Google Implements New Ranking Signals for Mobile Web Results

Google recently announced that it plans to consider two new variables as ranking signals to help improve search results for mobile users of Google search. Google’s latest ranking signals will include a site’s mobile-friendliness and information from indexed mobile applications. The company is committed to helping website owners reconfigure their pages to be more mobile-friendly through various online guides and resources. The mobile-friendly ranking will take effect the third week of April. Continue reading Google Implements New Ranking Signals for Mobile Web Results

Free-to-Play “Fable Legends” Arrives to Video Game Consoles

British video game developer, Lionhead Studios, recently announced that it plans to launch a new game console version of its free-to-play “Fable Legends” video game. The company, which was acquired by Microsoft back in 2006, believes that in offering the game for free, it can potentially attract millions of gamers that may eventually start paying for added gameplay features. The game, which will contain as many free features as possible, will be available to PC and Xbox gamers. Continue reading Free-to-Play “Fable Legends” Arrives to Video Game Consoles

Social Marketing: The Impact of Tweets on Today’s Box Office

When it comes to movie marketing and box office numbers, not all tweets carry the same weight. On average, a single tweet results in more box office revenue when posted four weeks prior to a film’s release date than the week before. The value of a single tweet can fluctuate based on variables such as a movie’s genre or spread of brand awareness from ads aired in weeks prior to the film’s release. Studios can also use Twitter to monitor the effectiveness of their marketing campaigns. Continue reading Social Marketing: The Impact of Tweets on Today’s Box Office

HTC and Valve Join Forces to Develop New Vive VR Headset

HTC is partnering with gaming company Valve to develop the HTC Vive, a virtual reality headset with plans to compete with the Oculus Rift. HTC claims that the HTC Vive will deliver high-quality graphics, video at 90 frames per second and remarkable audio quality to provide an unparalleled VR experience. The device also offers users the unique ability to touch those objects projected around them in augmented space. The companies plan to roll out a consumer version of the HTC Vive by the end of this year. Continue reading HTC and Valve Join Forces to Develop New Vive VR Headset

Twitch Game Streaming Service Adds Online Poker Broadcasts

Twitch, the videogame-streaming site that Amazon acquired for nearly $1 billion last year, is now broadcasting online poker players. Twitch reportedly draws in about 100 million users each month, a number that is expected to increase with an additional wave of viewers tuning in for the poker channels. As with most videos on Twitch, the poker games are interactive, with a chat function that allows viewers to post comments and ask players questions about the strategies taken during gameplay. Continue reading Twitch Game Streaming Service Adds Online Poker Broadcasts

Google Makes Push for Android Smartphones in the Workplace

Since last summer, Google has been improving the technology behind Android for Work, an initiative to push the company’s mobile operating system in the workplace. Google wants to encourage employees to use their Android phones as both personal and work devices. To do so, Google built Android for Work to support personal and work profiles autonomously on a single device. The company also launched Google Play for Work, which lets companies manage their very own app stores. Continue reading Google Makes Push for Android Smartphones in the Workplace

Google More Than Doubles Cloud Storage Capacity for Music

Google is now offering users more cloud storage to upload their personal music files through Google Play Music at no cost. Earlier this week, Google upped the cloud capacity of music storage to 50,000 songs, far exceeding the 20,000 song limitation previously in effect. The company’s upgraded cloud capacity for music storage dramatically surpasses that of its competitors, including Apple, Amazon and Xbox Music. Additionally, other cloud offerings for music storage generally come at a premium cost. Continue reading Google More Than Doubles Cloud Storage Capacity for Music

Solace Power Develops Wireless Solution to Charging Drones

Solace Power, a small Canadian startup, has developed a technology that wirelessly charges unmanned aerial vehicles (UAVs) while still in flight. The company has a standing partnership with Boeing and recently secured government funding from Industry Canada to help facilitate the technology for military drones. The technology, which could effectively eliminate the need to physically charge a drone while on land, works using energy transmitters that communicate to receivers attached to the UAVs. Continue reading Solace Power Develops Wireless Solution to Charging Drones

