Viacom to Launch Personalized, Interactive Kids’ TV Channel

Viacom is planning to launch My Nickelodeon Junior, an interactive children’s TV channel, to Verizon FiOS customers in the upcoming months. The channel uses elements of streaming services such as Pandora and Netflix, and allows parents to program the channel according to their personal taste, while accessing hundreds of old episodes of kids’ shows like “Dora the Explorer.” The channel will appear on the TV menu next to the main Nick Jr. channel.  Continue reading Viacom to Launch Personalized, Interactive Kids’ TV Channel

YouTube Nation: DreamWorks Produces Daily Highlight Show

YouTube is teaming up with DreamWorks Animation to produce its first daily program. The new short program, “YouTube Nation,” will be available on the YouTube Spotlight page. The show will highlight the most exciting content and creators on YouTube. This will give channels and videos an opportunity to grow and build a loyal audience. DreamWorks will be responsible for production of the show, while YouTube will oversee sales and marketing. Continue reading YouTube Nation: DreamWorks Produces Daily Highlight Show

Will Most Customers Pay for Apps That Protect Their Privacy?

In the past seven years since the iPhone was introduced, consumers have enjoyed free apps in exchange for their data being sold to marketers. However, a new study shows that the average consumer would rather pay a small price for their apps to keep their personal information private. A study by economists at the University of Colorado found that consumers were willing to spend a little more on apps to protect their personal data, and this amount is determined on the amount of data at stake.  Continue reading Will Most Customers Pay for Apps That Protect Their Privacy?

Recharge Yourself and Your Phone at Duracell Charging Station

Duracell demonstrated its Powermat technology at CES this week by installing wireless charging stations at Starbucks in the North Hall of the Las Vegas Convention Center. Although most attendees don’t have the necessary Powermat case to charge their smartphone without a wire, Duracell loaned out charging receivers to people in need of power. These charging receivers fit into a Micro-USB port, Apple 30-pin, and Lightning, and work easily by placing the charging receiver on the Powermat. Continue reading Recharge Yourself and Your Phone at Duracell Charging Station

ShopTV App: Beckham Bodywear to Sell During Super Bowl Spot

TV commerce firm Delivery Agent will team with H&M to boost sales via the retailer’s upcoming Super Bowl commercial. H&M’s 30-second spot will feature the spring collection of David Beckham Bodywear. Delivery Agent’s tech will allow viewers to purchase products in the commercial through a special app. However, only a fraction of viewers will actually be able to use it, since the purchasing app only works with 2012 and 2013 Samsung Smart TVs connected to the Internet.  Continue reading ShopTV App: Beckham Bodywear to Sell During Super Bowl Spot

Innovid and Cisco Team Up to Deliver Ads to Second Screens

Innovid, a Sequoia-backed video ad company, announced that it is working with Cisco to bring advertisements to smartphones and tablets based on TV shows that viewers are watching during a specific moment. Cisco is able to do this by working with cable companies to analyze a TV show’s content, and pull keywords from that content, and show ads in the providers’ apps that are relevant to those keywords. While no cable partnerships have been announced, the companies are showing the tech at CES. Continue reading Innovid and Cisco Team Up to Deliver Ads to Second Screens

MIT Researchers Use Algorithm to Take Pictures in the Dark

Researchers have discovered the ability to create ultrasharp images from barely illuminated objects. This is done by mathematically stitching together information from particles of light. The development will likely be used to support studies of fragile biological materials such as the human eye, that could be damaged or destroyed by illumination. The development could also be used for military surveillance applications in locations with low light.  Continue reading MIT Researchers Use Algorithm to Take Pictures in the Dark

EBay’s Strategy to Revolutionize Shopping and Beat Amazon

Although eBay is commonly known as an online auction house, CEO John Donahoe has made strides in moving beyond this perception by expanding eBay’s marketplace to include fixed prices with reliable and returnable goods. In the last five years, eBay has made 34 acquisitions which will help provide retail partners with creating interactive storefronts in real locations, help with the back end of websites, monitor inventory in real time, and streamline the electronic payment process.  Continue reading EBay’s Strategy to Revolutionize Shopping and Beat Amazon