20th Century Fox, Panasonic, Samsung Partner on HDR10+

High dynamic range (HDR) is gaining steam in movies and television even as it divides into different versions, each of which has its supporters. Dolby Vision has attracted Sony and TCL, while Samsung, with its HDR10+ open standard, gathered Amazon Video as a streaming partner. Now, partnered with 20th Century Fox and Panasonic, Samsung plans to begin licensing HDR10+ in January of this coming year. The three companies hope that television, Blu-ray and set-top box manufacturers will adopt the HDR10+ format. Continue reading 20th Century Fox, Panasonic, Samsung Partner on HDR10+

Amazon Creates AI-Based Tools for Spotting Fashion Trends

Amazon is developing systems based on artificial intelligence algorithms that are aimed at spotting fashion trends and, eventually, shaping them. The effort could boost Amazon’s sales in clothing, perhaps even gaining a dominant position in fashion. The e-commerce giant isn’t alone in making recommendations based on products appearing in social media, and highlighting the resulting trends; Instagram and Pinterest also pinpoint trends and react quickly to them, as does startup subscription service Stitch Fix. Continue reading Amazon Creates AI-Based Tools for Spotting Fashion Trends

Fitbit to Launch First Real Smartwatch With Focus on Fitness

Fitbit will debut its first true smartwatch, the $300 Ionic, in October. This new gadget, however, is focused on the company’s core competency — fitness — although it still offers typical smartwatch functionalities, including music, mobile payments and push notifications. Since Fitbit views health and fitness as the killer app, the Ionic offers an expanded range of health-oriented functions. Fitbit co-founder/chief executive James Park said the decision to take this tack was because he saw that consumers have been confused about the purpose of smartwatches. Continue reading Fitbit to Launch First Real Smartwatch With Focus on Fitness

Archivists Promote AXF as Standard to End Metadata Issues

At AMIA’s The Reel Thing conference in Hollywood, HBO director of archives and asset management Randal Luckow and Digital Preservation Laboratories president Steve Kochak discussed cataloging unstructured metadata for preservation in distributed databases using the open standard Archive eXchange Format (AXF). Migrating physical elements often leaves out information important for the future, and metadata generated in the course of the project isn’t always documented, leading to problems linking the metadata to digital audio-video.

Continue reading Archivists Promote AXF as Standard to End Metadata Issues

Startup Debuts Prototype of Game Controlled by Brainwaves

Neurable, a Boston-based startup founded by engineer/neuroscientist Ramses Alcaide, is showing a prototype of a game, with the working title “Awakening,” that allows users to break out of a virtual room by issuing mental commands. The prototype, said to be a few years away from commercial introduction, includes an HTC virtual reality headset and seven sensors that read brainwaves. The user selects objects by looking in the general direction of the object she wishes to select, thus narrowing the number of items to be considered. Continue reading Startup Debuts Prototype of Game Controlled by Brainwaves

Google Responds to Fake Traffic, Issues Advertiser Refunds

Hundreds of advertisers and agencies that bought ads using Google’s DoubleClick Bid Manager are getting a portion of the money spent refunded, since Google determined that some of those ads ran on websites with fake traffic, otherwise known as ad fraud. Most of the ads were bought during Q2 this year. Not all advertisers are satisfied with the refunds, however, since they account for only a small portion of the costs. Specifically, Google’s “platform fee” ranges from 7 percent to 10 percent of the total purchase. Continue reading Google Responds to Fake Traffic, Issues Advertiser Refunds

Sony Pictures Masters Classic Films in High Dynamic Range

At AMIA’s The Reel Thing conference in Hollywood, Sony Pictures Entertainment senior vice president of technology for production and post production Bill Baggelaar presented a session on HDR video mastering for classic cinema. He first hoped to dispel myths about high dynamic range. “I’ve heard that you need sunglasses to watch HDR, that filmmakers will hate it and that it will be too hard to deliver,” he said. “People also worry that there are too many formats, with HDR10, Dolby Vision, HDR10+ and HLG.” Continue reading Sony Pictures Masters Classic Films in High Dynamic Range

New Software Tackles Scratch Removal for Film Restoration

At The Reel Thing, an AMIA (Association of Moving Image Archivists) conference, Hollywood technologists and filmmakers gathered to hear presentations on challenges in restoration, remastering and archiving. PurePix Images chief executive Michael Inchalik and University of Georgia mathematics professor Alexander Petukhov looked at how Algosoft is developing software to repair vertical scratches, one of the toughest challenges in digital restoration. “We’re discussing a high-level restoration workflow,” said Inchalik. Continue reading New Software Tackles Scratch Removal for Film Restoration

