Phil Harrison: Apple Will Be the Games Industry
By Rob Scott
June 22, 2011
June 22, 2011
- Edge Magazine speaks with Phil Harrison, former president of Sony Computer Entertainment’s Worldwide Studios, and recently appointed advisory board member of cloud-based streaming game service Gaikai.
- Harrison answers questions on the future of gaming and suggests the following projections: Games will rely increasingly upon social networks; free-to-play will become the predominant business model in 20 years; local storage will disappear; music, film and television will be consumed like a utility and browsers will replace consoles (in the wake of a next-generation browser war).
- On the future of non-physical media: “If you live in Korea, it’s already happened, if you live in China, it’s already happened. That’s an easy prediction to make: there is undoubtedly a generation of kids alive on the planet today who will never purchase a physical media package for any of their digital entertainment.”
- On Apple’s impact on the market: “At this trajectory, if you extrapolate the market-share gains that they are making, forward for ten years – if they carry on unrestrained in their growth, then there’s a pretty good chance that Apple will be the games industry.”
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