Facebook Monitors Advertisers via Customer Feedback Tool

Facebook is introducing a new feature that will allow users to leave feedback after buying products from advertisers on its site, with the goal of cracking down on businesses that sell shoddy goods or don’t deliver them promptly. In addition to this new tool, Facebook is also warning e-commerce companies that get large numbers of complaints, to allow them to improve. If the companies do not clean up their act, says Facebook, it will constrain the number of ads they deliver and could ban them. Continue reading Facebook Monitors Advertisers via Customer Feedback Tool

Facebook Extended Some Partner Deals to Share More Data

In 2015, Facebook said it ended data sharing of its users’ records with other companies. Now, court documents, company officials and sources reveal that, after that date, Facebook struck so-called whitelist deals to share information with many more companies than previously acknowledged, including Royal Bank of Canada and Nissan Motor, both of which were Facebook advertisers. Among the shared data were phone numbers and the “friend link” that measured degrees of closeness between the targeted user and others in her network. Continue reading Facebook Extended Some Partner Deals to Share More Data

Highlights From Mary Meeker’s 2018 Internet Trends Report

Noted venture capitalist and Kleiner Perkins Caufield & Byers partner Mary Meeker recently released her annual Internet Trends report at the Code Conference in Rancho Palos Verdes, California. Among the 294 slides, Meeker explained that smartphone shipments did not grow in 2017, and Internet user growth slowed to 7 percent (more than half the world is already online). However, people are spending more time online. Of the 5.9 hours per day that U.S. adults spent on digital media last year, 3.3 were spent on mobile, which is leading the charge in digital media consumption. Continue reading Highlights From Mary Meeker’s 2018 Internet Trends Report

Vestberg Named Next Verizon Chief Exec, McAdam to Retire

Verizon CEO Lowell McAdam announced he plans to step down from his position on August 1, at which point Hans Vestberg will take over as chief exec. Vestberg joined Verizon last year as the company’s chief technology officer and EVP and president of Global Networks, after serving for seven years as CEO of Swedish telecom and networking company Ericsson. McAdam has been Verizon’s CEO since August 2011 and its chairman since January 2012. He will remain executive chairman until the end of the year and serve as non-executive chairman thereafter. Continue reading Vestberg Named Next Verizon Chief Exec, McAdam to Retire

Monetizing Remixes Is Now Possible With the BlockTune App

BlockTune, a remix monetization app from Common Edits, was the big winner at Sunday’s Entertainment App Challenge held during the AT&T SHAPE conference at Warner Bros. Studios in Los Angeles. BlockTune has both a simple and an advanced UI for sampling music and creating remixes that can be shared with others. The key feature that won over both the judges and the audience is BlockTune’s ability to track the use of samples on a moment-by-moment basis and determine what portion of ad revenue should go to the source artists and the person who created the remix while the music is streaming. Continue reading Monetizing Remixes Is Now Possible With the BlockTune App

Apple Bashes Facebook, Debuts Rival Social Media Features

Apple, which has criticized Facebook for its data privacy policy, introduced social media features for its new mobile device operating system. The features include group video chat for up to 32 people, tools to share photos with friends and the ability to play augmented reality games with friends. Apple also debuted privacy tools for the Safari browser that limits the data that Facebook and its ilk can gather. Apple made its target clear, with images of Facebook and Instagram in its marketing material. Continue reading Apple Bashes Facebook, Debuts Rival Social Media Features

WhatsApp and Facebook Execs Split Over Business Strategy

The long slow-boil dispute between Facebook and WhatsApp’s two founders over how to create more revenue out of the acquired app has led to an ugly breakup. WhatsApp founders Jan Koum and Brian Acton reportedly had constant disagreements with Facebook chief executive Mark Zuckerberg and chief operating officer Sheryl Sandberg, who were both eager for a greater return on the company they purchased for $22 billion in 2014. Facebook remained committed to its advertising model, and Koum and Acton were opposed to targeted ads. Continue reading WhatsApp and Facebook Execs Split Over Business Strategy

Facebook to Help Users Feature Copyrighted Music in Videos

Facebook has struck deals with the major record labels and numerous indies so that users can upload videos featuring copyrighted background music without the fear of that content being taken down. Facebook plans to pay artists and labels when tracks are used, although rates have yet to be disclosed and it is unclear whether compensation would be based on video uploads or views. The social platform is not yet introducing a tool for adding a copyrighted song to a video, but Facebook-owned Instagram recently prototyped such a feature (Instagram is also prepping a feature that would allow for long-form video). Continue reading Facebook to Help Users Feature Copyrighted Music in Videos

