Cox Communications has finally launched its long-awaited mobile offering. Cox Mobile is officially piloting in three markets where it is available only to Cox broadband customers: Las Vegas, Nevada; Hampton Roads, Virginia; and Omaha, Nebraska. Customers will initially be offered two plans, each featuring unlimited talk and text — Pay As You Gig and Gig Unlimited, with coverage including 4G LTE and 5G, in addition to 4 million Cox Wi-Fi hotspots. The company plans to expand Cox Mobile in new markets through the rest of the year. Continue reading Cox Launches Its New Mobile Service Pilot in Three Markets

Go Addressable, a new eight-company consortium, plans to simplify and scale addressable TV advertising. Among the consortium members are Comcast, Charter Communications, Altice USA, Dish Media and smart TV manufacturer Vizio. Comcast Advertising vice president and general manager Larry Allen reported that advertisers are currently faced with putting together a schedule from various streaming services, smart TV makers, cable operators and even programmers. He said that, “the buyers need a solution to their fragmentation problem.” Continue reading New Consortium Aims to Improve Addressable TV Ad Market

To prevent further cord-cutting, Verizon Communications is abandoning traditional cable bundles. Fios customers will be able to select Internet speeds and TV packets separately, at preset rates, and can change their services on a monthly basis. Verizon senior vice president Frank Boulben stated that customers can then avoid promotional pricing that expires — and then skyrockets. Altice USA, Comcast and Charter Communications are offering lower cost wireless plans for Internet/TV customers. Continue reading Verizon to Drop Cable Bundles in Favor of Customer Choice

Verizon announced the formal commercial rollout of a 5G fixed wireless home network service in all its 5G enabled markets by year’s end. The new offering will combine the telecom’s broadband product Fios with its 5G Home product by taking advantage of their shared network architecture. Verizon plans to bring this new package to select areas in 30 cities. The move will provide the company with a pathway for expanding its home connectivity business at the same time it presents fresh options to consumers. Continue reading Verizon to Launch 5G Fixed Wireless Home Network Service

New York-based cable provider Altice USA, parent company to Optimum and Suddenlink, plans to launch a high-fidelity smart speaker this fall that features audio tech from French company Devialet. The $400 Altice Amplify will come with Alexa built-in for hands-free control of TV functions. The speaker, to be available through Altice’s cable stores and Amazon.com, will feature access to streaming apps on the Altice One cable system such as Netflix, Pandora and YouTube. Altice Amplify will work with additional TV systems and streaming devices and support apps including Amazon Music, Apple Music, Audible, iHeartRadio, Spotify, Tidal and TuneIn. Continue reading Cable Provider Altice Plans Fall Launch For Smart Speaker

Broadband Internet providers gather masses of data on consumer behavior but thus far have been slow to use that data for targeted advertising. However, as cable and telecom companies feel the negative impact of cord-cutting, they are beginning to look to their broadband units to make up the shortfall. AT&T and Google Fiber already mine customer data, but Altice USA, Comcast, Charter Communications and Verizon Communications have been reluctant to either gather or use personal data, for fear of customer pushback. Continue reading Internet Providers Positioned to Mine Data for Targeted Ads

New York-based cable provider Altice USA is planning to compete in the crowded wireless market by launching a new mobile service that offers consumers unlimited data at a $20-$30 monthly price point per phone, according to individuals familiar with the plans. Employees will test the new service, likely to be named Altice Mobile, in the coming weeks, with plans for a summer launch. The company will be joining cable rivals Charter and Comcast in offering wireless deals to subscribers. Cable providers are hoping that offering wireless service will discourage their customers from cord-cutting. Continue reading Cable Providers Hope Wireless Deals Will Curb Cord-Cutting

AT&T revealed its new strategy for advertising, to help monetize its $85.4 billion Time Warner acquisition. Brian Lesser, chief executive of new advertising unit Xandr (after Alexander Graham Bell) described plans to deliver ads targeting individuals and households. His argument is that the media industry needs to run ads to pay for expensive, critically acclaimed series, because revenue from subscription services isn’t enough. Xandr consists of recent purchase AppNexus, AT&T Adworks and its other adtech services. Continue reading AT&T’s Ad Unit Xandr Revs Up to Offer Targeted Advertising

Comcast and Charter Communications are reportedly in talks with Hulu to offer its on-demand content via their set-top boxes. Currently, Comcast offers Dish Network’s Sling TV, Netflix and YouTube with its X1 service, which offers voice-activated search for movies and TV shows. Comcast’s goal is to become a “one-stop shop” for digital video services, says company executive vice president Matt Strauss. Sources say that Charter is also on track to add Netflix via a new user interface for web video. Continue reading Comcast, Charter Reportedly In Talks to Ink Deals With Hulu

The $17.7 billion acquisition of New York-based Cablevision Systems Corp. by European cable company Altice NV is now complete. The new company, Altice USA, will become the fourth largest broadband provider in the country with 4.6 million customers across 20 states. Cablevision will join with Suddenlink, acquired by Altice last year. “Altice has vowed to invest more in improving the infrastructure of the Cablevision and Suddenlink networks with a focus on boosting broadband speeds, improving Wi-Fi service and updating the programming guide and interface to more user-friendly designs,” reports Variety. Continue reading Altice Closes Cablevision Deal to Become Major U.S. Operator