Netflix Raising Rates After Profitable Q3, Subscriber Growth

Netflix can chalk up another solid quarter, with Q3 revenue of $8.5 billion, up 8 percent year-over-year, with 9 million new subscribers for a total of 247 million worldwide. Netflix attributes the strong subscriber growth in part to its ongoing password-sharing crackdown. The company has now officially rolled out what it calls “paid sharing” in all regions in which it operates, reporting that there were fewer resulting cancellations than expected. Rather, it says it has largely effectuated its desired result of converting piggybacking customers into paid subscribers. Meanwhile, Netflix is raising its rates as it continues to add originals and “license titles from around the world.” Continue reading Netflix Raising Rates After Profitable Q3, Subscriber Growth

Amazon Prime Video to Run TV Commercials Early Next Year

Amazon Prime Video plans to introduce commercial breaks to its popular streaming service early next year, following top platforms such as Disney+, Netflix and Warner Bros. Discovery’s Max, which already offer ad-supported tiers. The company indicates it will run fewer ads than traditional linear TV broadcasters and broadband rivals but has yet to specify numbers. Subscribers in the U.S. who want to keep the streaming service ad-free have the option of paying an additional $2.99 per month. Amazon explained that its strategy to include ads would help it “continue investing in compelling content and keep increasing that investment over a long period of time.” Continue reading Amazon Prime Video to Run TV Commercials Early Next Year

Prime Originals Head to Amazon Freevee, Fire TV Goes FAST

Amazon Freevee, formerly IMDb Freedive and then IMDb TV, is getting more than 100 Amazon Original programs from Amazon Prime Video. The ad-supported free streaming service will release the new original series and movies throughout the year. Some of the series will be limited to a few teaser episodes designed to drive customers to Amazon Prime. Amazon SVP of ad products and tech Colleen Aubrey touted this and other reveals at New York’s IAB NewFronts in the context of brands using Amazon’s ad-supported streaming TV solutions to reach an average monthly audience of more than 155 million viewers in the U.S. Continue reading Prime Originals Head to Amazon Freevee, Fire TV Goes FAST

YouTube Premium Adds Value to Platform with New Features

YouTube Premium is upping is value proposition, adding new features including an enhanced bitrate for web and iOS, SharePlay so Apple users can watch together on FaceTime, and the ability to manage queues using mobile devices. The broader functionality is designed to impress upon potential subscribers that the $12 per month service offers more than ad-free viewing. YouTube says it now has 80 million Premium members “and trialers” taking advantage of a “more immersive YouTube experience.” In the coming weeks, enriched 1080p HD video will be available for Premium accounts first on iOS and then on the web. Continue reading YouTube Premium Adds Value to Platform with New Features

NeevaAI Takes on ChatGPT in the Generative AI Search War

Neeva is promising a more intelligent form of AI-powered search. The company — which says it has amassed more than 2 million subscribers since it began globally launching its ad-free, subscription-based Neeva engine in 2020 — is now going global with NeevaAI, which became commercially available in the U.S. in January following a monthlong beta test. Positioned as a direct competitor to ChatGPT, NeevaAI is styling itself as a smarter, more accurate form of artificial intelligence, one that “combines the best of large language models such as ChatGPT with the authority and timeliness of search.” Continue reading NeevaAI Takes on ChatGPT in the Generative AI Search War

Warner Bros. Discovery Adds Nearly 3 Million DTC Subs in Q3

Warner Bros. Discovery saw streaming subscriptions grow to almost 95 million globally in Q3 across HBO, HBO Max and Discovery+, propelled largely by “House of the Dragon,” the hotly anticipated “Game of Thrones” prequel. The buoyant performance prompted WBD CEO David Zaslav to announce on the earnings call that the company has accelerated the U.S. launch for the new streaming platform that combines HBO Max and Discovery+ to spring, rather than waiting until summer 2023 as originally planned. The growth translates to 2.8 million HBO, HBO Max and Discovery+ subscriptions added from Q2 to Q3 — 500,000 of them domestically. Continue reading Warner Bros. Discovery Adds Nearly 3 Million DTC Subs in Q3

Amazon Offers Expanded Music and Podcast Catalog Ad-Free

Amazon Music has taken a major leap forward, expanding its catalog from about 2 million to 100 million songs that will be made available ad-free to Prime members as part of their existing $139 annual membership fee. Starting this week, Prime members can “shuffle play any artist, album, or playlist, plus stream a selection of All-Access playlists on demand” as well as “access the largest catalog of ad-free top podcasts,” the online retail giant said. The move underscores a new battleground for membership-focused retailers, including Costco and Walmart, who see streaming as an opportunity to add value. Continue reading Amazon Offers Expanded Music and Podcast Catalog Ad-Free