Spotify Tweaks Contentious Policy on Hate Content, Conduct

Spotify introduced a “Hate Content & Hateful Conduct” policy in May and, due to the dismay and confusion it sparked, the company is changing its policy, specifically canceling the portion related to the decision to remove artists from playlists if they were involved in “controversies.” Kendrick Lamar’s record label felt so strongly about the policy that it threatened to remove his music from Spotify, and company chief executive Daniel Ek was forced to admit the company could have done a better job in explaining the policy. Continue reading Spotify Tweaks Contentious Policy on Hate Content, Conduct

Google Ad Sales Flourish Over Small Exchanges Post-GDPR

Since the European Union’s new GDPR privacy law took effect, Google is prospering; the company has gotten individuals to sign off on targeted advertising at much higher rates than other online ad services. Because of that, Google’s DoubleClick Bid Manager (DBM), a tool ad buyers use to purchase targeted online ads, is now directing more ads to its own marketplace rather than smaller ad exchanges because Google says it can’t verify that smaller firms have gotten consent of individuals who will see the ads. Continue reading Google Ad Sales Flourish Over Small Exchanges Post-GDPR

Japanese Startup Breaks News Stories With AI, Social Media

JX Press Corp., a news technology startup founded in 2008 by Katsuhiro Yoneshige, broke the news in Japan of Kim Jong-nam’s death. What’s remarkable is that the company doesn’t employ any journalists or have any international bureaus. Instead, it got the scoop — 30 minutes before big media outlets including TV stations — with a combination of artificial intelligence and social media. Yoneshige and his team used machine learning to build a tool that finds breaking news in social media posts and writes it up as news reports. Continue reading Japanese Startup Breaks News Stories With AI, Social Media

California Data Privacy Measure Is Likely to Impact the Nation

It’s not just Europe that’s battening down the privacy hatches with the recently activated General Data Protection Regulation (GDPR). California voters in November will likely be able to weigh in on the California Consumer Privacy Act of 2018, an initiative that would provide the state one of the broadest online privacy laws in the country. One of this initiative’s most significant backers is San Francisco real estate mogul Alastair Mactaggart, who put more than $2 million of his own money into getting it on the ballot. Continue reading California Data Privacy Measure Is Likely to Impact the Nation

Hulu Draws 800,000+ Subscribers to its New Live TV Service

In an interview with CNBC, Hulu CEO Randy Freer revealed that his company’s $40 per month Internet streaming service, Hulu with Live TV, which launched a little more than one year ago, has surpassed 800,000 subscribers. Dish Network’s Sling TV reached 2.3 million customers at the end of Q1, and AT&T’s DirecTV Now has about 1.46 million subscribers. Other competitors in this space include Google’s YouTube TV, PlayStation Vue from Sony, and the sports-focused fuboTV. In total, Hulu has more than 20 million paying customers (half subscribe to the ad-free $11.99 monthly package). Continue reading Hulu Draws 800,000+ Subscribers to its New Live TV Service

U.S. Newspapers Block Online Access for European Audience

Rather than comply with the European Union’s new data privacy rules, some American news outlets have opted to block access to their online content in Europe. The EU’s General Data Protection Regulation (GDPR) limits what info can be collected about users. This impacts companies that provide free content but share user data in order to sell targeted ads. Newspapers that have opted for a blackout or restricted access include the Arizona Daily StarNew York Daily News, St. Louis Post Dispatch, and Tronc-owned Chicago Tribune, Los Angeles TimesOrlando Sentinel and The Baltimore Sun. Continue reading U.S. Newspapers Block Online Access for European Audience

Facebook, Twitter Reveal New Rules for Running Political Ads

Social media platforms Facebook and Twitter yesterday announced their plans “to increase transparency of political campaign ads, changes aimed at preventing foreign manipulation of the coming midterm elections,” reports The New York Times. Facebook will introduce a ‘paid for’ label that takes users “to a page where they can view the cost of the ad and the demographic breakdown of the audience that viewed the ad.” Twitter will restrict political spots, “requiring those running political ads for federal elections to identity themselves and certify that they are in the United States.” Continue reading Facebook, Twitter Reveal New Rules for Running Political Ads

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