The Troop Redux: ACES Reformatting and Archiving Project

At AMIA’s The Reel Thing conference in Hollywood, film director/producer Marcus Dillistone, Academy of Motion Picture Arts & Sciences managing director Andy Maltz and Academy Film Archive director Michael Pogorzelski presented a case study of an ACES reformatting and archiving project, with Dillistone’s 1999 short film “The Troop.” The topic is the King’s Troop Royal Horse Artillery, and the film had a royal premiere at BAFTA, with film industry and military guests as well as a British princess in attendance. Continue reading The Troop Redux: ACES Reformatting and Archiving Project

Facebook to Stream College Football in First Exclusive Deal

Facebook is bringing football to its social media platform: not NFL games, but rather 15 college football games whose exclusive rights are owned by Stadium, a 24/7 digital sports broadcaster. Stadium will produce customized programs for Facebook that will not be shown elsewhere, either online or on broadcast television. In sports, Facebook has streamed some NBA and MLB games and signed a deal with Fox Sports to stream some Champions League soccer matches, but the Stadium deal is the company’s first exclusive sports deal. Continue reading Facebook to Stream College Football in First Exclusive Deal

LinkedIn Rolls Out Feature That Allows Users to Post Videos

Following a period of testing, LinkedIn is launching a “video” button on its iOS and Android apps, debuting it globally over several weeks. The button will allow users to record a new video or upload an existing one. According to the company, which is a subsidiary of Microsoft, it will allow users to share aspects of their professional lives in a new way, and to a professional audience. The addition of video on LinkedIn takes place as companies such as Apple, Facebook and YouTube are investing in original video content. Continue reading LinkedIn Rolls Out Feature That Allows Users to Post Videos

Startup NYIAX Partners with Nasdaq to End Digital Ad Fraud

The Nasdaq Stock Market is lending assistance to NYIAX (New York Interactive Advertising Exchange), a startup that is trying to stop phony publishers in the digital ad market. That’s because, according to ad verification company Adloox, these con artists divert one-fifth of annual ad spending, which equals an estimated $16 billion this year. With its blockchain-enabled platform, NYIAX hopes to put an end to the lack of transparency that leads to this significant loss. These scams have become a problem due to the rise of automated ad exchanges that instantly match advertisers with publishers. Continue reading Startup NYIAX Partners with Nasdaq to End Digital Ad Fraud

Tencent Signs Deal With NFL to Livestream Games in China

The National Football League and China’s Tencent Holdings have signed a deal to give the latter exclusive rights to livestream games and other NFL content online for three years. Tencent will stream the games and other content for free on its flagship social media app, WeChat, as well as other mobile and desktop platforms. WeChat has more than 960 million monthly active users. The NFL first made a move into China in 2009 when it produced a 16-episode reality TV series in which a Taiwanese pop band explored football culture. Continue reading Tencent Signs Deal With NFL to Livestream Games in China

Microsoft Intros Brainwave, Jumpstarting AI Hardware Speed

Microsoft has debuted Brainwave, a system that improves AI hardware performance, enabling machine learning at speeds beyond what’s available today with CPUs or GPUs. At the Hot Chips symposium in Cupertino, California, researchers showed off a Gated Recurrent Unit model running on Intel’s newly released Stratix 10 FPGA (field programmable gate array chip), at a speed of 39.5 teraflops without batching operations. Brainwave currently supports models constructed with Microsoft’s CNTK framework and Google’s TensorFlow framework. Continue reading Microsoft Intros Brainwave, Jumpstarting AI Hardware Speed

Walmart and Google Partner to Better Compete With Amazon

Amazon dominates e-commerce, but now Google and Walmart Stores are partnered to compete. Google will enable customers to place orders via its virtual assistant, and Walmart will join Google’s online shopping market Google Express. Walmart will fulfill orders made through Google Express, and will also share consumers’ purchase history with Google, which streamlines re-ordering of products. Voice-enabled shopping is a rapidly growing market sector, with Amazon enabling it through its Alexa voice assistant and Echo speakers. Continue reading Walmart and Google Partner to Better Compete With Amazon

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