Google and Apple Dashboard Systems May Arrive in Cars Soon

Google and Apple have been developing dashboard systems that would allow drivers to power the center screen of their automobile with the use of a smartphone. The systems have been designed to make driving safer for cellphone users. While neither company has confirmed when these dashboards would be available, there is speculation that they will arrive soon. More than two dozen car makers have reportedly agreed to support Google’s Android Auto, Apple’s CarPlay, or both systems. Continue reading Google and Apple Dashboard Systems May Arrive in Cars Soon

Pepper: SoftBank to Launch its Sophisticated Consumer Robot

SoftBank has plans to release a line of consumer robots in Tokyo this summer. The humanoid robot, known as Pepper, stands four feet tall, rolls around on wheels and effectively engages in simple conversations with people. The company predicts that robots will one day emerge as the next mass-market technology assisting people in a wide variety of applications. Pepper, developed by French subsidiary Aldebaran Robotics, will be connected to SoftBank’s mobile network in Japan that currently has about 37 million subscribers.  Continue reading Pepper: SoftBank to Launch its Sophisticated Consumer Robot

Tumblr Teams its Top ‘Creatrs’ with Brands for Sponsored Ads

Tumblr’s new Creatrs initiative aims to pair some of the site’s most popular artists with brands to create a more authentic approach to advertising. With about 420 million monthly viewers, Tumblr has become a popular avenue for brands to target consumers. The problem however, is that brands have yet to figure out how to effectively reach them. The launch of Creatrs is an attempt to educate brands about how to best promote and market themselves on unique social media sites like Tumblr. Continue reading Tumblr Teams its Top ‘Creatrs’ with Brands for Sponsored Ads

StyleHaul’s YouTube Stars Making the Transition to Television

StyleHaul, a digital startup with a focus on fashion, beauty and lifestyle content, is paving the way for some of its YouTube stars to make their television debuts. The company, which manages thousands of YouTube personalities, has recently secured a deal with Oxygen, Trium Entertainment and Lentos Brand to create a reality TV show. StyleHaul can leverage this opportunity to not only improve visibility for its YouTube stars but also take a cut of the ad revenue that supports cable TV.   Continue reading StyleHaul’s YouTube Stars Making the Transition to Television

Virtual Reality Tech: Apple Awarded Patent for Mobile Headset

In 2008, Apple filed a patent titled “Head-Mounted Display Apparatus for Retaining a Portable Electronic Device with Display.” Last week, the U.S. Patent and Trademark Office finally approved the patent, which has been compared to the Samsung Gear VR and Google Cardboard. The patent’s blueprints show evidence of a headset with a slot fitting for the iPhone. While Apple reportedly has no immediate VR projects of its own, the recent patent approval signifies the company’s interest in VR technology.  Continue reading Virtual Reality Tech: Apple Awarded Patent for Mobile Headset

Google Seeks Carrier Support to Revive Wallet Payment Service

In order to help build traction for its Google Wallet service, Google is exploring how it can unite banks, wireless carriers, payment networks and device makers to carry the payment service. The company is reportedly willing to offer wireless carriers additional revenue to have Google Wallet featured on Android phones. Google’s attempt to revive its mobile payment service comes after a recent announcement by Apple claiming that its Apple Pay is now the leading contact-less payment service.  Continue reading Google Seeks Carrier Support to Revive Wallet Payment Service

Whalerock to Launch Celebrity Networks via Web and Mobile App

The Kardashian sisters, Howard Stern and rap artist Tyler The Creator are all getting new shows, only not on traditional TV but rather the Internet and a mobile app. Whalerock Industries, a company based in Santa Monica, has confirmed it plans to launch personal channels for these artists in the coming months. Each channel will feature an eclectic mix of premium content from the celebrities including videos, music, photos, merchandise and gaming. The app will be available this June.  Continue reading Whalerock to Launch Celebrity Networks via Web and Mobile App