Music Streaming Service Spotify (Finally) Launches in the U.S.

  • Spotify has finally launched its U.S. service — and similar to its widely popular European version, users can listen free to any track, on demand.
  • Users can opt for ad-supported free listening, a $5 Premium ad-free service, or a $10 Unlimited service that allows users to store music offline and use Spotify on mobile devices (the iPhone app is now available). Users can also share their playlists or subscribe to those of other users.
  • Spotify has a reputation for fast, almost instantaneous playback and a catalog containing millions of songs. It will also scan a user’s iTunes library for access to personal tracks in the Spotify app.
  • Although the Wired review suggests “Spotify is just cloud music done right,” it also points out some minor flaws: “Spotify’s recommendation engine, and its radio selections (supposedly Pandora-like auto-playlists) are pitiful. And there is also no sign of an iPad native version, over a year after the tablet’s launch.”