sohn, a Biden administration nominee to the FCC, where net neutrality hangs in the balance. Although Senate Majority Leader Chuck Schumer (D-New York) has promised to fast track those votes immediately upon return September 6, the clock is winding down as November’s midterm elections may push Democrats out of power in one or both houses. Continue reading Congress Leaves Key Tech Legislation on Table Over Recess

House Rep Plans to Update Streaming Revenue for Musicians

Congresswoman Rashida Tlaib (D-Michigan) is working on new legislation to help musicians boost their share of the revenue pouring into streaming services, which currently sits at fractions of a cent per stream. Tlaib is working with the Union of Musicians and Allied Workers (UMAW) on a new royalty program that would increase the royalty rate per-stream model. Tlaib and her team are actively collaborating to draft the resolution. The Recording Industry Association of America says that streaming accounts for 83 percent of all recorded music income.  Continue reading House Rep Plans to Update Streaming Revenue for Musicians

How the DOJ Antitrust Publishing Lawsuit Relates to Amazon

The nation’s largest publisher, Penguin Random House, was in federal court this week to defend itself against the Justice Department, which filed an antitrust lawsuit to block its acquisition of Simon & Schuster. The DOJ has been increasingly focused on antitrust and is hiring more trial lawyers in preparation for an action against Alphabet’s Google for its dominance in search and digital advertising. Although ostensibly on trial for threatening to shrink the number of American mass-market publishers from five to four, the Penguin suit also involves examination of the retail power of Amazon. Continue reading How the DOJ Antitrust Publishing Lawsuit Relates to Amazon

Apple Posts Record Third Quarter but Major Decline in Profits

Surmounting inflation and supply chain delays, Apple posted revenue of $83 billion, up 2 percent year-over-year and a record for the company’s third quarter. However, profit declined 11 percent to $19.4 billion, the worst performance since 2020. Sales of iPhones were strong, generating $40.7 billion in revenue for the quarter, a 2.8 percent increase over the same period in 2021. But wearables did not prove as resilient, with revenue down 8 percent to $8.1 billion. On the earnings call to discuss Apple’s fiscal 2022 third quarter ended June 25, CEO Tim Cook said the results were “better than we expected.” Continue reading Apple Posts Record Third Quarter but Major Decline in Profits