Study: 300 Percent Growth in Mobile App Downloads Expected for 2011

  • Mobile analytics firm Flurry has released new estimates based on iOS and Android app-enabled devices.
  • According to the report, 25 billion apps will be downloaded in 2011, marking 300 percent growth from last year’s six billion.
  • Five billion Apple and Android apps are expected to be downloaded in December alone, based on the surge typically associated with mobile shopping and people on break looking for entertainment.
  • Revenue from the U.S. market will reach $2.5 billion, compared with 2010’s $1 billion.
  • The increase in app catalogs has helped the increase. iOS offers about 500,000 apps and Android is around 350,000.
  • ReadWriteWeb also points out that only 43 percent of U.S. consumers currently have smartphones, but the number is expected to reach 50 percent by Q3 2012, which will also fuel app downloads.

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