TiVo Study: Consumers Average About 10 Streaming Services

TiVo has released research indicating the average number of video services used by consumers is 9.86, up from 8.8 a year ago and approaching double-digits for the first time in history. The gain is largely due to increased adoption of free ad-supported streaming TV (FAST) services, also known as ad-supported video on demand (AVOD), which account for 32 percent of the overall share of video services used by consumers in 2022, up from 26 percent as of Q4 2021. According to the TiVo Video Trends Report, the average consumer is now using three ad-based video-on-demand services. Continue reading TiVo Study: Consumers Average About 10 Streaming Services

Paramount+ Adds Showtime in Single App at Special Pricing

Paramount+ is now available with Showtime in a single app. Paramount+ subscribers can upgrade their package to include the premium cable channel’s content at discounted pricing through October 2. Paramount Global had been selling a Paramount+ and Showtime bundle for the past year, but the content had to be accessed through separate apps. The promotional pricing sees Paramount+ with Showtime available to U.S. subscribers at $7.99 per month with ads, the Essential Plan, representing a discount of 33 percent, and $12.99 per month ad-free under the Premium Plan, for 13 percent off from the regular bundle pricing. Continue reading Paramount+ Adds Showtime in Single App at Special Pricing

Record $7.4B in Theme Parks Propels Profit Surge for Disney

It was a successful fiscal third quarter for The Walt Disney Company, which saw revenue jump 26 percent and profits up 54 percent compared to the same period in 2021. The company, celebrating its centenary, had revenue of $21.5 billion and profits of $1.41 billion (77 cents a share) for the three months ending July 2. Theme park revenue was up more than 70 percent, to $7.4 billion, as the company continued to shake COVID-19 contractions. For an added flourish, Disney+ grew a whopping 31 percent worldwide, adding 14.4 million subscribers to top out at 152 million. Continue reading Record $7.4B in Theme Parks Propels Profit Surge for Disney

Amazon Kids+ Skips Ads for First Free Mobile Game Releases

Amazon Kids+ is debuting its first free original mobile games. Ad-free mobile games based on the Amazon Original children shows “Super Spy Ryan” and “Do, Re & Mi” are now available for any smartphone user, even those who don’t subscribe to Amazon Kids+. The company says it “wanted do something special for kids and parents who use smartphones.” The games are the result of a two-year development effort by “the Amazon Kids+ mobile games team,” according to Amazon Kids+ global head of content Natasha Lipovac. Amazon has been very active in the children’s arena. Continue reading Amazon Kids+ Skips Ads for First Free Mobile Game Releases

Vimeo Offers Apology to Customers Irked Over Fee Increase

Vimeo is adjusting its bandwidth policies, a result of explosive demand for video consumption and hosting due in part to the expanding creator economy. When some existing Vimeo customers recently complained after being hit with news of a sudden, sizable billing increase, Vimeo quickly apologized. CEO Anjali Sud issued a mea culpa that included photos of an extended bouquet and crossed wires. “For those who consume large amounts of video bandwidth,” wrote Sud, “we have continued to enforce legacy policies that are poorly communicated and that are causing unnecessary friction and anxiety.” Continue reading Vimeo Offers Apology to Customers Irked Over Fee Increase

Spotify to Introduce Hi-Fi Option, Paid Podcast Subscriptions

Spotify will debut a Hi-Fi option later this year, the company announced during its recent “Stream On” presentation. Chief executive and co-founder Daniel Ek also revealed that the company paid $5 billion in royalties during 2020, and chief content officer Dawn Ostroff added that, over the last four years, 800+ recording artists have made more than $1 million a year in recording and publishing, up over 82 percent. About 7,500 artists made more than $100,000 a year, up 79 percent. Spotify also announced that it will launch paid podcast subscriptions. Continue reading Spotify to Introduce Hi-Fi Option, Paid Podcast Subscriptions

Twitter Considers New Strategies for More Revenue Streams

The majority of Twitter’s revenue comes from targeted advertising, but the company is now developing a subscription product that it has considered for years to create a new revenue stream. According to eMarketer, Twitter’s portion of the global digital ad market remains at 0.8 percent and has grown at a slower pace than those of Facebook and Snap. Its U.S. user base has also leveled off. The COVID-19 pandemic and pressure from investors to drive growth are other factors influencing Twitter’s decision to move forward. Continue reading Twitter Considers New Strategies for More Revenue Streams

Spotify Reports Q4 Subscriber Growth, Focuses on Podcasts

Spotify Technology SA posted unexpectedly strong subscription growth during Q4 2020, to 345 million monthly active users, up 27 percent from a year earlier. Paid subscriptions grew 24 percent above the same period last year to 155 million. But average revenue per subscriber fell 8 percent to €4.26 ($5.13) due to discounted plans and lower rates in India and Russia. The company’s 2021 outlook takes into account that such growth could diminish in 2021. Shares of the company fell 9 percent to $315. Continue reading Spotify Reports Q4 Subscriber Growth, Focuses on Podcasts