3D Experience Delivers On Demand Programming to Bravia HDTVs

  • This week Sony launched “3D Experience” for its Bravia line of 3D-capable LCD TVs. The free service offers 3D trailers, promotional video clips and trial content.
  • The company hopes that 3D Experience will serve as a step forward in providing consumers with interesting 3D content, the lack of which has been a common complaint.
  • Initial content includes “The Green Hornet” trailer, highlights from the FIFA Women’s World Cup and clips from 3net, Sony, Discovery and IMAX.
  • Sony pledges to “further expand the content line-up and promote ‘3D Experience’ among content holders as a forum through which to showcase their 3D offerings.”
  • 3D Experience is currently available in the United States, Canada, Germany, the UK and France.

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